27 ms·

I used DALL·E 2 to generate a logo

1045 points by cube2222 4y ago

Jimmc414 4y ago
From the Greek word októpus. So, octopuses, not octopi.
cube2222 4y ago
Hey, author here, happy to answer any questions! The logo was created for OctoSQL[0] and in the article you can find a lot of sample phrase-image combinations, as it describes the whole path (generation, variation, editing) I went down. Let me know what you think! And btw. if you get access take a look at [1] before you start using it. A ton of useful bits and pieces for your phrases. TLDR: DALL·E 2 is really cool, though takes quite a bit of work to arrive at a useful picture. Moreover, some types of images work better than others ("pencil sketch" is consistently awesome). As with programming, it's difficult to realize how much pieces you have to specify if you're not an artist - you don't know what you don't know. [0]: https://github.com/cube2222/octosql https://github.com/cube2222/octosql [1]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...
- egypturnash 4y ago
  How much did the credits for all this image generation cost you? edit: found it in the article: "From a monetary perspective, I’ve spent 30 bucks for the whole thing (in the end I was generating 2-3 edits/variations per minute). In other words, not too much."
  - minimaxir 4y ago
    I've spent $30 for my own DALL-E 2 experiments, and that's with the bonus credits they gave for early adopters. It gets expensive fast.
- deleted 4y ago
  [deleted]
- rockbruno 4y ago
  I also tried to make it generate an icon for a product and I managed to get it to show me interesting things, but never got to make it actually draw it as one. Do you remember which prompt resulted in this macOS-ish app shape? https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2016.43.16.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08...
  - cube2222 4y ago
    Hey! I didn't prompt anything specifically, it came after a line of variations from a definitely-not-icon-looking picture. Though I'd try tags like "iOS icon".
- aargh_aargh 4y ago
  Hi cube2222, thanks for the writeup. I looked at your other blog posts and I would like to read more about octosql (needs/specification, architecture, development strategies, challenges, DBMS protocols/interfaces/libraries). And thank you for adding outer joins after I recently mentioned that they are missing!
  - cube2222 4y ago
    Hey! There is no technical documentation available right now other than the readme. I'm planning to write it around September-December (together with a website for them). You can share your email at jakub dot wit dot martin at gmail and I'll let you know when it's available.
naet 4y ago
My god it is so frustrating that I can't seem to get open ai access any time I have an idea for a project using dall e, gpt, for whatever reason, they won't approve my account. I have to sit here and watch everyone else play with the fun "open" ai tools... company needs a name change if they're going to keep this up.
- xwdv 4y ago
  Indeed, it is infuriating and I don’t know what the hold up is.
- Karawebnetwork 4y ago
  My significant other who had entered the queue several months ago as nothing more than "developer" got in last week. Don't give up! There's always Craiyon to scratch the itch in the meanwhile. You can start to play around with ways to write prompts, etc.
  - cube2222 4y ago
    Afaik they are opening it up to a much wider audience in the recent weeks. I also got it just 2 days ago, and applied the same way as your SO, only providing "developer" and nothing else.
    - kuboble 4y ago
      That makes me think of they actually target developers somehow. I also got in couple days ago providing just email and being soft developer. I know at least one artist and one relatively popular youtuber (with over million subs) who applied to a waiting list much earlier than me and are still waiting.
- 015UUZn8aEvW 4y ago
  You could try using Midjourney: https://discord.com/invite/midjourney https://discord.com/invite/midjourney
  - 4y ago
mkotowski 4y ago
Lately, there seems to be an avalanche of tools like DALL-E, was there some breakthrough that helped make these thinks more viable to run publicly? And concerning creating a logo with such tools: Is there any consensus on an eventual copyright of such works?
- flaviut 4y ago
  > Is there any consensus on an eventual copyright of such works? https://www.smithsonianmag.com/smart-news/us-copyright-office-rules-ai-art-cant-be-copyrighted-180979808/ https://www.smithsonianmag.com/smart-news/us-copyright-offic...
  - naillo 4y ago
    This is kind of a weird take to me given that photoshop exists. (Tons of proto-computer vision algorithms in there, like basic convolutional filters.) I suspect you'd still get copyright if you modify it a bit somehow.
  - zucked 4y ago
    So, if a nascent company chooses to go down this same path of generating (or maybe _seeding_) their logo design with AI, have they essentially given up any ability to protect that logo going forward?
    - singlow 4y ago
      Logo's are generally protected by trademark rather than copyright. I don't think anything prevents you from using a generated logo with trademark. For example you could have a trademark on an orange square, even though you could never copyright it. In the same way a trademark could protect your product name even if it is a single English common noun, as long as it is distinctive in use within your trademark scope.
- make3 4y ago
  dall e 2 says you can use their images for commercial uses. that's not all there is to this though obviously
dvt 4y ago
This might not be a popular opinion, but I think all the work OP put in here is probably worth more than 50-100 bucks (which is the price of a logo on something like Fiverr). And to make things worse, the logo itself still needs to be cleaned up[1] as it's way too blurry to be seriously used as an app icon, etc. [1] https://raw.githubusercontent.com/cube2222/octosql/main/images/logo.png https://raw.githubusercontent.com/cube2222/octosql/main/imag...
- cube2222 4y ago
  I might have not been too clear about it in the article, so if I haven't, I agree! All of this was just me finding a practical purpose to go for while having fun with Dalle. If I was really serious about a logo, I would definitely go and pay an artist. Both for monetary, as well as esthetic, reasons. Though as far as an app icon goes, I think it's actually sharp enough. It starts looking bad when you zoom in a bit.
- NonNefarious 4y ago
  It's a cute concept that can work well if done right. In its current state it's not a viable logo because, for one thing, it won't look good in black & white.
  - soraki_soladead 4y ago
    > it won't look good in black & white That sounds like a concern that stopped being relevant for many software companies a decade ago at least. These days app icons and hero images are more important than whether you can fax or print the logo.
    - mitchdoogle 4y ago
      Maybe this isn't what the previous poster meant, but sometimes I will say black & white when really I mean monochrome. Monochrome logos show up all over the place especially with icons for web apps. And they are good for printing on apparel, accessories, etc. I really doubt they are concerned about faxing
    - 4y ago
cube2222 4y ago
Mods: I see the title got the purpose of the logo edited out, but I think at least adding "a logo for my Open Source project" would be a much better title.
xwdv 4y ago
With DALLE 2, I’ll pretty much never hire a graphic designer again to make any kind of logo. Good riddance, I’m sick and tired of their pretentious justifications for charging upwards of $500-$1k or more for simple logo designs.
- SquareWheel 4y ago
  I'm not looking forward to people saying the same of coders in 10 years time...
  - arkitaip 4y ago
    That's already happening with no code tools, hosted solutions, saas, GitHub copilot and more.
    - trention 4y ago
      So far no-code and copilot have put exactly 0 developers out of business.
    - password54321 4y ago
      You obviously don't know what Github copilot is if you think it has put anyone out of a job.
  - avian 4y ago
    Trivializing the work of people outside of one's profession while giving more importance to one's own is as old as the human civilization. There are plenty of people cursing software developers right now for pulling six digit salaries in exchange for typing some dumb text on a screen.
  - xwdv 4y ago
    By then I will have moved far beyond hands on keyboard type work and will be managing teams.
    - KidComputer 4y ago
mrxd 4y ago
It's a good start, but it's more of an illustration than a logo to be honest. It should work as a single color (white, black), at small scale and in combination with your product name.
- Karawebnetwork 4y ago
  It would need to be turned into a vector to scale properly but I can think of other apps that have complex logos, especially on the MacOS ecosystem. Git Tower comes to mind.
- jollyllama 4y ago
  OP might be able to achieve that with a few minutes in Illustrator or similar.
  - speedgoose 4y ago
    Starting up illustrator already takes a few minutes.
    - mitchdoogle 4y ago
      I think you might need a new computer
      - speedgoose 4y ago
        I havn't installed it on my latest laptop, but I would guess that the Adobe Cloud crap with the login is still there.
        jollyllama 4y ago
        Inkscape is the alternative.
- amelius 4y ago
  Yes, the main usecase for DALL-E is probably for illustrations next to a story/blog. Logos are much harder to get right, and unsurprisingly DALL-E is not up to the task (yet).
avian 4y ago
> the fact that adding “artstation” to the end of your phrase automatically makes the output much better… It's like saying "steal from artists, but only the good ones"
jfengel 4y ago
That was quite remarkable. Thanks for doing that. I've always been fascinated by how artists abstract the core notion of an image. It's stunning to see a computer do that.
- cube2222 4y ago
  Glad you liked it! It was definitely lots of fun (both the original process, as well as describing it). And indeed, seeing what Dalle will draw when telling it to visualize stuff like "data streams" was very interesting.
  - jfengel 4y ago
    It reminds be a bit of working as a director in a theater. You tell the actors what you want, and it's never just a "line reading". That's sort of the equivalent of just drawing it yourself, because you can't -- not just that you lack the expertise, but that you need them to do their thing with their body, and it has to be done their way or it looks fake. So you end up using language that's sort of reminiscent of that, creating an emotional picture. It usually takes multiple passes to transfer the whole idea from your head to theirs. I'm told that animation directors end up doing exactly the same thing. A digital model really can do what human actors can't. You could say "make that eyebrow curve 10% more" to an an animator. But it won't work unless you tell them why and what it means.
fareesh 4y ago
Not having a vector logo limits the places in which the same logo can be used.
- amelius 4y ago
  Creating the vector paths is not the most difficult aspect of creating a logo. Designing it is.
- minimaxir 4y ago
  Incidentially you can ask DALL-E 2 for "vector art" and it'll comply, with good enough separation that it can be traced with something like Inkscape into true vectors. You can also ask for "black and white vector art" to limit the color palette.
- slig 4y ago
  One can pay someone on Fiverr 5 USD to vectorize it.
  - tasuki 4y ago
    It's not as simple as "take a bitmap image and make it a vector". Yes sure, they'll vectorize it, but it'll look bad, through no fault of theirs. When creating a good looking vector image, you generally need to take into account it being a vector from the beginning of the design process.
gzer0 4y ago
1. “ghidra dragon, logo, digital art, drawing, in a dark circle as the background, logo, digital art, drawing, in a dark circle as the background” [1] https://labs.openai.com/s/x2UP0MEmj2qNnKWTbko8rrso https://labs.openai.com/s/x2UP0MEmj2qNnKWTbko8rrso 2. “cute baby dragon, logo, digital art, in a dark circle as the background” [2] https://labs.openai.com/s/JmOXAqjpR2ctmraDxEkB7twF https://labs.openai.com/s/JmOXAqjpR2ctmraDxEkB7twF Thanks for this post, it helped me tailor my own search queries. Because of your post, I was able to discover a whole new realm to DALLE-2. For some reason, repeating the same query parameter at the end yields some rather interesting results.
- weird-eye-issue 4y ago
  Those look cool but they aren't really logos, they are illustrations. Will look bad at small sizes and aren't vectors
- bambax 4y ago
