throwaway58182

4 ms·

1.
by throwaway58182 10y ago
I wish this was true. Our existing customer base is very pleased with the product. But they don't influence others to purchase. We're a gnat in the loud circus of the market place. The product doesn't market itself becaus
2.
by throwaway58182 10y ago
Our competitors are 10 - 1000 times larger than us. Doesn't help us in any way for them to know our size. And the couple of customers that know our size have indicated it's better to appear large. For example, you wouldn't
3.
by throwaway58182 10y ago
No, but it would be great if I was that creative or could come up with stuff like that.
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by throwaway58182 10y ago
The customer gets year #1 for free. At the end of the year we approach them and ask if they want to renew. If they appreciate your software, they usually do. And since my replies were being rate limited, I'll respond to your long-tai
5.
by throwaway58182 10y ago
Also in a very saturated market. Getting to the first page of Google is everything. It takes time work, editing each page, good content, and (though they seem to want to downplay it) good incoming links.
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by throwaway58182 10y ago
Somewhere around $500 - $600. Per year support contracts are around 20% so the life time value of a customer is probably around $1000.
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by throwaway58182 10y ago
We've tried everything, and the only two techniques that have paid off are: website SEO (including having a blog) and Adwords. Adwords is hard - we've thrown away many thousands of dollars on garbage traffic. And some keywords a
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by throwaway58182 10y ago
lol - yes, me too. Used to really dislike the marketing guys. Once you're running a company though, you discover marketing is what counts, more than code quality in most cases. Though I'll say keeping technical debt low has all
9.
by throwaway58182 10y ago
Just hit $1 million/year in sales :) About 20 years ago wrote a scratch-my-itch B2B desktop software for Windows. Side project for 10 years which is how long it took to reach about $120K to make the switch to full time. Added feature