6 ms·

I actually straight up don't think they give a shit anymore. I think decorum works in an environment where decorum is the norm, but we have entered a political

I actually straight up don't think they give a shit anymore. I think decorum works in an environment where decorum is the norm, but we have entered a political moment where that is no longer the case. And I think that this kind of thing bleeds so heavily into culture that they no longer give a shit about having their characters next to it. They have enough plausible deniability; they did not create the content. I think that's enough for them, in this moment.

philistine 10mo ago
Yeah, basically Disney invested a billion dollar in Pregnant Elsa Spider-Man Beach Castle.
- lumost 10mo ago
  They may be viewing this as an inevitable outcome with open models/fly-by-night providers/providers in more liberal copy-right jurisdictions. They can either invest in mass classification and enforcement operations or gain some revenue share from it.
  - startupsfail 10mo ago
    They are likely making informed decisions. Disney/Pixar are players, not bystanders.
  - soupfordummies 10mo ago
    True, those videos were probably going to happen regardless. At least this way Diseny gets to give OpenAI a billion dollars at the same time.
- whywhywhywhy 10mo ago
  You need to realize more children in the world interact with Disney IP through Pregnant Elsa Spider-Man than through actual Disney real IP. Perhaps this is a play to own and monetize that vector in the future.
  - johnnyanmac 10mo ago
    In the same way more people interact with the Tifa senate meme than played FF7 (any version), sure. We let "engagement" get way too far in the way of IP's that already won brand awareness. Ad views are NOT off putting a view from even the unprofitable streaming platform. Let alone a theater ticket. It's pretty much the opposite of Nintendo's model to keep everything premium for as long as possible.
catlover76 10mo ago
[dead]
afavour 10mo ago
When I became a parent I was really surprised at how much crap Disney puts out. My previous exposure had just been their blockbuster movies which showed a close attention to detail. But you scratch under the surface and it's an endless pile of awful quality clothing, crappy lunchboxes, that kind of thing. To the point where you assume it's an unauthorized rip off until you discover they license to anyone. And to say nothing of the shoddy quality of their TV shows. Mickey Mouse Clubhouse's lazy CG animation and unimaginative storytelling is shocking given Mickey is supposed to be their signature character. They just don't care. And I think it does have an impact: my kids tired of Clubhouse very quickly and have little connection to Mickey and friends. Compare that to say, Dreamworks’ Gabby’s Dollhouse which they loved. Disney is propped up by its tentpole features but their bench is incredibly weak. There are only so many Blueys you can buy to make up the difference.
- roywiggins 10mo ago
  Fond-ish memories of Disney's direct-to-vhs push in the 90s https://www.businessinsider.com/disney-straight-to-video-sequels-prequels-and-midquels-ranked-2020-7 https://www.businessinsider.com/disney-straight-to-video-seq...
- scrumbledober 10mo ago
  The animation quality of mickey mouse clubhouse was appalling when I first had kids. They seem to have decided to care about that, as the animation on mickey mouse clubhouse + is a marked improvement.
- throw0101d 10mo ago
  > And to say nothing of the shoddy quality of their TV shows. Mickey Mouse Clubhouse's lazy CG animation and unimaginative storytelling is shocking given Mickey is supposed to be their signature character. ≤4-year-olds do not care: there's bright colours and motion, and some semblance of story. The point is not to give some kind of lesson, but to distract/entertain (and probably release dopamine). See also Paw Patrol, Spidey Amazing Friends, PJ Masks, etc. None of these seem to have made any attempt at having a 'layer' that appeals to adults. In some ways I equate this animation style with the algorithmic social media system: meant for 'quick hits'. Contrast with (e.g.) Bluey.
reactordev 10mo ago
Besides, the character they built their empire on is in the public domain now.
- colejohnson66 10mo ago
  No he’s not. Disney still owns the trademark on the signature mouse. What’s in the public domain is Steamboat Willy.
apercu 10mo ago
I agree. It would be hilarious if we weren’t all strapped to the hood of the same car.
drawfloat 10mo ago
_In America_. Disney is meant to be a global company. If offensive videos happen this will backfire in many regions.

