6 ms·
Apple at 50
- hexasquid 7mo agoNot exactly "heres to the crazy ones" anymore eh
- jasoneckert 7mo agoIt's a nice animation, but for such a significant anniversary - and from a company like Apple - I expected a lot more hoopla and content. This could indicate that there wasn't a lot of planning involved, that it wasn't a high-priority item, or that Apple had enough people with time to focus on it. It's almost as if someone near the end of a meeting said "Oh crud, we've got to do something to acknowledge our 50th anniversary - can someone put something together, and quick?"
- jgbuddy 7mo agoAgreed
- compiler-devel 7mo agoApple's acknowledged their anniversary for weeks, especially during the recent product launches like the Neo. It started back in mid March [0]. [0] https://www.apple.com/newsroom/2026/03/apple-to-celebrate-50-years-of-thinking-different/ https://www.apple.com/newsroom/2026/03/apple-to-celebrate-50...
- ErneX 7mo agoThey had a bunch of artists playing live at some Apple Stores, they even got Paul McCartney doing a concert at their HQ.
- gizajob 7mo agoWow. Few more million in the bank for Macca.
- duderific 7mo agoIt's wild to me that at 83 years of age, he still wants to do gigs like this. Pretty sure he doesn't need the money.
- hn_throwaway_99 7mo agoIt's not hard for me to imagine that performing as one of the world's most beloved rock stars, doing what you've loved for many decades, is an enjoyable way to spend your time, regardless of the paycheck.
- irickt 7mo agoSeems to me that they are simple saying its not important: "At 50 years, it’s only natural to look back. But Apple has always looked forward, building tools and delivering experiences that enrich people’s lives. As we celebrate how far we’ve come, we’re inspired by where we’ll go — together." And, no, I don't think they left it to chance. Also there's an art video to go with the art animation.
- pazimzadeh 7mo agoa Jobsian decision
- sharkjacobs 7mo agoThe Twentieth Anniversary Macintosh came to be regarded as such a mistake and quintessential example of how misguided Apple was during the wilderness era that I'm not surprised they went in the opposite direction. Institutional memory etc etc
- saintfire 7mo agoThis webpage performs shockingly bad on my phone for a (basically) empty page with a video. I guess it's like their phones. Got too old, slow 'er down.
- jedberg 7mo agoAll the roads around the Apple Spaceship were closed yesterday, and I was surprised I didn't see any news about announcements. Apparently they just closed the roads for their 50th birthday party?
- davidczech 7mo agoPaul McCartney played inside the ring yesterday.
- dcrazy 7mo agoThe roads around Apple Park are usually partially or fully closed during WWDC. It’s just traffic management.
- freehorse 7mo agoThis is the link to the video for future reference when the homepage changes back (assuming the url to the video may stay) https://www.apple.com/105/media/us/home/2026/84ec8a66-d69d-405e-8c72-b48f7126a119/anim/hero/large_2x.mp4 https://www.apple.com/105/media/us/home/2026/84ec8a66-d69d-4...
- mghackerlady 7mo agoI wish you could access and explore the directories like you can with some apache hosted sites (I know nothing about the web, so if there's an easy way to do it please inform me it would be good to know)
- deleted 7mo ago[deleted]
- yalogin 7mo agoThat video is underwhelming to say the least, I expected to be able to click through and navigate each product and learn about data like number of units sold, what the impact was etc… And in general expected more too
- dzonga 7mo agothere's supposed to be a video. I'm on safari - it just shows a static image - which is simple and beautiful.
- culopatin 7mo agoDid you click the rewind button?
- layer8 7mo agoAt least they unexpectedly released iOS and iPadOS 18.7.7 today with a DarkSword fix for people who stayed on 18 to avoid Liquid Glass.
- loloquwowndueo 7mo agoIt me, no way I’m updating to 26 on my 8th gen iPad (5 years old) because it’ll be slowed to a crawl.
- Angostura 7mo agoMy iPhone 13 mini launched around the same time runs it with zero problems
- loloquwowndueo 7mo agoWe have a mini in my household and I wouldn’t call it “zero problems”. It’s usable but definitely slower than iOS 18. My iPhone 17 visibly struggles with basic browser UI rendering. I’m not satisfied with iOS 26. Here’s hoping they improve performance in 27.