  The first one is really amazing! Something strange about DALL·E is that if you just type gibberish by pounding randomly on your keyboard, it will still "work", i.e., produce an image.
  - amelius 4y ago
    Both look very generic, like I've seen them before. I wouldn't be surprised if you could find nearly identical images somewhere on the net.
    - spaceman_2020 4y ago
      From the examples I’ve seen, Dall-E is much better than the average designer or artist, but can’t really hold a candle to a talented human artist.
    - GravitasFailure 4y ago
      The first one looks like the Bacardi logo with a dragon instead of a bat and the second one looks like a Charmander. I think the second one is interesting because most art I see with baby dragons look more dragon-like and less salamander.
Imnimo 4y ago
I think a lot of DALL-E 2 outputs fall into the category of "extremely impressive that a neural network made this" and also "not quite up to the standards of a human expert". Like if you show me an output and told me a machine made it, I'm absolutely fascinated, but if you showed me the same image and told me a human drew it, I'd just scroll past without a second thought. Even so, there are some applications for which being able to generate a pretty okay image for a few cents is a great deal - I use it for things like D&D character portraits. Of course, DALL-E 2 is not the end of of text-to-image research - it'll be interesting to see where we are a year from now.
- robocat 4y ago
  It is creating better images than the huge majority of people would do. Cheaply. As you say, an expert can do far better. But having something artistic created that well exceeds the average ability is gobsmakingly astonishing. And for quick blast variety generation, it is world class.
unixbane 4y ago
This automates 50% of a modern tech company, now you just need to automate the code generation, which seems already good enough to be on par with modern tech companies. Seems like a manage type can run his entire tech company himself now.
burlesona 4y ago
I’m fascinated by how much this is exactly like working with a human artist who doesn’t really understand the domain that you are wanting to represent with an image. Iterate, iterate, iterate. It seems like the most valuable thing this could do is get some of that early exploration out of the way faster and easier than a human can do it, get to two or three concepts that feel like they’re in the neighborhood, and then let a human expert take over and turn it to something final quality. That’s pretty cool.
- cube2222 4y ago
  Agreed. At the end of the article I also described a bit how I would see the evolution of such a tool, and it looks like we're thinking very similarly. --- Though I think the real breakthrough will come when Dall-e gets 10-100x cheaper (and faster). I would then envision the following process of working with it (which is really just an optimization on top of what I’ve been doing now): 1. You write a phrase. 2. You are shown a hundred pictures for that phrase, preferably from very different regions of the latent space. 3. You select the ones best matching what you want. 4. Go back to 2, 4-5 times, getting better results every time. 5. Now you can write a phrase for what you would like to change (edit) and the original image would be used as the baseline. Go back to 2 until happy.
  - jherrmann 4y ago
  - yomkippur 4y ago
    I see this happening in all areas. Everything would be prompt-driven. Do you like this? What about this? You simply nod or reject the solutions that you don't want. Pretty soon somebody's expertise and experience is not going to be enough to continue paying them what they used to get before this magic blackbox appeared. One day enterprises will realize they can just outsource that expert who's been reduced to simply typing prompts and nodding yes or no. I am worried that the middle class is rapidly disappearing. We will own nothing and be happy seems quite ominous. The question is then what field is safe from advancements in AI? The only field I can think of is doctors, lawyers, executives, buy-side money managers. Even their jobs will be partially automated but it will be safe as long as they generate revenue.
deleted 4y ago
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bambax 4y ago
> unfortunately can’t do stuff like “give me the same entity as on the picture, but doing xyz” That's my main gripe with DALL·E as well. This missing feature makes it impossible to use for stories where the same character goes through an adventure and is present in different settings, doing different things. Although I don't know much about how DALL·E works, I have the feeling it shouldn't be too hard to add this possibility. That would make it so much better / more useful.
- alanh 4y ago
  > Although I don't know much about how DALL·E works, I have the feeling it shouldn't be too hard to add this No offense, but this gives me flashbacks to bad clients and non-technical managers :D
  - bambax 4y ago
    Yeah I know what you mean ;-) No offense taken!
dayvid 4y ago
Looks good for ideation. Could potentially be more useful for an agency or creative professional building logos. They can make vector art off of promising mock-ups. Also most of the generated images need to be simplified for sake of a logo, but a professional can do this better.
kache_ 4y ago
image generators are cool, but there's no shortage of them (midjourney & running your own on collab) and dalle2 has nonsensical bans (why does "pepe" go against the content policy?) Open-ai has nonsensical censorship. Dalle might be popular right now, but open-ai won't survive if they keep up their ridiculous attempts at trying to control culture. I've already got something running on collab, new models are coming out, and midjourney just got a v3 update that blows dalle2 out of the water.
- eklein217 4y ago
  I was disappointed to see this on their site. I had a pretty good idea of doing a sort-of online art installation by grabbing crime data near me from local web sources and having images automatically generate of those crimes, but unfortunately many of those crimes seem to be too violent for their filter. I'll have to find a different option.
- walls 4y ago
  Midjourney is censoring images as well...
- egypturnash 4y ago
  https://en.wikipedia.org/wiki/Pepe_the_Frog https://en.wikipedia.org/wiki/Pepe_the_Frog may explain the ban.
  - kache_ 4y ago
    lol, pepe did nothing wrong Just because some asshole uses the peace symbol, does it mean the peace symbol is hateful? Anyone who claims so is dishonest
    - egypturnash 4y ago
      If a neural network trained on data sucked off of the internet constantly draws frogs with a halo of swastikas when you ask for “Pepe” then maybe there’s a problem that needs solving there.
turrini 4y ago
"thanos face, logo, looking surprised to the front with flames in the background, circled" https://imgur.com/a/1IiyMJF https://imgur.com/a/1IiyMJF
nbzso 4y ago
With all respect possible, you generated something that a professional will create for 20 minutes on a napkin (in the context of logo idea). Maybe your perception of "logo" needs more reference points. For example, this gallery of classics in Brand Identity will be a good starting point(use the triangles on top to navigate): https://www.joefino.com/logos_html/L01_Xpand.html https://www.joefino.com/logos_html/L01_Xpand.html There is no doubt in my mind that the next iterations of neural networks will remove all "overpaid" and "overconfident" design professionals, that's why I adapted to the reality and moved to frontend development. All of this with clear realization that everything humans can do for a production processes will be augmented and removed. The nasty "humans" always want to be paid, more and more. They want to have rights and privileges. What a hassle.:)
- trixie_ 4y ago
  You could of also paid a human to carry your comment all the way over to me so I could read it and reply like I am doing so now.
  - nbzso 4y ago
    What an intelligent and educating response. My comment may come as salty, but if you make an effort to visit the linked gallery, maybe you will have more "fresh perspective":)
    - trixie_ 4y ago
      If someone wants to pay a lot of money to a professional to create their brand identity that option is always there. If someone else just needs something simple and passable there is Dalle. And I’m sure there is every option in between where someone can use Dalle as a starting point and pass it to a pro, or a pro would even use Dalle as a way to brainstorm options. Dalle is a tool that has empowered everyone. It shouldn’t be seen from a stereotypical luddite perspective as in your first post.
- spaceman_2020 4y ago
  The real question is how soon will GPT-3(4?) replace commenters on websites like this one, and whether you will even be able to tell.
rossmohax 4y ago
ArtLebedev design studio was first (citation needed) to sell ML logo creation as a service: https://ironov.artlebedev.com/ https://ironov.artlebedev.com/
- ShamelessC 4y ago
  And it seems LAION was the “first” to offer it up for free. https://replicate.com/laion-ai/erlich https://replicate.com/laion-ai/erlich
  - rossmohax 4y ago
    It is not even close to what Ironov does. More like a tech demo. Ironov outputs a complete brand book and it's interface is set up for exploration and logo refinement.
    - ShamelessC 4y ago
      Fair enough, sounds expensive.
marcodiego 4y ago
If you needed to play so much with words, then it will eventually become a specialized task killing any benefit of having the AI doing the work for you since we eventually we will need to resort to specialists to use the AI to get the result we expect. On the bright side the result may be better, it may be easier to become and "AI usage specialist" than specializing in many different areas, the result may include many intermediate results that a specialist would find too much work to do and, with a bit a patience (like in the presented case), the task can still be done without the need of an "AI usage specialist". Currently, I think the problem is an UI one. There should be an option to allow the user to do something like: "from the last drawing, just add this..." or "in the last drawing, change the color/size/style of this and that...". This would be probably enough to achieve what the author wanted in a much smaller number of iterations. There is also on more thing: the costumer doesn't know exactly what he/she wants from the beginning. So, it is normal to have a few iterations until something pleasing is achieved.
- kriro 4y ago
  The process can be optimized with more AI :D Create a logo generator site, allow users to pick something very limited like industry/field from a dropdown or something, generate say 9 logos with AI generated text discriptions that fit this selection and remember which one the user picked and use that data to build a network that generates good text descriptions to feed into DALL-E 2 based on a singe item selected by the user.
- xsmasher 4y ago
  > If you needed to play so much with words, then it will eventually become a specialized task killing any benefit of having the AI doing the work for you since we eventually we will need to resort to specialists to use the AI to get the result we expect. This matches my view of the idea that AI will replace programmers. My value isn't in the typing and the syntax, it's in my ability to turn a spec into an internally consistent design by resolving conflicting instructions and clarifying edge cases; and sometimes in knowing what the user wants when they are unable to express it themselves. Even if AI winds up writing all of the code, someone with the programmer mindset still needs to define the problem in a concrete manner. They'll always have a job as a "machine-talker."
softwaredoug 4y ago
For logos, even Craiyon (formerly Dall-E Mini) does a pretty decent job
spaceman_2020 4y ago
I just got access today. Can’t wait to try it out. We produce a lot of content and the biggest hurdle in graphic creation is the back and forth with the designer, plus the lag between writing, designing, and publishing. This would make it easy enough that the writer can include a prompt for the illustration right in the text itself. More than the costs, I’m excited about the efficiency gains and smoother workflows.
- cube2222 4y ago
  Definitely check out this[0] presentation for tips around working with Dalle. [0]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...
  - spaceman_2020 4y ago
    That's a great resource - thanks for sharing
  - skunkworker 4y ago
    That is incredible, and actually helps as a visual reference to look through different styles and come up with more descriptive sentences.
sAbakumoff 4y ago
I can't get anything good from DALLE-2. It seems so fcking stupid. Whatever I try, it gives me total BS, sometimes it just refuses to generate anything complaining about ToS violation.
