jalehr

5 ms·

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Free Website Personalization
7 points by jalehr 5y ago|0 comments
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by jalehr 6y ago
Hey, this is Jaleh, co-founder of Mutiny (YC 2018) and employee 12 / ex head of marketing at Gusto. Founders and marketing teams always ask me for the latest hacks to speed up their company growth. My answer is always: 'tactics do
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Marketing Org Is Slow. Here’s a Framework to Move Faster(firstround.com)
9 points by jalehr 6y ago|1 comments
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by jalehr 7y ago
Yes, it works on Wordpress sites.
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by jalehr 7y ago
Thanks for the feedback. We tried to be really thoughtful about the UX / animations, but looks like we missed the mark with you. The site converts close to 6%, which is a really high conversion rate for b2b. I agree that we need more p
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by jalehr 7y ago
Product screenshots here: https://www.dropbox.com/home/Mutiny%20Press%20Kit/Mutiny%20p... Pricing depends on your visitor volume. How many monthly visitors do you have? We also have a startup package if you have &
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by jalehr 7y ago
We can identify industry in 3 ways for inbound visitors: (1) their IP address -- ~30-50% match rate (2) google paid search if their search query is indicative of their industry/usage -- match rate depends on your business and paid keyw
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by jalehr 7y ago
Cardiff Electric -- I'd buy their product, sight unseen
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by jalehr 7y ago
Mutiny works with any CMS so shopify is technically fine. What type of personalization do you want to do? If you have a ton of products and want to dynamically change the product you show, it might be better to build a server side implement
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by jalehr 7y ago
Pricing depends on monthly website visitors. We also have a startup package for companies with <20k visitors, <$5M funding and founded after 2015. If that applies to you, you can sign up here: https://jalehrezaei.typeform.c
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by jalehr 7y ago
haha no, but we get that a lot. Great show! We picked the name for the implied spirit of change and rebellion. B2B has changed a lot over the past 5 years and the tech stack has not kept up to enable good marketing without constant dependen
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by jalehr 7y ago
Depending on the source, there are close to 25-30k saas/iaas/paas companies, and growing extremely quickly. We serve any B2B company so our market is much larger. Another way to look at it is that 200k+ companies use A/B test
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by jalehr 7y ago
haha can't believe you found it. There might be more... ;)
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by jalehr 7y ago
It's definitely something we see, and it's what makes a/b testing really tough in b2b. Personalization tends to have significantly higher lifts than a/b testing since you can speak directly to an audience. Since statisti
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by jalehr 7y ago
We worked with a boutique agency in Amsterdam. They're really strong. I can intro you if you want.
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by jalehr 7y ago
Awesome! Glad you had a good experience and thanks for keeping an eye on us.
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Launch HN: Mutiny (YC S18) – Website Personalization for B2B Companies
105 points by jalehr 7y ago|48 comments