bdunn

24 ms·

181.
by bdunn 14y ago
About 25% of accounts find Planscope organically. Honestly, I don't spend much time on SEO itself. I follow standard best practices, write content targeted to my audience, and let the Googles figure out the rest.
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by bdunn 14y ago
Most of my initial customers were freelancers. The problem is labeling - some go by "freelancer", others "contractor", "consultants", and so on. I decided early on to focus on freelancer, and got what I aimed for. Now I'm getting some enter
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by bdunn 14y ago
For every 1 person who fits that profile, there are 10 that don't :-) I meticulously track the results I'm getting, and have tested a variant that ISN'T a long form sales letter. Guess which won out?
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by bdunn 14y ago
How did you determine pricing for your workshop? As an outsider without interest in the particular coverage area of your workshop, $999 seems steep to me. Are you comparing your workshop with others to determine price? I'm targeting estab
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by bdunn 14y ago
That's the ejunkie default, it should be fixed now - did you email me about it? I'm more than happy to manually resend.
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by bdunn 14y ago
EDIT: Fixed itself Taking the kid to a friends house and you all hosed the server :-) I'm on my way back to fix. Sorry!
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by bdunn 14y ago
As always, available to answer any questions or share any metrics.
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How I’m Making Five-Figures A Month Off Bootstrapped Products(planscope.io)
317 points by bdunn 14y ago|210 comments
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by bdunn 14y ago
Startup = a business = an organization that swaps value for money.
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by bdunn 14y ago
Couldn't have been a better day to come across this. Needed to sell seats for my workshop, and was going to build a registration page and hook it up to Stripe's new button. 5 minutes later with Wufoo and I'm up and accepting registrations :
191.
by bdunn 14y ago
I am in a VERY low-tech, slightly rural area where the median income is somewhere north of $30k a year. In no way does that affect my pricing, and I charge more than most Bay Area consultants. My method is pretty simple: understand the clie
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by bdunn 14y ago
Email me: brennan@planscope.io
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by bdunn 14y ago
I spend about 2 hours a week total, so right - it's not totally passive... But I'm at the point now where I could outsource first tier support and maybe get away with no weekly involvement. But I want more growth, so I'm still actively wo
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by bdunn 14y ago
Content marketing mostly, and over delivering awesome, awesome support that gets customers to refer others. You can also do really well by just optimizing the hell out of the visitors/expired trials you already have. SO MUCH EASIER than att
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by bdunn 14y ago
Planscope ( https://planscope.io ) - predictable, more-growth-than-churn SaaS revenue Compared to my book, which fizzles out when I'm not actively marketing it, building a B2B subscription product is the best, most turnkey income source I'v
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by bdunn 14y ago
Also, since much of this episode is dedicated to growing a consultancy, I'm happy to formally announce that I'll be launching a 2 day, intensive online workshop next month on just that. Emails in my profile, let me know if you'd like to be
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by bdunn 14y ago
I'd be curious to hear about how you onboard new users - from all appearances, the vagueness/single page sort of force people to register if they want to learn about the product. What kind of onboarding or lifecycle setup have you implement
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by bdunn 14y ago
Re: Pricing I think $20-30 is in the agreeable range of what designers with paying clients will pay for things. However, I think you can go higher if you emphasized the pain that something like this solves and how it can shave hours of time
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by bdunn 14y ago
Absolutely. I loaded all of my paid accounts and spit out some numbers that I was curious about: * have they invited clients? how long into the trial did they do this? * have they invited team members (only applied to certain accounts)? how
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How I Increased Product Growth Rate By 10% Last Month(planscope.io)
6 points by bdunn 14y ago|3 comments
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by bdunn 14y ago
What's great is that both of us have had about the same number of total book sales, but you decided to segment out your product packaging... And as a result have had made twice as much as me. Really, really nice job Nathan.
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by bdunn 14y ago
The average person doesn't know Google Voice exists. This product is marketing to people who likely have never heard of GVoice.
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by bdunn 14y ago
To those of you saying "But Google Voice does this!", realize that most people outside of HN/the tech community don't know this.
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by bdunn 14y ago
Based on the fact that your "premium" product offering comes out to about $2/month I can see why you think this is overpriced. For those of us charging real amounts of dollars for our products, spending $250 to get on the fast track to impr
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by bdunn 14y ago
Talk to business owners that have problems. Then solve them. Freelancer marketplaces are a race-to-the-bottom commodity market.
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by bdunn 14y ago
Sure it is. You just need to realize that a launch isn't a singular, end-all event. Unless you're building a marketplace, promote constantly. Don't worry about your launch day, have thousands of little launches. When I launched Planscope, I
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The Business of Freelancing Podcast: Episode 1(businessoffreelancing.com)
3 points by bdunn 14y ago|0 comments
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by bdunn 14y ago
I went from being an EE major at a state school to studying liberal arts at St. John's College in Annapolis, MD ( http://sjca.edu ). My final destination had no textbooks, no grades, and every seminar or tutorial (aka class) wasn't taught b
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by bdunn 14y ago
* I have a standard MSA that each client signs. Each project gets a separate statement of work. * If you have subs, include provisions that your clients won't hire them behind your back. Make sure that it's clear that they own the IP once t
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by bdunn 14y ago
To reiterate what patio11 just said, focus less on reverse engineering your former salary into an equivalent "rate" - figure out the business value you're delivering to your clients and price accordingly.

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