mikecx 4y ago
Not sure if this will be considered off topic, my apologies if so. The article says that octopi is the plural of octopus, but it's actually octopuses. Octopus is originally Greek, not Latin and thus does not get the Latin plural -i, but instead would get the Greek plural -odes. Since it ends in a way English can deal with, the commonly accepted usage is octopuses (English) over octopodes (Greek) with octopi being the least correct. https://qz.com/1446229/let-us-finally-resolve-the-octopuses-v-octopi-debate/ https://qz.com/1446229/let-us-finally-resolve-the-octopuses-...
- HmOh6WbJ 4y ago
  Similarly: cyclops -> cyclopodes
- aidenn0 4y ago
  The way the author specifically calls out the plural of octopus makes me think they might be trolling (Hanlon's Razor notwithstanding).
- exolymph 4y ago
  Actually the plural is "octopuppies."
  - dalmo3 4y ago
    You're all wrong. The plural of octopus is hexadecipus.
    - stavros 4y ago
      Decahexipus*
    - mkaic 4y ago
      and mayhaps the plural of the plural of octopus is trigintidipus?
- robotguy 4y ago
  Oxford & Merriam-Webster list both plurals and the author calls out that octopi is "the quite beautiful plural form of 'octopus' " which could be interpreted as "while there are multiple correct plurals of octopus, octopi is the beautiful one." While “octopi” has become popular in modern usage, it’s wrong. I would argue that it used to be wrong, but language, unlike physics and code, is what the majority say it is. I used to be a stickler for correct vocabulary usage and then I saw a documentary about dictionaries (can't remember what it was) and someone from OED said basically this (from https://www.oed.com/public/oed3guide/guide-to-the-third-edition-of https://www.oed.com/public/oed3guide/guide-to-the-third-edit...): The Oxford English Dictionary is not an arbiter of proper usage, despite its widespread reputation to the contrary. The Dictionary is intended to be descriptive, not prescriptive. In other words, its content should be viewed as an objective reflection of English language usage, not a subjective collection of usage ‘dos’ and ‘don'ts’. However, it does include information on which usages are, or have been, popularly regarded as ‘incorrect’. The Dictionary aims to cover the full spectrum of English language usage, from formal to slang, as it has evolved over time. Now I think it's something that is just fun to argue about, but I don't take any of it seriously. (edited for formatting)
deleted 4y ago
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woah 4y ago
This blog post proves that Dall-E 2 will not make human taste and design ability obsolete. The final image he ended up with is a lot uglier and more complicated than most of the intermediate steps. I think generative art AIs will have a similar effect on design as compilers have on software development, and will not put artists out of a job.
- yomkippur 4y ago
  will likely improve massively given the generational leaps made in this area. The "good enough" threshold is very low for majority of enterprises.
- bulbosaur123 4y ago
  Disagree. Just allow one or two more iterations and it will supersede human abilities. Think ahead. Tech progress won't stop.
  - city17 4y ago
    The tech will get better, but ultimately there still has to be a human who decides 'that's the one that looks good', which strongly depends on someone's taste and skill in identifying what a good image looks like. There will probably be less need for designers of 'lower quality' simple images though.
    - ramblerman 4y ago
      I agree with you, but what if what constitutes good taste is just a subset of things that we’ve seen and liked. If dale decides what we see, it might become what the next generation likes and considers “good taste”.
      - gffrd 4y ago
        This is an interesting conversation. Good taste is what we see and like … but also patterning after people we want to impress / be associated with, is it not? Taste is very complex: it's hierarchical, social, not fixed, not absolute, not rational, is specific to audience and has irregular overlaps across groups, much of it (all?) derived from human sensation and context-specific situations. The path to something being considered as good taste is generally not simple: much of it flows through lines of power/desire/moment whose branches are not easy to trace as they're being formed. Much of taste is the hidden "why" which most of us never see. It's realistic that Dall-E could understand what trends are on the rise, or in good taste … it's much harder to say if Dall-E could create something of originally good taste.
jordanmorgan10 4y ago
I had no idea that could you do the variations or the brush stuff. Maybe I’m just glossing right over it? But that seems to give the tool more utility. I just try a phrase and I either like it or I don’t. The fact that you can integrate on it seems to make it much more useful.
- cube2222 4y ago
  Yes! A really cool way to work with it is to generate a bunch of images, arrange them on a transparent canvas (i.e. in Affinity Designer), and then ask Dalle to fill in the gaps. For example see here[0], where I've combined a picture of a flying whale, a tardigrade in space, and a bunch of flying turtles. [0]: https://labs.openai.com/s/quqITCrFI7h0G1HKyfUrmJU0 https://labs.openai.com/s/quqITCrFI7h0G1HKyfUrmJU0
  - jordanmorgan10 4y ago
    That is neat. So are commas an official way to blend different schools of thought together for the image? Is there any documented way it’s supposed to work? Like [main subject], [art style], etc? Or is it something you picked up from trial and error?
    - cube2222 4y ago
      Here[0] is a very good presentation about it. But overall, you have to think about the context Dalle has seen similar images in the training set. If it's seen them on an art sharing site, then it's probably good to mention such sites and tags it could hypothetically have there. Or if it's more like a photo in an article, think about what could be written about it in the article. That's my intuition about it at least. [0]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...
- mitchdoogle 4y ago
  You definitely glossed over it - the Dall-E 2 homepage has the three main features of the program with examples (Image Generation, Edits to Existing Images, and Variations of the image) https://openai.com/dall-e-2/ https://openai.com/dall-e-2/
qualudeheart 4y ago
This is much better than I thought. Nice!
alephxyz 4y ago
I actually tried doing something similar with dall-e mini for one of my projects but the results were bad. It was especially struggling to draw the octopus' limbs. It's impressive to see how much better dalle 2 is at the same task, even if the results still aren't good enough for professional use.
ycombinete 4y ago
Entering these same search strings into Craiyon it’s remarkable how much better Dall-E is.
Eric_WVGG 4y ago
so, I'm not trying to be a pedant here… This is a very cool exercise in using DALL-E 2 to generate an icon. It would be extremely cool to see the same process spent on generating a logo.
wdr1 4y ago
I'm not sure I'd use this for a logo. IANAL but my understanding is the ability to copyright the output from something like DALL-E 2 is questionable at best, due the lack of human authorship. (See "Monkey selfie copyright dispute" on Wikipedia for more info.)
- Buttons840 4y ago
  What if DALL-E or its successor spits out a few hundred trillion illustrations? None are copyrightable? I think someone taking the time to touch this up would make it copyrightable and trademarkable, and I'm okay with that. AI generated patents though? Only if we allow AI generated prior art.
aliyeysides 4y ago
My friend asked me to create a logo using Dall-E for a pizza business called "Jared's pizza." I tried several different prompts but it kept outputting logos with the word "Jizza." It doesn't do too well with text from my experience, but it could have been the prompt. https://labs.openai.com/s/z1PVd5v6td9PsiY20Y5GdxDf https://labs.openai.com/s/z1PVd5v6td9PsiY20Y5GdxDf | https://labs.openai.com/s/yxX49BjX07BztYgMjm49iXKc https://labs.openai.com/s/yxX49BjX07BztYgMjm49iXKc
- rubatuga 4y ago
  Jizza sounds really tasty, maybe dall e is onto something.
  - aliyeysides 4y ago
    "Jizza pizza, you'll love our crust"
    - weird-eye-issue 4y ago
      I wonder what it's stuffed with
  - sva_ 4y ago
    Jizz-a does not sound tasty to me, but your preferences might vary.
- mithr 4y ago
  DALL-E trying to spell is one of my favorite things. At one point I tried to generate an illustration of Steve Jobs, just to see what it comes up with for a popular figure, and I got a reasonable facsimile of his face along with the text "JiveStoves".
- quasarj 4y ago
  Hahahah both of them are excellent! Which did he pick? :P
- kfarr 4y ago
renewiltord 4y ago
I use DALL-E for the same reason. Sometimes to pass the time I use it to make Slack emojis.
kvetching 4y ago
I would be very worried if I were going to want a job as a graphic designer. May be better idea to learn how to prompt the future AIs. Before we know it, we will have an AI making an entire movie (about 200-400k frames)
dcchambers 4y ago
Rather than using DALL-E2 to fully create the logo, I think it might be better to use it to create some examples and get the creative juices flowing, save a few examples you like, then send them to a pro and have them create a final version. But definitely a neat idea and in impressed with what's possible here.
trention 4y ago
It's interesting how every time I come across an AI-related article, it's always "imagine how much it will improve in 2 years". This may or may not be the case but I get the feeling that most ITs haven't heard of diminishing returns.
pugworthy 4y ago
The more I see from this, the more I think it's not unreasonable to have AI write code. "Create a user signup and authentication form with RoR that uses 2FA based on phone number", and it gives you several to choose from. You pick one then start refining the requests. Also, perhaps it can be smart enough to ask questions, like "What database should this be written for?" in the above example.
- anony23 4y ago
  Copilot is halfway there
rw2 4y ago
I used Dall-E a lot and get into a lot of the same issues, I think Dall-e needs parameters that are fixed for things like: -percentage of the entire drawing that the image you want to draw should take; a lot of times I think the object I want is too "zoomed in" or large; a circle background is a good way to limit it but I think it should be more obvious -No way to fix the color of the background so that it can fade in easily to other images or design -Reuse drawing styles to generate further image to explore further and maintain consistency A syntax could be: Octopus juggling blue database cylinders, digital art, cute, image-size:40%, background-color:#304324. With image-size, and background-color being keywords in the definition
parksy 4y ago
From a design point of view, with all the back and forth and the need to curate and guide the algorithm, I think we're a way off getting perfect results from prompts alone at this stage. I can see an immediate use-case for an AI layer in apps like photoshop, figma, sketchapp, gimp, unreal engine, etc that works in the background to periodically fill-in based on the current canvas. You could prompt for inspiration, then start cutting, erasing, moving things around, blending manually, hand-drawing some elements, then re-rolling the AI, rinse-repeat. I'm sure someone's working on it already but it seems there's a lot of scope for integration into current workflows.
monkeynotes 4y ago
When AI reaches the point where we can talk to a system like DALL.E in real time and work with it to solve a problem, it's game over. Art will become a commodity. Human art and ai art will be indistinguishable, "artists" will become as common as "photographers" since the inception of digital photography and social media. Movie and TV scripts will be iterative with a creative director and AI working together. Animation will become a lot easier, less people needed, fewer creatives. Software will become easier and easier as developers will simply guide AI. This is already beginning to happen, but imagine paired programming with natural language interacting with an AI. Architecture, civic planning, engineering, medical, law, policy, physics, it's all gonna change, and rapidly. DALL.E 2 shows how a leap in sophistication can revolutionize an industry overnight. Microsoft has exclusively licensed DALL.E 2, I can only imagine the myriad of creative tools it will serve the creative industry with. The working in real-time will be the biggest leap. Asking DALL.E for an image and refining it as you talk is going to be nuts.
- pyinstallwoes 4y ago