philistine 10mo ago

Yeah, basically Disney invested a billion dollar in Pregnant Elsa Spider-Man Beach Castle.

lumost 10mo ago
They may be viewing this as an inevitable outcome with open models/fly-by-night providers/providers in more liberal copy-right jurisdictions. They can either invest in mass classification and enforcement operations or gain some revenue share from it.
- startupsfail 10mo ago
  They are likely making informed decisions. Disney/Pixar are players, not bystanders.
- soupfordummies 10mo ago
  True, those videos were probably going to happen regardless. At least this way Diseny gets to give OpenAI a billion dollars at the same time.
whywhywhywhy 10mo ago
You need to realize more children in the world interact with Disney IP through Pregnant Elsa Spider-Man than through actual Disney real IP. Perhaps this is a play to own and monetize that vector in the future.
- johnnyanmac 10mo ago
  In the same way more people interact with the Tifa senate meme than played FF7 (any version), sure. We let "engagement" get way too far in the way of IP's that already won brand awareness. Ad views are NOT off putting a view from even the unprofitable streaming platform. Let alone a theater ticket. It's pretty much the opposite of Nintendo's model to keep everything premium for as long as possible.

catlover76 10mo ago

[dead]

afavour 10mo ago

When I became a parent I was really surprised at how much crap Disney puts out. My previous exposure had just been their blockbuster movies which showed a close attention to detail. But you scratch under the surface and it's an endless pile of awful quality clothing, crappy lunchboxes, that kind of thing. To the point where you assume it's an unauthorized rip off until you discover they license to anyone. And to say nothing of the shoddy quality of their TV shows. Mickey Mouse Clubhouse's lazy CG animation and unimaginative storytelling is shocking given Mickey is supposed to be their signature character. They just don't care. And I think it does have an impact: my kids tired of Clubhouse very quickly and have little connection to Mickey and friends. Compare that to say, Dreamworks’ Gabby’s Dollhouse which they loved. Disney is propped up by its tentpole features but their bench is incredibly weak. There are only so many Blueys you can buy to make up the difference.

roywiggins 10mo ago
Fond-ish memories of Disney's direct-to-vhs push in the 90s https://www.businessinsider.com/disney-straight-to-video-sequels-prequels-and-midquels-ranked-2020-7 https://www.businessinsider.com/disney-straight-to-video-seq...
scrumbledober 10mo ago
The animation quality of mickey mouse clubhouse was appalling when I first had kids. They seem to have decided to care about that, as the animation on mickey mouse clubhouse + is a marked improvement.
throw0101d 10mo ago
> And to say nothing of the shoddy quality of their TV shows. Mickey Mouse Clubhouse's lazy CG animation and unimaginative storytelling is shocking given Mickey is supposed to be their signature character. ≤4-year-olds do not care: there's bright colours and motion, and some semblance of story. The point is not to give some kind of lesson, but to distract/entertain (and probably release dopamine). See also Paw Patrol, Spidey Amazing Friends, PJ Masks, etc. None of these seem to have made any attempt at having a 'layer' that appeals to adults. In some ways I equate this animation style with the algorithmic social media system: meant for 'quick hits'. Contrast with (e.g.) Bluey.

reactordev 10mo ago

Besides, the character they built their empire on is in the public domain now.

colejohnson66 10mo ago
No he’s not. Disney still owns the trademark on the signature mouse. What’s in the public domain is Steamboat Willy.

apercu 10mo ago

I agree. It would be hilarious if we weren’t all strapped to the hood of the same car.

drawfloat 10mo ago

_In America_. Disney is meant to be a global company. If offensive videos happen this will backfire in many regions.