- afandian 7mo agoI see people mentioning an animation? I see only a large apple logo and some words. What else are people seeing? (Firefox on Mac OS. Also Safari on Mac OS)
- deleted 7mo ago[deleted]
- lapcat 7mo agoYou won't see it if Reduced Motion is enabled in Accessibility Settings.
- afandian 7mo agoThanks, that was it. Nice to see Apple respecting my UX wishes. On my iPhone I see a 'REW' button which plays another video, but it doesn't show on my Mac.
- layer8 7mo agoClick on the “<< REW” at the bottom. Though I haven’t tried if it works on Firefox.
- afandian 7mo agoNo such button on my machine. Even when I disable 'reduce motion' per my other comment. (I did try on my iPhone and the REW button is present)
- layer8 7mo agoThe button links to: https://www.apple.com/105/media/us/home/2026/84ec8a66-d69d-405e-8c72-b48f7126a119/films/home-films-tpl-us-2026_9x16.m3u8 https://www.apple.com/105/media/us/home/2026/84ec8a66-d69d-4...
- gordon_freeman 7mo agoIf there is one company I'd say that has made a significant (positive) difference in my life, I'd say it is Apple.
- jeffbee 7mo agoIf I only had to pick one I'd probably go with Monsanto.
- fragmede 7mo ago3M
- mojuba 7mo agoYou are not alone. 15 years ago I was thinking about switching my career to a different industry altogether, just didn't know what it would be. One thing I knew was that I was so tired of building web sites and backends. Boring, repetitive, uninspiring. Then a friend asked me to write a simple iPhone app. I had no idea what development for Apple platforms would be like... Fast forward to 2026, I'm 57 now, still in tech, building apps for Apple platforms, still enjoying it very much.
- gordon_freeman 7mo agoThe durability of their products still surprises me. I still own and use iPhone 11 (still it is my first iPhone when I switched from Android). Still getting latest iOS updates and functioning very well and may last for 2 more years. What other phone could do this?
- nativeit 7mo agoTyping this on an iPhone 11 as well. Still feeling zero pressure to upgrade.
- jondwillis 7mo agoI’ve had the exact opposite journey. Native apps, disillusioned and frustrated with the backwards tooling, moved on to more open platforms (web apps and backends)
- ChrisArchitect 7mo agoAssociated Tim Cook letter (from a few weeks ago): https://www.apple.com/50-years-of-thinking-different/ https://www.apple.com/50-years-of-thinking-different/
- 01-_- 7mo agoI'd like to congratulate the company on the excellent products and services they've provided and the security they offer.
- CodeWriter23 7mo agoNo acknowledgment of the Apple ][ ಠ_ಠ
- timbit42 7mo agoThe Apple seed died a long, long time ago.
- fastaguy88 7mo agoAmusingly, 15 min ago, the animation did not work on my MacOS Safari (Sequoia), but it was visible on Chrome. Now (1600 UTC-4), it is animated on Safari.
- armadsen 7mo agoThe animation was visible on Safari when I viewed it very early this morning (10 hours ago), and again about 3 hours ago.
- karel-3d 7mo agoOh, Apple Vision. They still sell that, eh. (Do they?)
- joezydeco 7mo agoI was expecting to see a Newton, and got an eMate 300 and a well-timed fake glitch in the audio. Seems apropos.
- pentagrama 7mo ago[dead]
- MarsIronPI 7mo agoI'd be interested in hearing from the Apple aficionados today what they think of Apple as it was in its beginnings (i.e. the Apple I and Apple ][) compared to how it is now. I'm not an Apple person, but I can only wish that they would release their Apple silicon for non-Apple chassis (kinda like the original Apple I?). If I could jury-rig an Apple board into a 2010s Thinkpad I'd drop $1000 in a heartbeat. Instead they don't encourage tinkering with their hardware anymore. (The fact that they could lock it down even more is noted, but shouldn't really be praiseworthy.)