  I think the burden shifts towards being able to imagine and describe the fantasy. Novelty, and artistic creativity is still required. You can bring a horse to water, but you can’t force the horse to drink it. Many humans don’t use their imagination let alone have the eloquence to describe a search space that contains novelty.
  - monkeynotes 4y ago
    How is this any different to working with a human artist? If I wanted the real world Salvador Dali to draw me a picture of a kebab being eaten by a badger I'd have to tell him that's what I want. I'd also need to educate baby Dali first, feed him all the art and information he can take so that he has a model of the world he's operating in. I'll need to supply Dali with context of prior art, educate him on styles, literature, language, and all the other things that shape a human mind. As for the humans that don't use their imagination, maybe they never want to talk to an AI artist, just as many humans don't care about art at all. Millions of humans don't care about social news, and yet FaceBook algos pump out content for people all day long.
yieldcrv 4y ago
> To be completely honest, I would prefer something slightly simpler with less complex shapes, but I failed to persuade Dall-e into generating that for me. Moreover, I really am content with this logo. well, that's pragmatic! I think they should go back into their image editor and simplify it themselves though
alanh 4y ago
absolutely fascinating. great write-up!
qwertox 4y ago
This is remarkable. A lot of small businesses would settle with such an outcome, if it means to invest a couple of hours of talking into a microphone and seeing the result, with a very intuitive way to modify it. This will make it pretty hard for freelance/solo entrepreneur designers. In retrospect it makes sense, since the visual domain has been the one with the most focus in AI. If this gets applied to the other top domain, speech recognition and generation, then I could foresee this doing the same to the call centers, eventually also phone reception in a very small and relaxed business.
dmix 4y ago
The middle iterations were much nicer than the final one IMO. Otherwise I love this article. We spent an hour at work going back and forth with different generated logos.
- cube2222 4y ago
  Glad it brought you some fun! Could you please link to the specific ones you liked most? That would be very valuable to me.
  - dmix 4y ago
    I personally preferred a simpler one like: https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2017.04.26%20-%20Cute%20baby%20octopus%20playing%20with%20cubes%20wearing%20a%20yellow%20safety%20helmet,%20logo,%20digital%20art,%20drawing,%20in%20a%20dark%20circle%20as%20the%20background,%20vibrant,%20cheerful.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08... https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2017.04.13%20-%20Cute%20baby%20octopus%20playing%20with%20cubes%20wearing%20a%20yellow%20safety%20helmet,%20logo,%20digital%20art,%20drawing,%20in%20a%20dark%20circle%20as%20the%20background,%20vibrant,%20cheerful.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08... The selected one seemed a little too detailed and in need of editing.
xiphias2 4y ago
I loved the bottom left from the ones with the diagram so much more..it's simple and nice at the same time.
aantix 4y ago
Here's a vast catalog of Dall-E images and the prompts used to generate them. https://www.krea.ai/ https://www.krea.ai/ If you generate an image with Dall-E and there's a face that is distorted, you can use this tool to restore the facial features. https://arc.tencent.com/en/ai-demos/faceRestoration https://arc.tencent.com/en/ai-demos/faceRestoration
amingilani 4y ago
Honestly, I feel this tool will allow bad designers such as myself to create bad designs.
jacquesm 4y ago
Very impressive. What amazes me is how closely the images match the prescription given. How long did a typical iteration take? How long did the total process take?
- cube2222 4y ago
  Glad you liked it! Not sure about "iteration". I mostly did a lot of experimenting. If you have something like "let's add a helmet to this", then that's basically 5 minutes to a good result. The whole process took a few hours if I remember correctly, with the main hurdle being to come up with the phrase for sensibly laid-out pictures (the circle background). It went quite quick from then on.
  - jacquesm 4y ago
    Even more impressive then because to generate that many sketches by hand or using software without this prescriptive generator would take many days or even weeks. A couple of years ago there was a list of jobs that were going to be in danger from being automated in 10 years, I don't recall if designer would be on the list but it looks as though that moment has gotten significantly closer.
pwillia7 4y ago
Very cool -- Looks like we started blogs at the same time using the same stack, down to the theme and even topic in part! How do you have the multiple figures arranged in a div in markdown -- Is that using tables? I also didn't want to be tied to a CLI so I write all my markdown files in PCloud (because Google Drive is an ass) and have a webhook button on my phone that grabs them all and deploys. Also been very happy with https://typora.io/ https://typora.io/ which has pasted image settings to move them to a folder in the file's directory.
- cube2222 4y ago
  Thanks, haha! My blog source code is hosted on GitHub[0] and deployed to GitHub Pages. Everything is done automatically by GitHub Actions. You can see the image arrangement code in the source of the article - it's just rawhtml with inline css. A very ugly approach, but it works. For the images, I just changed the download directory of my browser for the time I was writing the article so that it put the images into the right folder automatically. Good luck with the article! [0]: https://github.com/cube2222/cube2222.github.io https://github.com/cube2222/cube2222.github.io [1]: https://github.com/cube2222/cube2222.github.io/blob/main/content/posts/how-i-used-dalle2-to-generate-the-logo-for-octosql.md https://github.com/cube2222/cube2222.github.io/blob/main/con...
amingilani 4y ago
Inspired by this I spent all my free credits trying to generate a QSL card for ham radio. I got pretty close but I think I have to accept I'm just not that good at making art, even with a great AI :)
3327 4y ago
deleted 4y ago
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peter303 4y ago
Perhaps art is the next profession relegated to unemployment because of computerization.
emilfihlman 4y ago
If you haven't seen it, watch the current season of Westworld. Assistive technologies like this are awesome!
giveexamples 4y ago
simplified logo of engineer octopus with data four colors https://imgur.com/a/7l377qr https://imgur.com/a/7l377qr simple logo of software engineer octopus using green yellow blue and orange databases https://imgur.com/a/V0WqyFl https://imgur.com/a/V0WqyFl
- cube2222 4y ago
  Thanks for these phrases, they actually look really nice! Time to buy more credits.
isitmadeofglass 4y ago
Did a reverse image search on the logo and came across this oddity: https://www.knowasiak.com/i-vulnerable-dall%C2%B7e-2-to-generate-a-logo/ https://www.knowasiak.com/i-vulnerable-dall%C2%B7e-2-to-gene... Generative ML is going to destroy the internet one day.
- vincvinc 4y ago
  how did this happen? is someone generating paraphrased clones of articles appearing on HN? why? for ad revenue?
  - pyinstallwoes 4y ago
    Didn’t you hear? The internet is dead. We’re stuck in a simulation!
  - OrangeMusic 4y ago
    Yes
- robocat 4y ago
  I google translated that to Spanish and it feels like it makes sense - because my Spanish is poor so I interpolate to make sense. Also translation itself “tries to” make sense of the text. Do people trying to read GPT3 generated English translated into their own language have more difficulty detecting generated trash?
- bodge5000 4y ago
  "Everybody has heard about the latest cool thing™, which is DALL·E 2" became... "Each person has heard in regards to the most up-to-date frigid ingredient™, which is DALL·E 2" I'm not too worried
  - infensus 4y ago
    Wait till googling stuff will require sifting through pages of crap like this
GrumpyNl 4y ago
Cant signup for the waiting list, https://labs.openai.com/waitlist https://labs.openai.com/waitlist. Our services aren't available right now We're working to restore all services as soon as possible. Please check back soon.
dirkc 4y ago
There are several images in the article that I think would make great t-shirts for developers!
bepero 4y ago
I've also made this logo with DALL-E: https://www.aidemos.info/about-us/ https://www.aidemos.info/about-us/
tiborsaas 4y ago
Shameless plug, I've written a similar blogpost also featuring octopuses: https://tibor.szasz.hu/blog/33-images-of-octopus-exoskeleton-explorations-with-dall-e-2 https://tibor.szasz.hu/blog/33-images-of-octopus-exoskeleton... Dall-e seems to have this concept embedded really well.
derniu 4y ago
Fine tuning image generators with custom data sets has been done. As usual data is a big factor for the generated results latent diffusion: https://replicate.com/laion-ai/erlich https://replicate.com/laion-ai/erlich vqgan + clip: https://replicate.com/ml6/julius https://replicate.com/ml6/julius https://www.ml6.eu/knowhow/can-ai-generate-truly-original-logos https://www.ml6.eu/knowhow/can-ai-generate-truly-original-lo...
karpour 4y ago
I find this completely unethical. You're basically exploiting every single artist whose art was used - without agreement - as training data for Dall-E. It would be different if all the training data was art that was explicitly licensed for this.
- capableweb 4y ago
  Isn't this similar to how every single piece of art is created? You look at bunch of propriety art, copy it to learn how to create it yourself (just for learning, not to sell those copies), eventually learn enough to start being able to create art from scratch and then start selling your unique art? Would watching a lot of animated movies in order to learn how to create good animated movies yourself be unethical as well?
  - karpour 4y ago
    No, it's not. Art created by humans is not just looking at other art and trying to copy it. It's a culmination of a whole life of experiences and the personality of the artist. Looking at other peoples art is inspiration and useful for learning technique, but only a very small part of the bigger picture.
  - trention 4y ago
    It's absolutely logically consistent to allow humans to do X while forbidding AI to do X.
    - capableweb 4y ago
      Ok, but is "logically consistent" the same as "ethical"?
      - trention 4y ago
        Presumably, if the ethics in question includes not leaving entire classes of skilled workers worldwide to hang like the States left its autoworkers hanging after the 70s - yes.
sails 4y ago
Octpus related data tools: https://imgur.com/a/k7zwA1R https://imgur.com/a/k7zwA1R
tomalaci 4y ago
Like many I am still waiting for my access to be granted to it. I can understand them slowly opening it up more due to apparent resource constraints. This does make me wonder if it would be feasible in the future to run these kinds of solutions on your PC, even with pretrained models. Or will these AI solutions generally trend towards being hosted in the "cloud" as consumer PC will never catch up in required resources for them?
hestefisk 4y ago
This is insanely cool. Does anyone have invites so I can try it out myself?
hestefisk 4y ago
Next step would be to get Dall-E to generate web designs based on a few preferences. “Give name a Scandinavian web design that looks like IKEA’s web site but with blue and black as the primary colours.”
password54321 4y ago
Looks like art majors should have listened to their parents. This really is the beginning of the end.
0x20cowboy 4y ago
I am trying to like DALL-E, but trying to create any kind of interesting album art seems to violate the terms of service. I guess it’s useful for family friendly Disney-Esq corporate media, but for what I would consider real impactful art, it is lacking a great deal. Don’t worry artist, your jobs are safe.
hipjiveguy 4y ago
This simply feels like how everyone iterates on a "google search" for something. You search the way you think you should at first, and don't get what you want. But that search informs you of the "terms of the domain" in which you're searching. So you then refine your search to include those terms, and iterate until you find what you were looking for in the first place, but weren't an expert in (SME)
jit4298 4y ago
I wish that Dalle produced a single image for a prompt. I often need at least 3-4 iterations of a prompt to get what I'm looking for, and I wish it didn't make 4+ images per prompt. Too expensive.
Eleuter 4y ago
Blue book logo

