codercraig

5 ms·

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by codercraig 12y ago
As growth continues to evolve from its hacker-roots into a full-blown profession, there is one thing that will always stay constant. Growth is experiment-driven marketing. I got a great look into how big companies are building growth teams
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Building a Process for Growth Experiments(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Thanks for the clarification. I figured since UberX and Lyft are essentially crowd-sourcing rides that they could be called ride-sharing companies.
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by codercraig 12y ago
Ride-Sharing apps are no strangers to world of referral programs. They’re leading the way in the sharing economy and injecting life into cities across the world. Harnessing the power of word-of-mouth is crucial for the success of these comp
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Learning from the Lyft, Uber and GetAround Referral Programs(referralsaasquatch.com)
3 points by codercraig 12y ago|3 comments
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by codercraig 12y ago
Content Breakdown 0:30 – Introduction 2:10 – Full Stack Marketing 3:44 – T-Shaped Marketing Funnel 5:30 – Using Twitter Ads and Conference Hashtags to Reach Your Target Market 7:10 – Onboarding Tactics and Leaky Funnel Problems 8:50 – Getti
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SaaSquatch Radio Ep4 Casey Armstrong – Full Stack Marketing(referralsaasquatch.com)
1 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Problems with the current refer-a-friend program Reward Tier Structure “..the average player faces a dilemma where attractive rewards like Grey Warwick and Medieval Twitch are prohibitively difficult to obtain..” “We understand that the cur
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Learning from the League of Legends Referral Program(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Andrew’s the CEO and Co-Founder of Kuhcoon an ad platform that helps companies manage and optimize their social ads. We talk about the overall trends in the retargeting/native ad industry and the growth strategy for Kuhcoon. Read more:
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SaaSquatch Radio Ep3 Andrew Torba CEO of Kuhcoon(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Referral marketing isn’t easy. Some companies like to think it’s a solution they can build themselves but the truth is, referral programs are complex. They take a ton of effort to implement and maintain just like any other marketing platfor
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6 Ways You Can Create a Referral Program That Works(ssqt.ch)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
No referral program is ever perfect. There’s always room for improvement just like there is with any other marketing channel. Do you test different versions of your Landing Pages? Email Campaigns? Of course you do! So why do referral progra
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Looking at the Airbnb, Eventbrite, Uber and Istockphoto Referral Programs(ssqt.ch)
1 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Key Insights Mailchimp – Show your users the value of your product right away. Create a human and memorable product experience. Basecamp – Pre-fill content to give users your product ‘aha’ moment when they sign up. Wistia – Onboarding shoul
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User Onboarding Podcast with Samuel Hulick(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Why should you think about Customer Marketing? It’s an essential strategy for company growth and is used by high-growth companies like Airbnb, Uber and Dropbox. So you’re not alone if you are considering buying a customer marketing solution
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New Study on Customer Referral Marketing(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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5 Psychology Studies That Can Help Growth Hackers Achieve Results(blog.clarity.fm)
1 points by codercraig 12y ago|0 comments
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by codercraig 12y ago
Growth. Day in and day out. It’s what we think about. Asking ourselves, do we have the right people? Do they have the skills? How do we show them the ropes? Well, if you’re like most teams you don’t necessarily have the exact mix of people
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23 Resources to Learn Growth Hacking(referralsaasquatch.com)
2 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
You can’t pick up these skills in a classroom or by reading a few blog posts. People who work on growth have an inner hunger to combine data and creativity. They can’t be pinned down and defined by traditional business. They sit at the in
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The 10 Skills You Need to Work on Growth(referralsaasquatch.com)
1 points by codercraig 12y ago|1 comments
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by codercraig 12y ago
Definitely could use this app!
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by codercraig 12y ago
Content Guide: 0:00 – Intro 0:45 – Favorite aspects of working for a startup 2:15 – What problem is Qualaroo trying to solve? 3:01 – HotelTonight Optimization Example 6:13 – NPS Surveying 11:00 – Importance of Qualitative Testing – Getting
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by codercraig 12y ago
Morgan Brown is a growth guy. He’s been working with startups for years and understands how valuable it is to work at the intersection of marketing, product and data. By meshing his creativity and experimentation he’s been able to unlock g
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Growth Hacker Interview Morgan Brown(referralsaasquatch.com)
2 points by codercraig 12y ago|2 comments
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by codercraig 12y ago
We all think about growth. We sit at the intersection of our product, our marketing and our data. Thinking about how we can grow. Growth comes from a creative and scientific skillset that isn’t easily taught. So where do we go to learn? Wel
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10 Growth Hacker Quotes(referralsaasquatch.com)
1 points by codercraig 12y ago|2 comments

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