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Firefox accounts renamed Mozilla accounts
- gjsman-1000 3y agoBrand recognition for Firefox: Small but present. Brand recognition for Mozilla: Almost nonexistent outside of FOSS communities. Brand recognition for Mozilla after this rebrand: 1% larger than previously.
- rvba 3y agoThere is money for this, but no money for firefox.
- Y_Y 3y agoWe should sticky this to all Mozilla stories. I know the Corporation need to find some crazy new passion project to spend whatever is left of the Google money after they've been handsomely paid, but I wish FF got more love, or got sold to a company who gave a shit about it.
- causality0 3y agoHas this "force users of something they like to associate more closely with something they don't like" strategy ever worked?
- ravenstine 3y agoThe Google seems to be surviving.
- causality0 3y agoGoogle+ didn't, despite holding Youtube hostage.
- bloopernova 3y agoThe recent corporate messups have left me very wary of announcements like this. It seems banal enough, I'm too suspicious for my own good.
- m-p-3 3y agoThe most recent f#ck-up in my mind is how Kobo said there were dropping Pocket, and Mozilla backtracking all that to save face https://www.theverge.com/23778208/kobo-pocket-ebook-reader-integration-ending https://www.theverge.com/23778208/kobo-pocket-ebook-reader-i...
- aerzen 3y agoI have a Firefox account to sync my browser settings. Renaming it to Mozilla account feels like trying to convince me to use other stuff that Mozilla has. Regardless of Mozilla being an "opensource friendly" company, this is perverted.
- gerdesj 3y agoThe brand is Mozilla for FF and always has been. How on earth is finally fixing your branding "perverted"? At worst it has taken decades to get their act in gear! You can fiddle with other Mozilla branded stuff or not ... no biggie - its still your choice. No perverts were harmed producing the preceding paragraph.
- barrkel 3y agoThe Firefox brand is stronger than the Mozilla brand, so it feels like an exec move to try and leverage something to boost something else. On the copy of Firefox I'm typing this in, the only obvious mention of Mozilla is in the About dialog, where it says somewhere in the blurb in the middle that "Firefox is designed by Mozilla". The main app menu (macOS) says Firefox. The icon when you switch apps says Firefox. The app you start when you Cmd-Space is Firefox. The install directory is /Applications/Firefox.app. There's another "More from Mozilla" in the Preferences, but the icon, which kinda has to be a Mozilla icon, looks out of place with the other icons.
- Nextgrid 3y ago> Regardless of Mozilla being an "opensource friendly" company, this is perverted. Mozilla's messaging over the past few years has always been perverted, all talk and no action. They "care about your privacy", yet their tracking protection was for a long time whitelisting known malicious domains from trackers. Their telemetry implementation in the browser to this day does not comply with the GDPR as it's opt-out rather than opt-in. The browser, despite being free, open-source and supposedly on your side (a purported user-agent), uses many user-hostile tactics typical of malicious closed-source software such as frequent nagging, bad/annoying defaults, etc.
- __float 3y ago> The renaming is intended to create a more consistent brand experience across all Mozilla surfaces, driving higher awareness of the portfolio of Mozilla products.[0] This links to a page which... primarily consists of "Firefox" branded products. VPN is the _only_ Mozilla one. What are they driving awareness of? [0] https://www.mozilla.org/en-US/firefox/products/ https://www.mozilla.org/en-US/firefox/products/
- marcinzm 3y agoMozilla is clearly trying to expand into new areas. Some of the fun ones from their open job postings include a social recommendation component (likely the reason for this rename), Search and a bunch of AI stuff. > Mozilla Social’s vision is to develop an integrated platform that empowers users through seamless communication, content discovery, curation, and sharing capabilities, enabling them to stay up-to-date, explore new perspectives, and engage within a safe and enriching experience. Define and own the technical execution of our long term ML strategy with a particular focus on developing industry leading recommender system techniques. > Mozilla’s Innovation Studio is a fast-paced organization of entrepreneurs and entrepreneurial minded individuals. We build new products and experiment quickly to improve and extend the way people access and engage on the Web. We are looking for a Senior Staff Machine Learning Engineer to help us develop and grow new machine learning driven products and tools. > The Firefox team is a community of engineers who care deeply about delivering the fastest, friendliest, most usable browser possible. We are responsible for making the things you see in the browser work securely, quickly, and well! We are looking for a Principal Engineer to help us develop and grow new machine learning driven products and tools. You will play a key role in enabling safe and healthy machine learning and AI driven experiences in Firefox. > Firefox is used by hundreds of millions worldwide and the Director of Product for Search and AI is a critical role in the product management team. The role will lead a team of PMs and be responsible for the product strategy, vision, and execution of our Search and AI investments. You’ll combine product excellence with strong leadership skills and help build a smart browser that helps our users be productive online.