1045 points by cube2222 4y ago

From the Greek word októpus. So, octopuses, not octopi.

Hey, author here, happy to answer any questions! The logo was created for OctoSQL[0] and in the article you can find a lot of sample phrase-image combinations, as it describes the whole path (generation, variation, editing) I went down. Let me know what you think! And btw. if you get access take a look at [1] before you start using it. A ton of useful bits and pieces for your phrases. TLDR: DALL·E 2 is really cool, though takes quite a bit of work to arrive at a useful picture. Moreover, some types of images work better than others ("pencil sketch" is consistently awesome). As with programming, it's difficult to realize how much pieces you have to specify if you're not an artist - you don't know what you don't know. [0]: https://github.com/cube2222/octosql https://github.com/cube2222/octosql [1]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...

egypturnash 4y ago
How much did the credits for all this image generation cost you? edit: found it in the article: "From a monetary perspective, I’ve spent 30 bucks for the whole thing (in the end I was generating 2-3 edits/variations per minute). In other words, not too much."
- minimaxir 4y ago
  I've spent $30 for my own DALL-E 2 experiments, and that's with the bonus credits they gave for early adopters. It gets expensive fast.
deleted 4y ago
[deleted]
rockbruno 4y ago
I also tried to make it generate an icon for a product and I managed to get it to show me interesting things, but never got to make it actually draw it as one. Do you remember which prompt resulted in this macOS-ish app shape? https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2016.43.16.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08...
- cube2222 4y ago
  Hey! I didn't prompt anything specifically, it came after a line of variations from a definitely-not-icon-looking picture. Though I'd try tags like "iOS icon".
aargh_aargh 4y ago
Hi cube2222, thanks for the writeup. I looked at your other blog posts and I would like to read more about octosql (needs/specification, architecture, development strategies, challenges, DBMS protocols/interfaces/libraries). And thank you for adding outer joins after I recently mentioned that they are missing!
- cube2222 4y ago
  Hey! There is no technical documentation available right now other than the readme. I'm planning to write it around September-December (together with a website for them). You can share your email at jakub dot wit dot martin at gmail and I'll let you know when it's available.

naet 4y ago

My god it is so frustrating that I can't seem to get open ai access any time I have an idea for a project using dall e, gpt, for whatever reason, they won't approve my account. I have to sit here and watch everyone else play with the fun "open" ai tools... company needs a name change if they're going to keep this up.

xwdv 4y ago
Indeed, it is infuriating and I don’t know what the hold up is.
Karawebnetwork 4y ago
My significant other who had entered the queue several months ago as nothing more than "developer" got in last week. Don't give up! There's always Craiyon to scratch the itch in the meanwhile. You can start to play around with ways to write prompts, etc.
- cube2222 4y ago
  Afaik they are opening it up to a much wider audience in the recent weeks. I also got it just 2 days ago, and applied the same way as your SO, only providing "developer" and nothing else.
  - kuboble 4y ago
    That makes me think of they actually target developers somehow. I also got in couple days ago providing just email and being soft developer. I know at least one artist and one relatively popular youtuber (with over million subs) who applied to a waiting list much earlier than me and are still waiting.
015UUZn8aEvW 4y ago
You could try using Midjourney: https://discord.com/invite/midjourney https://discord.com/invite/midjourney
- 4y ago

mkotowski 4y ago

Lately, there seems to be an avalanche of tools like DALL-E, was there some breakthrough that helped make these thinks more viable to run publicly? And concerning creating a logo with such tools: Is there any consensus on an eventual copyright of such works?

flaviut 4y ago
> Is there any consensus on an eventual copyright of such works? https://www.smithsonianmag.com/smart-news/us-copyright-office-rules-ai-art-cant-be-copyrighted-180979808/ https://www.smithsonianmag.com/smart-news/us-copyright-offic...
- naillo 4y ago
  This is kind of a weird take to me given that photoshop exists. (Tons of proto-computer vision algorithms in there, like basic convolutional filters.) I suspect you'd still get copyright if you modify it a bit somehow.
- zucked 4y ago
  So, if a nascent company chooses to go down this same path of generating (or maybe _seeding_) their logo design with AI, have they essentially given up any ability to protect that logo going forward?
  - singlow 4y ago
    Logo's are generally protected by trademark rather than copyright. I don't think anything prevents you from using a generated logo with trademark. For example you could have a trademark on an orange square, even though you could never copyright it. In the same way a trademark could protect your product name even if it is a single English common noun, as long as it is distinctive in use within your trademark scope.
make3 4y ago
dall e 2 says you can use their images for commercial uses. that's not all there is to this though obviously

dvt 4y ago

This might not be a popular opinion, but I think all the work OP put in here is probably worth more than 50-100 bucks (which is the price of a logo on something like Fiverr). And to make things worse, the logo itself still needs to be cleaned up[1] as it's way too blurry to be seriously used as an app icon, etc. [1] https://raw.githubusercontent.com/cube2222/octosql/main/images/logo.png https://raw.githubusercontent.com/cube2222/octosql/main/imag...

cube2222 4y ago
I might have not been too clear about it in the article, so if I haven't, I agree! All of this was just me finding a practical purpose to go for while having fun with Dalle. If I was really serious about a logo, I would definitely go and pay an artist. Both for monetary, as well as esthetic, reasons. Though as far as an app icon goes, I think it's actually sharp enough. It starts looking bad when you zoom in a bit.
NonNefarious 4y ago
It's a cute concept that can work well if done right. In its current state it's not a viable logo because, for one thing, it won't look good in black & white.
- soraki_soladead 4y ago
  > it won't look good in black & white That sounds like a concern that stopped being relevant for many software companies a decade ago at least. These days app icons and hero images are more important than whether you can fax or print the logo.
  - mitchdoogle 4y ago
    Maybe this isn't what the previous poster meant, but sometimes I will say black & white when really I mean monochrome. Monochrome logos show up all over the place especially with icons for web apps. And they are good for printing on apparel, accessories, etc. I really doubt they are concerned about faxing
  - 4y ago

cube2222 4y ago

Mods: I see the title got the purpose of the logo edited out, but I think at least adding "a logo for my Open Source project" would be a much better title.

xwdv 4y ago

With DALLE 2, I’ll pretty much never hire a graphic designer again to make any kind of logo. Good riddance, I’m sick and tired of their pretentious justifications for charging upwards of $500-$1k or more for simple logo designs.

SquareWheel 4y ago
I'm not looking forward to people saying the same of coders in 10 years time...
- arkitaip 4y ago
  That's already happening with no code tools, hosted solutions, saas, GitHub copilot and more.
  - trention 4y ago
    So far no-code and copilot have put exactly 0 developers out of business.
  - password54321 4y ago
    You obviously don't know what Github copilot is if you think it has put anyone out of a job.
- avian 4y ago
  Trivializing the work of people outside of one's profession while giving more importance to one's own is as old as the human civilization. There are plenty of people cursing software developers right now for pulling six digit salaries in exchange for typing some dumb text on a screen.
- xwdv 4y ago
  By then I will have moved far beyond hands on keyboard type work and will be managing teams.
  - KidComputer 4y ago

mrxd 4y ago

It's a good start, but it's more of an illustration than a logo to be honest. It should work as a single color (white, black), at small scale and in combination with your product name.

Karawebnetwork 4y ago
It would need to be turned into a vector to scale properly but I can think of other apps that have complex logos, especially on the MacOS ecosystem. Git Tower comes to mind.
jollyllama 4y ago
OP might be able to achieve that with a few minutes in Illustrator or similar.
- speedgoose 4y ago
  Starting up illustrator already takes a few minutes.
  - mitchdoogle 4y ago
    I think you might need a new computer
    - speedgoose 4y ago
      I havn't installed it on my latest laptop, but I would guess that the Adobe Cloud crap with the login is still there.
      - jollyllama 4y ago
        Inkscape is the alternative.
amelius 4y ago
Yes, the main usecase for DALL-E is probably for illustrations next to a story/blog. Logos are much harder to get right, and unsurprisingly DALL-E is not up to the task (yet).

avian 4y ago

> the fact that adding “artstation” to the end of your phrase automatically makes the output much better… It's like saying "steal from artists, but only the good ones"

jfengel 4y ago

That was quite remarkable. Thanks for doing that. I've always been fascinated by how artists abstract the core notion of an image. It's stunning to see a computer do that.

cube2222 4y ago
Glad you liked it! It was definitely lots of fun (both the original process, as well as describing it). And indeed, seeing what Dalle will draw when telling it to visualize stuff like "data streams" was very interesting.
- jfengel 4y ago
  It reminds be a bit of working as a director in a theater. You tell the actors what you want, and it's never just a "line reading". That's sort of the equivalent of just drawing it yourself, because you can't -- not just that you lack the expertise, but that you need them to do their thing with their body, and it has to be done their way or it looks fake. So you end up using language that's sort of reminiscent of that, creating an emotional picture. It usually takes multiple passes to transfer the whole idea from your head to theirs. I'm told that animation directors end up doing exactly the same thing. A digital model really can do what human actors can't. You could say "make that eyebrow curve 10% more" to an an animator. But it won't work unless you tell them why and what it means.

fareesh 4y ago

Not having a vector logo limits the places in which the same logo can be used.

amelius 4y ago
Creating the vector paths is not the most difficult aspect of creating a logo. Designing it is.
minimaxir 4y ago
Incidentially you can ask DALL-E 2 for "vector art" and it'll comply, with good enough separation that it can be traced with something like Inkscape into true vectors. You can also ask for "black and white vector art" to limit the color palette.
slig 4y ago
One can pay someone on Fiverr 5 USD to vectorize it.
- tasuki 4y ago
  It's not as simple as "take a bitmap image and make it a vector". Yes sure, they'll vectorize it, but it'll look bad, through no fault of theirs. When creating a good looking vector image, you generally need to take into account it being a vector from the beginning of the design process.

gzer0 4y ago

1. “ghidra dragon, logo, digital art, drawing, in a dark circle as the background, logo, digital art, drawing, in a dark circle as the background” [1] https://labs.openai.com/s/x2UP0MEmj2qNnKWTbko8rrso https://labs.openai.com/s/x2UP0MEmj2qNnKWTbko8rrso 2. “cute baby dragon, logo, digital art, in a dark circle as the background” [2] https://labs.openai.com/s/JmOXAqjpR2ctmraDxEkB7twF https://labs.openai.com/s/JmOXAqjpR2ctmraDxEkB7twF Thanks for this post, it helped me tailor my own search queries. Because of your post, I was able to discover a whole new realm to DALLE-2. For some reason, repeating the same query parameter at the end yields some rather interesting results.

weird-eye-issue 4y ago
Those look cool but they aren't really logos, they are illustrations. Will look bad at small sizes and aren't vectors
bambax 4y ago
The first one is really amazing! Something strange about DALL·E is that if you just type gibberish by pounding randomly on your keyboard, it will still "work", i.e., produce an image.
- amelius 4y ago
  Both look very generic, like I've seen them before. I wouldn't be surprised if you could find nearly identical images somewhere on the net.
  - spaceman_2020 4y ago
    From the examples I’ve seen, Dall-E is much better than the average designer or artist, but can’t really hold a candle to a talented human artist.
  - GravitasFailure 4y ago
    The first one looks like the Bacardi logo with a dragon instead of a bat and the second one looks like a Charmander. I think the second one is interesting because most art I see with baby dragons look more dragon-like and less salamander.