- joblessjunkie 7mo agoI’m a greybeard, I played Oregon trail on the II and remember the first Mac. IMO Apple (well, Jobs) was always trying to create a sealed, perfect appliance for regular people, even in the very early days. Apple worked very hard to hide all implementation details. Hackers, on the contrary, want to see and tweak all those hidden details. The complaints today were the same in the 80s. To his credit, Jobs finally got there. My mother is in her 70s and the iPad is the only computer she’s ever used.
- detourdog 7mo agoApple clicked with me when our middle school computer lab conisted of an Apple II+ and a TRS-80. The TRS-80 seemed unusable as it required a cassette tape to save and retrieve files and the Apple II+ had floppy disks. I remember reading about the Lisa being a computer so simple that a 2 year old could use one. I thought that was the craziest thing I ever heard. I tried to imagine how that could be case. Years later my Mom (someone with a masters in english and made her living as a potter) happened upon a demo of the Mac 128k. She couldn't believe the experience and purchased one. Changed her career with desktop publishing. My training was Industrial Design but I Have spent my whole career administrating Mac Networks. My first job involved networking a 30 person design firm. The computers were half Macs and half PCs. When System 7 was released the Macs we purchased Ascente ethernet card for them and they all worked. We needed to purchase ethernet cards for the PCs we had to move them off DOS, switch the from Word Perfect 5.1 (pissimg off the writers) and install Novell 3.11 to network the PCs and added a Mac NLM to the server to exchange files between the 2. I love OS X but System 7 was better. I think the Mac lost it's simplicity when the Desktop was moved into the home directory. Everything became more complicated. I still think Apple caters to the founding spirit of simple computing tools for people. Computing has just become too complicated.
- vjvjvjvjghv 7mo agoPretty disappointing little amateur video.
- nickvec 7mo agoIs the entire video just scribbles of the different Apple products over the years? Pretty lackluster celebration if you ask me.
- butterlesstoast 7mo ago"Lackluster celebration" is on brand for Apple these days.
- joezydeco 7mo agoAll "celebration" is marketing. I'm not sure what Apple needs to do here short of handing you $50 cash or something.
- II2II 7mo agoApple has created vibrant videos, both internal and for marketing, to celebrate their history. For some 1980s cheese, there is We Are Apple: https://www.youtube.com/watch?v=nbJy0O4UFSM https://www.youtube.com/watch?v=nbJy0O4UFSM The company wasn't even 10 years old at that point.
- joezydeco 7mo agoThere's also "Apple ][ Forever" https://www.youtube.com/watch?v=YcjlhFVTY50 https://www.youtube.com/watch?v=YcjlhFVTY50 These videos have a certain look, and it comes from how they were originally presented to the audience with a massive bank of computer-controlled slide projectors that could cross-fade between images.
- ChrisArchitect 7mo agoHighlights from Computer History Museum's Apple at 50: Five Decades of Thinking Different event last month: Panel included David Pogue, Chris Espinsoa, John Sculley, Avie Tevanian. https://computerhistory.org/blog/celebrating-apple-at-50/ https://computerhistory.org/blog/celebrating-apple-at-50/
- darth_avocado 7mo ago50 years of thinking different, more like 43 years of thinking different and 7 years of pivoting to milking the cash cow.
- zombot 7mo agoSad, but nailed it.
- musicale 7mo ago> 7 years of pivoting to milking the cash cow So you're saying you want to go back to the ... intel Mac era? The M1 MacBook Air came out in 2020 and was transformative. Apple Silicon era has launched a number of landmark products since 2020 including: MacBook Pro M1 (I'm still using one), Mac Studio (moment of silence for the pre-DRAM shortage 512GB model), iPad M4/M5, M4 Mac mini, and Mac Neo. Apple Vision Pro isn't much of a success but it is thinking outside of Apple's typical boxes.
- nativeit 7mo agoNearly as bloated and stuck on the past as most 50yo Americans.
- vivzkestrel 7mo agoshould have made a video similar to the intro for johnny quest
- JSR_FDED 7mo agoJohn Gruber is going to lose his mind that the Extended Keyboard II is not in the video
- pvs97 7mo agoI wrote an essay on Steve Job's headspace and decision making approach during Apple's key stages during their 50 year journey. Would make for a good coffee read here- https://mapmydecision.com/decisions/apple-at-50.html https://mapmydecision.com/decisions/apple-at-50.html