- ajsnigrutin 3y agoI wish they'd stick to a browser, and keep the other stuff separate. I have no idea why every product has to grow until it's overbloated and the core functionality starts lacking behind.
- cptskippy 3y agoA lot of this comes down to keeping your talented folks happy so they don't look for greener pastures.
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- jmisavage 3y agoThe URL is still accounts.firefox.com and email still comes from account@firefox.com. It looks like a really half done rebranding exercise.
- Am4TIfIsER0ppos 3y agoIs that a more or less thorough job than the twitter -> x rebrand?
- NamTaf 3y agoUnsure, but it's not high praise regardless
- shdon 3y agoThe upside of this is that password managers don't need to adjust and you don't need to look up your password when logging in the next time as the existing stored password will still be selected automatically. I always hate having to go through such things when sites decide that logging in through www.example.com isn't good enough and it needs to be login.example.com (and a year later, accounts.example.com)
- Nextgrid 3y agoThis is the first step in Mozilla conceding defeat with regards to Firefox and preparing for its demise. They know there's nothing they can do to save Firefox (since they are the problem that led to the decline of FF in the first place), so they are preparing for its demise (or takeover by competitor/FOSS community) by trying to disassociate other Mozilla services from the Firefox brand, in hopes that users stick around with those services post-Firefox.
- wkat4242 3y agoWhat's the point in Mozilla existing when Firefox is gone?
- Nextgrid 3y agoThere isn't one, but you're not going to get that answer from someone whose paycheck depends on there being a point. Thus, you get this strategy of trying to make Mozilla survive post-Firefox, even though everyone knows the music stops when the Google money stops.
- fabrice_d 3y agoFunny how we can read this kind of non-sense since at least 10 years.
- justahuman74 3y agoThis seems like a bad move. People know the name 'firefox'. Very few have heard of 'mozilla'
- dist-epoch 3y agoIt won't be long until Firefox becomes a Chromium skin, like Edge and Opera.
- wkat4242 3y agoI hope they're going to fix the self hosted server for these accounts. They've abandoned the old one and the new one isn't finished and not even released... It's been like this for years.
- g-b-r 3y agowhat are the chances, the only way to keep having a safe sync and they don't care about it...
- andirk 3y agoWill the mascot be the fox or the dinosaur? Mozilla sent me a red dinosaur when I donated to them many years ago.
- Ankaios 3y agoMaybe it's just me, but I think the name "Firefox" is fun and endearing, while "Mozilla" is ugly and ponderous. I say this as someone that has been on the Web since Mosaic and almost entirely used Netscape-heritage browsers since then. Let the Mozilla name go, and embrace Firefox.
- jhvkjhk 3y agoTo me, Godzilla sounds way more interesting than a mere fox.
- kQq9oHeAz6wLLS 3y agoFirefox sounds fast and nimble. Mozilla reminds me of a large, slow, bumbling monster that destroys all it steps on.
- mch82 3y agoA Firefox is a panda :-) https://en.m.wikipedia.org/wiki/Red_panda https://en.m.wikipedia.org/wiki/Red_panda
- ChrisArchitect 3y agoI thought that was their strategy in recent years also, so center around the Firefox brand. So this is the opposite direction
- rabbits_2002 3y agoFor me they are pretty much synonymous. If I hear “mozilla” I imagine the firefox logo. strange that they are moving away from their flagship product
- Aeolun 3y agoIs it just me that wants Mozilla to stick with Firefox? I need a Mozilla account like I need days old bread.
- avg_dev 3y agoI’m pretty fond of their Relay product. I use something called Hide My Email on my iPhone and it, an Apple product, generates an email address that forwards to my main address and a reply-to address that will relay my mail to the sender without revealing my main address. It is great for signing up for stuff on the web. Relay is just like that, but works on my non-Apple computer (it’s a browser extension). It also has an add-on which generates one mobile number that works the same way and you can give it out to services that need a phone number. I did file a support ticket once and the support person clearly didn’t understand or read my request and instead sent back some pre-formulated response to another query. That was kind of annoying. But other than that I’m quite happy to pay the few bucks a year for the service.
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- g-b-r 3y agoEven more chances to get your sync encryption key great
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- ChrisArchitect 3y agoLots more discussion about this just a few weeks ago: https://news.ycombinator.com/item?id=37697795 https://news.ycombinator.com/item?id=37697795
- butz 3y agoYou shouldn't need an external account to use a web browser. As for extra features, like password and bookmark sync between own devices, maybe it should be standardized? Let's say I could switch between Mozilla, Google, Apple or Microsoft accounts, depending on context, e.g. work, or personal.
- Canada 3y agoI recently created a Mozilla account to sync some bookmarks off my old phone. The service is frustratingly amateur. They spam you with a series of emails even when you unsubscribe and the syncing items, which are just URLs, is extremely slow and unpredictable. I don't recommend signing up, and this post reminds me I should figure out how to delete the account.