Imnimo 4y ago

I think a lot of DALL-E 2 outputs fall into the category of "extremely impressive that a neural network made this" and also "not quite up to the standards of a human expert". Like if you show me an output and told me a machine made it, I'm absolutely fascinated, but if you showed me the same image and told me a human drew it, I'd just scroll past without a second thought. Even so, there are some applications for which being able to generate a pretty okay image for a few cents is a great deal - I use it for things like D&D character portraits. Of course, DALL-E 2 is not the end of of text-to-image research - it'll be interesting to see where we are a year from now.

robocat 4y ago
It is creating better images than the huge majority of people would do. Cheaply. As you say, an expert can do far better. But having something artistic created that well exceeds the average ability is gobsmakingly astonishing. And for quick blast variety generation, it is world class.

unixbane 4y ago

This automates 50% of a modern tech company, now you just need to automate the code generation, which seems already good enough to be on par with modern tech companies. Seems like a manage type can run his entire tech company himself now.

burlesona 4y ago

I’m fascinated by how much this is exactly like working with a human artist who doesn’t really understand the domain that you are wanting to represent with an image. Iterate, iterate, iterate. It seems like the most valuable thing this could do is get some of that early exploration out of the way faster and easier than a human can do it, get to two or three concepts that feel like they’re in the neighborhood, and then let a human expert take over and turn it to something final quality. That’s pretty cool.

cube2222 4y ago
Agreed. At the end of the article I also described a bit how I would see the evolution of such a tool, and it looks like we're thinking very similarly. --- Though I think the real breakthrough will come when Dall-e gets 10-100x cheaper (and faster). I would then envision the following process of working with it (which is really just an optimization on top of what I’ve been doing now): 1. You write a phrase. 2. You are shown a hundred pictures for that phrase, preferably from very different regions of the latent space. 3. You select the ones best matching what you want. 4. Go back to 2, 4-5 times, getting better results every time. 5. Now you can write a phrase for what you would like to change (edit) and the original image would be used as the baseline. Go back to 2 until happy.
- jherrmann 4y ago
- yomkippur 4y ago
  I see this happening in all areas. Everything would be prompt-driven. Do you like this? What about this? You simply nod or reject the solutions that you don't want. Pretty soon somebody's expertise and experience is not going to be enough to continue paying them what they used to get before this magic blackbox appeared. One day enterprises will realize they can just outsource that expert who's been reduced to simply typing prompts and nodding yes or no. I am worried that the middle class is rapidly disappearing. We will own nothing and be happy seems quite ominous. The question is then what field is safe from advancements in AI? The only field I can think of is doctors, lawyers, executives, buy-side money managers. Even their jobs will be partially automated but it will be safe as long as they generate revenue.

deleted 4y ago

[deleted]

bambax 4y ago

> unfortunately can’t do stuff like “give me the same entity as on the picture, but doing xyz” That's my main gripe with DALL·E as well. This missing feature makes it impossible to use for stories where the same character goes through an adventure and is present in different settings, doing different things. Although I don't know much about how DALL·E works, I have the feeling it shouldn't be too hard to add this possibility. That would make it so much better / more useful.

alanh 4y ago
> Although I don't know much about how DALL·E works, I have the feeling it shouldn't be too hard to add this No offense, but this gives me flashbacks to bad clients and non-technical managers :D
- bambax 4y ago
  Yeah I know what you mean ;-) No offense taken!

dayvid 4y ago

Looks good for ideation. Could potentially be more useful for an agency or creative professional building logos. They can make vector art off of promising mock-ups. Also most of the generated images need to be simplified for sake of a logo, but a professional can do this better.

kache_ 4y ago

image generators are cool, but there's no shortage of them (midjourney & running your own on collab) and dalle2 has nonsensical bans (why does "pepe" go against the content policy?) Open-ai has nonsensical censorship. Dalle might be popular right now, but open-ai won't survive if they keep up their ridiculous attempts at trying to control culture. I've already got something running on collab, new models are coming out, and midjourney just got a v3 update that blows dalle2 out of the water.

eklein217 4y ago
I was disappointed to see this on their site. I had a pretty good idea of doing a sort-of online art installation by grabbing crime data near me from local web sources and having images automatically generate of those crimes, but unfortunately many of those crimes seem to be too violent for their filter. I'll have to find a different option.
walls 4y ago
Midjourney is censoring images as well...
egypturnash 4y ago
https://en.wikipedia.org/wiki/Pepe_the_Frog https://en.wikipedia.org/wiki/Pepe_the_Frog may explain the ban.
- kache_ 4y ago
  lol, pepe did nothing wrong Just because some asshole uses the peace symbol, does it mean the peace symbol is hateful? Anyone who claims so is dishonest
  - egypturnash 4y ago
    If a neural network trained on data sucked off of the internet constantly draws frogs with a halo of swastikas when you ask for “Pepe” then maybe there’s a problem that needs solving there.

turrini 4y ago

"thanos face, logo, looking surprised to the front with flames in the background, circled" https://imgur.com/a/1IiyMJF https://imgur.com/a/1IiyMJF

nbzso 4y ago

With all respect possible, you generated something that a professional will create for 20 minutes on a napkin (in the context of logo idea). Maybe your perception of "logo" needs more reference points. For example, this gallery of classics in Brand Identity will be a good starting point(use the triangles on top to navigate): https://www.joefino.com/logos_html/L01_Xpand.html https://www.joefino.com/logos_html/L01_Xpand.html There is no doubt in my mind that the next iterations of neural networks will remove all "overpaid" and "overconfident" design professionals, that's why I adapted to the reality and moved to frontend development. All of this with clear realization that everything humans can do for a production processes will be augmented and removed. The nasty "humans" always want to be paid, more and more. They want to have rights and privileges. What a hassle.:)

trixie_ 4y ago
You could of also paid a human to carry your comment all the way over to me so I could read it and reply like I am doing so now.
- nbzso 4y ago
  What an intelligent and educating response. My comment may come as salty, but if you make an effort to visit the linked gallery, maybe you will have more "fresh perspective":)
  - trixie_ 4y ago
    If someone wants to pay a lot of money to a professional to create their brand identity that option is always there. If someone else just needs something simple and passable there is Dalle. And I’m sure there is every option in between where someone can use Dalle as a starting point and pass it to a pro, or a pro would even use Dalle as a way to brainstorm options. Dalle is a tool that has empowered everyone. It shouldn’t be seen from a stereotypical luddite perspective as in your first post.
spaceman_2020 4y ago
The real question is how soon will GPT-3(4?) replace commenters on websites like this one, and whether you will even be able to tell.

rossmohax 4y ago

ArtLebedev design studio was first (citation needed) to sell ML logo creation as a service: https://ironov.artlebedev.com/ https://ironov.artlebedev.com/

ShamelessC 4y ago
And it seems LAION was the “first” to offer it up for free. https://replicate.com/laion-ai/erlich https://replicate.com/laion-ai/erlich
- rossmohax 4y ago
  It is not even close to what Ironov does. More like a tech demo. Ironov outputs a complete brand book and it's interface is set up for exploration and logo refinement.
  - ShamelessC 4y ago
    Fair enough, sounds expensive.

marcodiego 4y ago

If you needed to play so much with words, then it will eventually become a specialized task killing any benefit of having the AI doing the work for you since we eventually we will need to resort to specialists to use the AI to get the result we expect. On the bright side the result may be better, it may be easier to become and "AI usage specialist" than specializing in many different areas, the result may include many intermediate results that a specialist would find too much work to do and, with a bit a patience (like in the presented case), the task can still be done without the need of an "AI usage specialist". Currently, I think the problem is an UI one. There should be an option to allow the user to do something like: "from the last drawing, just add this..." or "in the last drawing, change the color/size/style of this and that...". This would be probably enough to achieve what the author wanted in a much smaller number of iterations. There is also on more thing: the costumer doesn't know exactly what he/she wants from the beginning. So, it is normal to have a few iterations until something pleasing is achieved.

kriro 4y ago
The process can be optimized with more AI :D Create a logo generator site, allow users to pick something very limited like industry/field from a dropdown or something, generate say 9 logos with AI generated text discriptions that fit this selection and remember which one the user picked and use that data to build a network that generates good text descriptions to feed into DALL-E 2 based on a singe item selected by the user.
xsmasher 4y ago
> If you needed to play so much with words, then it will eventually become a specialized task killing any benefit of having the AI doing the work for you since we eventually we will need to resort to specialists to use the AI to get the result we expect. This matches my view of the idea that AI will replace programmers. My value isn't in the typing and the syntax, it's in my ability to turn a spec into an internally consistent design by resolving conflicting instructions and clarifying edge cases; and sometimes in knowing what the user wants when they are unable to express it themselves. Even if AI winds up writing all of the code, someone with the programmer mindset still needs to define the problem in a concrete manner. They'll always have a job as a "machine-talker."

softwaredoug 4y ago

For logos, even Craiyon (formerly Dall-E Mini) does a pretty decent job

spaceman_2020 4y ago

I just got access today. Can’t wait to try it out. We produce a lot of content and the biggest hurdle in graphic creation is the back and forth with the designer, plus the lag between writing, designing, and publishing. This would make it easy enough that the writer can include a prompt for the illustration right in the text itself. More than the costs, I’m excited about the efficiency gains and smoother workflows.

cube2222 4y ago
Definitely check out this[0] presentation for tips around working with Dalle. [0]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...
- spaceman_2020 4y ago
  That's a great resource - thanks for sharing
- skunkworker 4y ago
  That is incredible, and actually helps as a visual reference to look through different styles and come up with more descriptive sentences.

sAbakumoff 4y ago

I can't get anything good from DALLE-2. It seems so fcking stupid. Whatever I try, it gives me total BS, sometimes it just refuses to generate anything complaining about ToS violation.

mikecx 4y ago

Not sure if this will be considered off topic, my apologies if so. The article says that octopi is the plural of octopus, but it's actually octopuses. Octopus is originally Greek, not Latin and thus does not get the Latin plural -i, but instead would get the Greek plural -odes. Since it ends in a way English can deal with, the commonly accepted usage is octopuses (English) over octopodes (Greek) with octopi being the least correct. https://qz.com/1446229/let-us-finally-resolve-the-octopuses-v-octopi-debate/ https://qz.com/1446229/let-us-finally-resolve-the-octopuses-...

