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The transparency of this is really amazing; big respect. It's interesting to think that this information was quietly posted to their low-traffic blog with littl
by warent 4y ago
The transparency of this is really amazing; big respect. It's interesting to think that this information was quietly posted to their low-traffic blog with little notice, meanwhile the information contained is actually extremely valuable (and itself would have probably made a highly valuable youtube video itself with 10s of millions of views).
I wonder how much other information exists on the web that is extremely valuable yet unnoticed
- PhilosAccnting 4y agoI like to think that most of the valuable information is generally unnoticed. Most of the things I make are very valuable to the people who want it, but any one of those things are pretty useless to the majority of people who would find it. A huge part of the phenomenon comes through how fashions form. Hype collects around emotionally-charged things. By their very nature, their spectacle is compromising some of the sincerity and value to maximize reach. The spotlight is power, and power corrupts. HN is a perfect example of this: looks like a chat forum from 1998, but is very much current and edgy with the cool kids.
- Decabytes 4y agoI don't think YouTube allows you to make videos showing your revenue, but I could be wrong
- phphphphp 4y agoMany years ago you were prohibited from sharing warnings by virtue of YouTube monetisation being through AdSense but, as far as I know, there’s no longer such a restriction. Lots of people publish their earnings nowadays, very common amongst finance channels.
- Izikiel43 4y agoLinus tech tips did a video sharing their YouTube earnings last year
- geerlingguy 4y agoIndeed, Linus just shared the Ad revenue for 3/4 of last year a couple days ago: https://twitter.com/linusgsebastian/status/1609468262219403264 https://twitter.com/linusgsebastian/status/16094682622194032...
- Aeolun 4y agoHoly moly, 4M for a bunch of videos. Talk about passive income.
- winrid 4y agoIt's not passive. He has many employees.
- ErneX 4y agoYup, around a hundred: https://twitter.com/linusgsebastian/status/1609469861494951941 https://twitter.com/linusgsebastian/status/16094698614949519...
- estomagordo 4y ago[flagged]
- chillfox 4y agoThere’s very little passive about running a YouTube channel, and if you stop publishing then traffic to your existing videos will start to drop off over time.
- jrockway 4y agoIf you've ever watched LTT, you'll know that his business is anything but passive. They own buildings, have employees, HR departments, R&D, and all that stuff. This sort of approach is probably not too different, except in scale, to huge media companies.
- doc_gunthrop 4y agoA YouTuber who goes by the handle kofuzi just released a video that goes into the fine details and analysis of his channel's metrics with full transparency. He's easily among the top 3 video content makers who focus on running, running shoes, and running events. Despite putting out high-quality videos, his channel isn't nearly as popular as OP (probably due to his focus being more niche).
- Aaronmacaron 4y agoThis is not true. There are quite a few large (and also some smaller ones) youtubers who shared their ad-sense revenue.
- ProAm 4y ago> I wonder how much other information exists on the web that is extremely valuable yet unnoticed This is pretty common knowledge for monetized or high viewership (sponsored/paid for outside of Google) channels.
- Aeolun 4y agoIt may be common knowledge for people that already have a channel, but I’ve never seen anyone give exact revenue numbers to outsiders before.
- FanaHOVA 4y agoA Magic content producer did one a while ago. The YT vs Twitch numbers comparison was incredible https://www.youtube.com/watch?v=0DtTwGFwcQs https://www.youtube.com/watch?v=0DtTwGFwcQs
- chillfox 4y agoThere’s quite a few videos on YouTube sharing that info about their channel. It’s also frequently shared in various YouTube creator/business communities.
- Aeolun 4y agoRight, maybe nobody shares it outside of video format.
- grecy 4y agoDo you have links to the communities you mention? Thanks
- chillfox 4y agoThey are all private forums/Facebook groups for various YouTube analytics tools or production/business courses. So you would have to spend money to get access to them.
- nomilk 4y ago> (this) information is extremely valuable Estimating earnings based on views/subs is helpful to prospective youtubers, letting them make wise decisions about whether they pursue that path or do something else with their time (it will probably dissuade more than it will encourage, but that's a good thing if in aggregate people are making sounder career decisions).