HmOh6WbJ 4y ago
Similarly: cyclops -> cyclopodes
aidenn0 4y ago
The way the author specifically calls out the plural of octopus makes me think they might be trolling (Hanlon's Razor notwithstanding).
exolymph 4y ago
Actually the plural is "octopuppies."
- dalmo3 4y ago
  You're all wrong. The plural of octopus is hexadecipus.
  - stavros 4y ago
    Decahexipus*
  - mkaic 4y ago
    and mayhaps the plural of the plural of octopus is trigintidipus?
robotguy 4y ago
Oxford & Merriam-Webster list both plurals and the author calls out that octopi is "the quite beautiful plural form of 'octopus' " which could be interpreted as "while there are multiple correct plurals of octopus, octopi is the beautiful one." While “octopi” has become popular in modern usage, it’s wrong. I would argue that it used to be wrong, but language, unlike physics and code, is what the majority say it is. I used to be a stickler for correct vocabulary usage and then I saw a documentary about dictionaries (can't remember what it was) and someone from OED said basically this (from https://www.oed.com/public/oed3guide/guide-to-the-third-edition-of https://www.oed.com/public/oed3guide/guide-to-the-third-edit...): The Oxford English Dictionary is not an arbiter of proper usage, despite its widespread reputation to the contrary. The Dictionary is intended to be descriptive, not prescriptive. In other words, its content should be viewed as an objective reflection of English language usage, not a subjective collection of usage ‘dos’ and ‘don'ts’. However, it does include information on which usages are, or have been, popularly regarded as ‘incorrect’. The Dictionary aims to cover the full spectrum of English language usage, from formal to slang, as it has evolved over time. Now I think it's something that is just fun to argue about, but I don't take any of it seriously. (edited for formatting)

deleted 4y ago

[deleted]

woah 4y ago

This blog post proves that Dall-E 2 will not make human taste and design ability obsolete. The final image he ended up with is a lot uglier and more complicated than most of the intermediate steps. I think generative art AIs will have a similar effect on design as compilers have on software development, and will not put artists out of a job.

yomkippur 4y ago
will likely improve massively given the generational leaps made in this area. The "good enough" threshold is very low for majority of enterprises.
bulbosaur123 4y ago
Disagree. Just allow one or two more iterations and it will supersede human abilities. Think ahead. Tech progress won't stop.
- city17 4y ago
  The tech will get better, but ultimately there still has to be a human who decides 'that's the one that looks good', which strongly depends on someone's taste and skill in identifying what a good image looks like. There will probably be less need for designers of 'lower quality' simple images though.
  - ramblerman 4y ago
    I agree with you, but what if what constitutes good taste is just a subset of things that we’ve seen and liked. If dale decides what we see, it might become what the next generation likes and considers “good taste”.
    - gffrd 4y ago
      This is an interesting conversation. Good taste is what we see and like … but also patterning after people we want to impress / be associated with, is it not? Taste is very complex: it's hierarchical, social, not fixed, not absolute, not rational, is specific to audience and has irregular overlaps across groups, much of it (all?) derived from human sensation and context-specific situations. The path to something being considered as good taste is generally not simple: much of it flows through lines of power/desire/moment whose branches are not easy to trace as they're being formed. Much of taste is the hidden "why" which most of us never see. It's realistic that Dall-E could understand what trends are on the rise, or in good taste … it's much harder to say if Dall-E could create something of originally good taste.

jordanmorgan10 4y ago

I had no idea that could you do the variations or the brush stuff. Maybe I’m just glossing right over it? But that seems to give the tool more utility. I just try a phrase and I either like it or I don’t. The fact that you can integrate on it seems to make it much more useful.

cube2222 4y ago
Yes! A really cool way to work with it is to generate a bunch of images, arrange them on a transparent canvas (i.e. in Affinity Designer), and then ask Dalle to fill in the gaps. For example see here[0], where I've combined a picture of a flying whale, a tardigrade in space, and a bunch of flying turtles. [0]: https://labs.openai.com/s/quqITCrFI7h0G1HKyfUrmJU0 https://labs.openai.com/s/quqITCrFI7h0G1HKyfUrmJU0
- jordanmorgan10 4y ago
  That is neat. So are commas an official way to blend different schools of thought together for the image? Is there any documented way it’s supposed to work? Like [main subject], [art style], etc? Or is it something you picked up from trial and error?
  - cube2222 4y ago
    Here[0] is a very good presentation about it. But overall, you have to think about the context Dalle has seen similar images in the training set. If it's seen them on an art sharing site, then it's probably good to mention such sites and tags it could hypothetically have there. Or if it's more like a photo in an article, think about what could be written about it in the article. That's my intuition about it at least. [0]: http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C2%B7E-2-prompt-book-v1.02.pdf http://dallery.gallery/wp-content/uploads/2022/07/The-DALL%C...
mitchdoogle 4y ago
You definitely glossed over it - the Dall-E 2 homepage has the three main features of the program with examples (Image Generation, Edits to Existing Images, and Variations of the image) https://openai.com/dall-e-2/ https://openai.com/dall-e-2/

qualudeheart 4y ago

This is much better than I thought. Nice!

alephxyz 4y ago

I actually tried doing something similar with dall-e mini for one of my projects but the results were bad. It was especially struggling to draw the octopus' limbs. It's impressive to see how much better dalle 2 is at the same task, even if the results still aren't good enough for professional use.

ycombinete 4y ago

Entering these same search strings into Craiyon it’s remarkable how much better Dall-E is.

Eric_WVGG 4y ago

so, I'm not trying to be a pedant here… This is a very cool exercise in using DALL-E 2 to generate an icon. It would be extremely cool to see the same process spent on generating a logo.

wdr1 4y ago

I'm not sure I'd use this for a logo. IANAL but my understanding is the ability to copyright the output from something like DALL-E 2 is questionable at best, due the lack of human authorship. (See "Monkey selfie copyright dispute" on Wikipedia for more info.)

Buttons840 4y ago
What if DALL-E or its successor spits out a few hundred trillion illustrations? None are copyrightable? I think someone taking the time to touch this up would make it copyrightable and trademarkable, and I'm okay with that. AI generated patents though? Only if we allow AI generated prior art.

aliyeysides 4y ago

My friend asked me to create a logo using Dall-E for a pizza business called "Jared's pizza." I tried several different prompts but it kept outputting logos with the word "Jizza." It doesn't do too well with text from my experience, but it could have been the prompt. https://labs.openai.com/s/z1PVd5v6td9PsiY20Y5GdxDf https://labs.openai.com/s/z1PVd5v6td9PsiY20Y5GdxDf | https://labs.openai.com/s/yxX49BjX07BztYgMjm49iXKc https://labs.openai.com/s/yxX49BjX07BztYgMjm49iXKc

rubatuga 4y ago
Jizza sounds really tasty, maybe dall e is onto something.
- aliyeysides 4y ago
  "Jizza pizza, you'll love our crust"
  - weird-eye-issue 4y ago
    I wonder what it's stuffed with
- sva_ 4y ago
  Jizz-a does not sound tasty to me, but your preferences might vary.
mithr 4y ago
DALL-E trying to spell is one of my favorite things. At one point I tried to generate an illustration of Steve Jobs, just to see what it comes up with for a popular figure, and I got a reasonable facsimile of his face along with the text "JiveStoves".
quasarj 4y ago
Hahahah both of them are excellent! Which did he pick? :P
kfarr 4y ago

renewiltord 4y ago

I use DALL-E for the same reason. Sometimes to pass the time I use it to make Slack emojis.

kvetching 4y ago

I would be very worried if I were going to want a job as a graphic designer. May be better idea to learn how to prompt the future AIs. Before we know it, we will have an AI making an entire movie (about 200-400k frames)

dcchambers 4y ago

Rather than using DALL-E2 to fully create the logo, I think it might be better to use it to create some examples and get the creative juices flowing, save a few examples you like, then send them to a pro and have them create a final version. But definitely a neat idea and in impressed with what's possible here.

trention 4y ago

It's interesting how every time I come across an AI-related article, it's always "imagine how much it will improve in 2 years". This may or may not be the case but I get the feeling that most ITs haven't heard of diminishing returns.

pugworthy 4y ago

The more I see from this, the more I think it's not unreasonable to have AI write code. "Create a user signup and authentication form with RoR that uses 2FA based on phone number", and it gives you several to choose from. You pick one then start refining the requests. Also, perhaps it can be smart enough to ask questions, like "What database should this be written for?" in the above example.

anony23 4y ago
Copilot is halfway there

rw2 4y ago

I used Dall-E a lot and get into a lot of the same issues, I think Dall-e needs parameters that are fixed for things like: -percentage of the entire drawing that the image you want to draw should take; a lot of times I think the object I want is too "zoomed in" or large; a circle background is a good way to limit it but I think it should be more obvious -No way to fix the color of the background so that it can fade in easily to other images or design -Reuse drawing styles to generate further image to explore further and maintain consistency A syntax could be: Octopus juggling blue database cylinders, digital art, cute, image-size:40%, background-color:#304324. With image-size, and background-color being keywords in the definition

parksy 4y ago

From a design point of view, with all the back and forth and the need to curate and guide the algorithm, I think we're a way off getting perfect results from prompts alone at this stage. I can see an immediate use-case for an AI layer in apps like photoshop, figma, sketchapp, gimp, unreal engine, etc that works in the background to periodically fill-in based on the current canvas. You could prompt for inspiration, then start cutting, erasing, moving things around, blending manually, hand-drawing some elements, then re-rolling the AI, rinse-repeat. I'm sure someone's working on it already but it seems there's a lot of scope for integration into current workflows.

monkeynotes 4y ago

When AI reaches the point where we can talk to a system like DALL.E in real time and work with it to solve a problem, it's game over. Art will become a commodity. Human art and ai art will be indistinguishable, "artists" will become as common as "photographers" since the inception of digital photography and social media. Movie and TV scripts will be iterative with a creative director and AI working together. Animation will become a lot easier, less people needed, fewer creatives. Software will become easier and easier as developers will simply guide AI. This is already beginning to happen, but imagine paired programming with natural language interacting with an AI. Architecture, civic planning, engineering, medical, law, policy, physics, it's all gonna change, and rapidly. DALL.E 2 shows how a leap in sophistication can revolutionize an industry overnight. Microsoft has exclusively licensed DALL.E 2, I can only imagine the myriad of creative tools it will serve the creative industry with. The working in real-time will be the biggest leap. Asking DALL.E for an image and refining it as you talk is going to be nuts.

pyinstallwoes 4y ago
I think the burden shifts towards being able to imagine and describe the fantasy. Novelty, and artistic creativity is still required. You can bring a horse to water, but you can’t force the horse to drink it. Many humans don’t use their imagination let alone have the eloquence to describe a search space that contains novelty.
- monkeynotes 4y ago
  How is this any different to working with a human artist? If I wanted the real world Salvador Dali to draw me a picture of a kebab being eaten by a badger I'd have to tell him that's what I want. I'd also need to educate baby Dali first, feed him all the art and information he can take so that he has a model of the world he's operating in. I'll need to supply Dali with context of prior art, educate him on styles, literature, language, and all the other things that shape a human mind. As for the humans that don't use their imagination, maybe they never want to talk to an AI artist, just as many humans don't care about art at all. Millions of humans don't care about social news, and yet FaceBook algos pump out content for people all day long.

yieldcrv 4y ago

> To be completely honest, I would prefer something slightly simpler with less complex shapes, but I failed to persuade Dall-e into generating that for me. Moreover, I really am content with this logo. well, that's pragmatic! I think they should go back into their image editor and simplify it themselves though

alanh 4y ago

absolutely fascinating. great write-up!

qwertox 4y ago

This is remarkable. A lot of small businesses would settle with such an outcome, if it means to invest a couple of hours of talking into a microphone and seeing the result, with a very intuitive way to modify it. This will make it pretty hard for freelance/solo entrepreneur designers. In retrospect it makes sense, since the visual domain has been the one with the most focus in AI. If this gets applied to the other top domain, speech recognition and generation, then I could foresee this doing the same to the call centers, eventually also phone reception in a very small and relaxed business.

dmix 4y ago

The middle iterations were much nicer than the final one IMO. Otherwise I love this article. We spent an hour at work going back and forth with different generated logos.

cube2222 4y ago
Glad it brought you some fun! Could you please link to the specific ones you liked most? That would be very valuable to me.
- dmix 4y ago
  I personally preferred a simpler one like: https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2017.04.26%20-%20Cute%20baby%20octopus%20playing%20with%20cubes%20wearing%20a%20yellow%20safety%20helmet,%20logo,%20digital%20art,%20drawing,%20in%20a%20dark%20circle%20as%20the%20background,%20vibrant,%20cheerful.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08... https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08-02%2017.04.13%20-%20Cute%20baby%20octopus%20playing%20with%20cubes%20wearing%20a%20yellow%20safety%20helmet,%20logo,%20digital%20art,%20drawing,%20in%20a%20dark%20circle%20as%20the%20background,%20vibrant,%20cheerful.jpg https://jacobmartins.com/images/dalle2/DALL%C2%B7E%202022-08... The selected one seemed a little too detailed and in need of editing.

xiphias2 4y ago

I loved the bottom left from the ones with the diagram so much more..it's simple and nice at the same time.

aantix 4y ago

Here's a vast catalog of Dall-E images and the prompts used to generate them. https://www.krea.ai/ https://www.krea.ai/ If you generate an image with Dall-E and there's a face that is distorted, you can use this tool to restore the facial features. https://arc.tencent.com/en/ai-demos/faceRestoration https://arc.tencent.com/en/ai-demos/faceRestoration

amingilani 4y ago

Honestly, I feel this tool will allow bad designers such as myself to create bad designs.

jacquesm 4y ago

Very impressive. What amazes me is how closely the images match the prescription given. How long did a typical iteration take? How long did the total process take?

cube2222 4y ago
Glad you liked it! Not sure about "iteration". I mostly did a lot of experimenting. If you have something like "let's add a helmet to this", then that's basically 5 minutes to a good result. The whole process took a few hours if I remember correctly, with the main hurdle being to come up with the phrase for sensibly laid-out pictures (the circle background). It went quite quick from then on.
- jacquesm 4y ago
  Even more impressive then because to generate that many sketches by hand or using software without this prescriptive generator would take many days or even weeks. A couple of years ago there was a list of jobs that were going to be in danger from being automated in 10 years, I don't recall if designer would be on the list but it looks as though that moment has gotten significantly closer.

pwillia7 4y ago

Very cool -- Looks like we started blogs at the same time using the same stack, down to the theme and even topic in part! How do you have the multiple figures arranged in a div in markdown -- Is that using tables? I also didn't want to be tied to a CLI so I write all my markdown files in PCloud (because Google Drive is an ass) and have a webhook button on my phone that grabs them all and deploys. Also been very happy with https://typora.io/ https://typora.io/ which has pasted image settings to move them to a folder in the file's directory.

cube2222 4y ago
Thanks, haha! My blog source code is hosted on GitHub[0] and deployed to GitHub Pages. Everything is done automatically by GitHub Actions. You can see the image arrangement code in the source of the article - it's just rawhtml with inline css. A very ugly approach, but it works. For the images, I just changed the download directory of my browser for the time I was writing the article so that it put the images into the right folder automatically. Good luck with the article! [0]: https://github.com/cube2222/cube2222.github.io https://github.com/cube2222/cube2222.github.io [1]: https://github.com/cube2222/cube2222.github.io/blob/main/content/posts/how-i-used-dalle2-to-generate-the-logo-for-octosql.md https://github.com/cube2222/cube2222.github.io/blob/main/con...

amingilani 4y ago

Inspired by this I spent all my free credits trying to generate a QSL card for ham radio. I got pretty close but I think I have to accept I'm just not that good at making art, even with a great AI :)

3327 4y ago

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peter303 4y ago

Perhaps art is the next profession relegated to unemployment because of computerization.

emilfihlman 4y ago

If you haven't seen it, watch the current season of Westworld. Assistive technologies like this are awesome!

giveexamples 4y ago

simplified logo of engineer octopus with data four colors https://imgur.com/a/7l377qr https://imgur.com/a/7l377qr simple logo of software engineer octopus using green yellow blue and orange databases https://imgur.com/a/V0WqyFl https://imgur.com/a/V0WqyFl

cube2222 4y ago
Thanks for these phrases, they actually look really nice! Time to buy more credits.

isitmadeofglass 4y ago

Did a reverse image search on the logo and came across this oddity: https://www.knowasiak.com/i-vulnerable-dall%C2%B7e-2-to-generate-a-logo/ https://www.knowasiak.com/i-vulnerable-dall%C2%B7e-2-to-gene... Generative ML is going to destroy the internet one day.

vincvinc 4y ago
how did this happen? is someone generating paraphrased clones of articles appearing on HN? why? for ad revenue?
- pyinstallwoes 4y ago
  Didn’t you hear? The internet is dead. We’re stuck in a simulation!
- OrangeMusic 4y ago
  Yes
robocat 4y ago
I google translated that to Spanish and it feels like it makes sense - because my Spanish is poor so I interpolate to make sense. Also translation itself “tries to” make sense of the text. Do people trying to read GPT3 generated English translated into their own language have more difficulty detecting generated trash?
bodge5000 4y ago
"Everybody has heard about the latest cool thing™, which is DALL·E 2" became... "Each person has heard in regards to the most up-to-date frigid ingredient™, which is DALL·E 2" I'm not too worried
- infensus 4y ago
  Wait till googling stuff will require sifting through pages of crap like this

GrumpyNl 4y ago

Cant signup for the waiting list, https://labs.openai.com/waitlist https://labs.openai.com/waitlist. Our services aren't available right now We're working to restore all services as soon as possible. Please check back soon.

dirkc 4y ago

There are several images in the article that I think would make great t-shirts for developers!

bepero 4y ago

I've also made this logo with DALL-E: https://www.aidemos.info/about-us/ https://www.aidemos.info/about-us/

tiborsaas 4y ago

Shameless plug, I've written a similar blogpost also featuring octopuses: https://tibor.szasz.hu/blog/33-images-of-octopus-exoskeleton-explorations-with-dall-e-2 https://tibor.szasz.hu/blog/33-images-of-octopus-exoskeleton... Dall-e seems to have this concept embedded really well.

derniu 4y ago

Fine tuning image generators with custom data sets has been done. As usual data is a big factor for the generated results latent diffusion: https://replicate.com/laion-ai/erlich https://replicate.com/laion-ai/erlich vqgan + clip: https://replicate.com/ml6/julius https://replicate.com/ml6/julius https://www.ml6.eu/knowhow/can-ai-generate-truly-original-logos https://www.ml6.eu/knowhow/can-ai-generate-truly-original-lo...

karpour 4y ago

I find this completely unethical. You're basically exploiting every single artist whose art was used - without agreement - as training data for Dall-E. It would be different if all the training data was art that was explicitly licensed for this.

capableweb 4y ago
Isn't this similar to how every single piece of art is created? You look at bunch of propriety art, copy it to learn how to create it yourself (just for learning, not to sell those copies), eventually learn enough to start being able to create art from scratch and then start selling your unique art? Would watching a lot of animated movies in order to learn how to create good animated movies yourself be unethical as well?
- karpour 4y ago
  No, it's not. Art created by humans is not just looking at other art and trying to copy it. It's a culmination of a whole life of experiences and the personality of the artist. Looking at other peoples art is inspiration and useful for learning technique, but only a very small part of the bigger picture.
- trention 4y ago
  It's absolutely logically consistent to allow humans to do X while forbidding AI to do X.
  - capableweb 4y ago
    Ok, but is "logically consistent" the same as "ethical"?
    - trention 4y ago
      Presumably, if the ethics in question includes not leaving entire classes of skilled workers worldwide to hang like the States left its autoworkers hanging after the 70s - yes.

sails 4y ago

Octpus related data tools: https://imgur.com/a/k7zwA1R https://imgur.com/a/k7zwA1R

tomalaci 4y ago

Like many I am still waiting for my access to be granted to it. I can understand them slowly opening it up more due to apparent resource constraints. This does make me wonder if it would be feasible in the future to run these kinds of solutions on your PC, even with pretrained models. Or will these AI solutions generally trend towards being hosted in the "cloud" as consumer PC will never catch up in required resources for them?

hestefisk 4y ago

This is insanely cool. Does anyone have invites so I can try it out myself?

hestefisk 4y ago

Next step would be to get Dall-E to generate web designs based on a few preferences. “Give name a Scandinavian web design that looks like IKEA’s web site but with blue and black as the primary colours.”

password54321 4y ago

Looks like art majors should have listened to their parents. This really is the beginning of the end.

0x20cowboy 4y ago

I am trying to like DALL-E, but trying to create any kind of interesting album art seems to violate the terms of service. I guess it’s useful for family friendly Disney-Esq corporate media, but for what I would consider real impactful art, it is lacking a great deal. Don’t worry artist, your jobs are safe.

hipjiveguy 4y ago

This simply feels like how everyone iterates on a "google search" for something. You search the way you think you should at first, and don't get what you want. But that search informs you of the "terms of the domain" in which you're searching. So you then refine your search to include those terms, and iterate until you find what you were looking for in the first place, but weren't an expert in (SME)

jit4298 4y ago

I wish that Dalle produced a single image for a prompt. I often need at least 3-4 iterations of a prompt to get what I'm looking for, and I wish it didn't make 4+ images per prompt. Too expensive.

Eleuter 4y ago

Blue book logo