- jesuscript 4y agoI immediately noticed a dark dynamic based on the analytics. Lucky for OP, they are making Lego videos. However, if you are in the business of selling your opinion or sexuality, and you start to see that people click on certain hot takes or less-clothes on, you will start to morph to cater to that traffic. I wonder how this destroys a person (the greed). Totally taking the convo in the darker direction, but you can see this dynamic in play with Rogan‘s podcast. He’s a liberal, but those hot button right wing takes are probably what brings in the clicks. Every trans critique he makes caters to that traffic, so he milks that audience often. What does one become when you effectively sell out to the analytics? Your thoughts and perspective are no longer driven by your convictions or experience, but by this shit.
- amake 4y ago> He’s a liberal Is he?
- markdestouches 4y agoThese tags are useless and have always been.
- a4a4a4a4 4y ago"Liberal" in the US used to mean (and still does outside the US) someone with a "live and let live" mentality, where things/actions are generally allowed unless there is a very good reason for restricting them. "Classically liberal" is a better match for the term in modern US English. So things like decriminalizing drugs, allowing gay marriage, being pro-gun/self-defense as a human right, privacy as a human right, etc, all fall under "classically liberal". It might help to read the word "liberal" in a philosophical sense, where it means "liberally applying the idea of freedom for everyone, only restricting that freedom where absolutely necessary, where one persons freedom begins to infringe on the liberty of others".
- tmpburning 4y ago[dead]
- adalacelove 4y ago> I wonder how much other information exists on the web that is extremely valuable yet unnoticed Basically every scientific progress which gets published on peer reviewed journals (a lot of them open). Some books also are online.
- amelius 4y agoThey are not exactly what one would call unnoticed.
- moffkalast 4y agoThey only get noticed by the general public once some media person sees it, misunderstands the point, gives it a clickbaity title and sells it for clicks.
- chakkepolja 4y agoDoesn't comr up in Google search when I need it, so.
- randomluck040 4y agoI‘d wager that the general public can’t name three scientific journals on average. In Germany COV19 sure helped to get some insights from public persons regarding pre print and review processes. However, even friends that have done their Bachelors don’t know too much about publishing. It basically begins with your own career in academia that you know how journals and academic publishing „works“ but outside of that no one really cares.
- philippejara 4y agoThe vast majority of published scientific progress is completely devoid of value outside their specific field of study, and those in their specific field of study know where to look for it and are(?) giving its due value. If anything I'd prefer less interest of the general public on specific papers because the way it ends up is with people misunderstanding it to fit whatever the journalist/redditor that peddled it wanted it to mean, maliciously or not.
- dalbasal 4y agoRE: valuable yet unnoticed This issue, in this case, is information dispersal. This sort of information is highly analyzed, almost certainly, by google/youtube. They have all the data, so there's a lot more you can get out of analyzing it. If ever channel's youtube data was released to the public like this, there would be a lot more notice. Transparency doesn't just need to overcome secrecy, they need to overcome obscurity.
- ghaff 4y agoOne data point from a successful YouTuber is interesting but I'm not sure about the extremely valuable part. If anything, it probably leads to a lot of people thinking they can make >$100K/year making YouTube videos and they almost certainly won't.
- philippejara 4y agoI'd say its the opposite, you're talking about a channel that gets 10M views average per video while being kid friendly and targeting probably the audience with the most spending power(middle aged males in the US), you'd think they'd make far more than 100k/year.
- ghaff 4y agoFair enough. Although I think a lot of people outside much of the HN demographic would consider making $100K/year from YouTube videos a pretty good deal. That's probably more than a lot of documentary film makers bring in. So I'm not sure how many would takeaway "Crap. This guy's pretty darned successful by YouTube standards and he's still just bringing in a fairly modest income--with no benefits etc."
- philippejara 4y agoI think most people, ignoring the specifics, would consider making 100k/y from youtube a pretty good deal, but well there's the specifics. Let's not kid ourselves 100k/y is not a modest income, but surely he should be the example of the guy that would get rich off of it, lego's mr.beast or whatever. At the end of the day there's already huge amounts of youtubers showing their mansions or whatever to influence the gullible viewers, the ones who would miss the nuance of his situation would most likely fall for them anyway. There's already an abundance of blatant "false hope" being peddled far harder and wider, the chance of his objective analysis being misinterpreted by people is as far as i'm concerned insignificant.
- city41 4y agoI would also love to hear from a channel that does sponsorships, patreon, etc. Seems this channel almost exclusively does YouTube ad revenue.