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Had to double check the date here. This really is indistinguishable from an April 1 post.
by tempestn 11mo ago
Had to double check the date here. This really is indistinguishable from an April 1 post.
- kwanbix 11mo ago$149.95 (U.S.), and the long strap design at $229.95 (U.S.) plus tax. What a joke.
- RandomBacon 11mo agoIt's a joke even before looking at the price. "3D-knitted" WTF is that? Isn't all knitting in "3D"? It's a crappy handbag, and it's just for a phone. It looks like they had to use models to advertise it because they couldn't use "everyday people" in "everyday situations" to advertise because it looks like it would be garbage in that scenario. Is Apple expanding to the "luxury" fashion market?
- tempestn 11mo agoMy favorite bit is right before that, > Inspired by the concept of “a piece of cloth”
- chamomeal 11mo agoLmao yeah I checked the domain after that. Cannot believe a person seriously wrote that. Inspired by the concept of a piece of cloth is one of the funniest things I’ve ever seen. Sometimes I think they’re messing with us. This is more ridiculous than that monitor stand from a few years ago
- astrange 11mo agoIt's translated from Japanese. It makes more sense there. Especially if you don't leave out the load-bearing quote marks.
- wahnfrieden 11mo agoIt's not translated from Japanese, it's originally in English. "A-POC" for "A Piece of Cloth". It refers to garments sewn from a single cut of a ream of cloth. It was translated into Japanese as 一枚の布 which isn't any more meaningful, but the original trademark is in English. edit: What are you disagreeing with? That's what I'm referring to. The Issey Miyake trademark, which the label uses as "A-POC" as an English acronym, and translates into Japanese only to explain it to the domestic market rather than as the trademark itself. I linked that MoMa article elsewhere in this thread
- 0x457 11mo agoWell, no? This is A-POC it was inspired by: https://www.moma.org/collection/works/100361 https://www.moma.org/collection/works/100361 and I'm pretty sure this is where that meaning you are referring to originated from.
- wahnfrieden 11mo agoYes...
- 0x457 11mo agoWhat I mean is: even though its true name is originally in English, Issey Miyake probably thought of it in Japanese, and it made more sense to him.
- wahnfrieden 11mo agoSure but the way his company translates "a piece of cloth" into Japanese has the same literal meaning. There's nothing more meaningful, it has the same exact meaning. My opinion is that it's chosen to be deliberately simplistic - what could be simpler or less expressive than a piece of fabric with fashion - because it highlights how much innovation in craft and resulting form results from the simple description taken as actually an extreme constraint: nothing but a single piece of cloth. And then when you perhaps think about it more, or see some of the work, you realize the complex ingenuity of it, in stark contrast to the simplicity of the phrase itself. That contrast enhances the impact by highlighting the gap between the humble description and the complexity of the result which nonetheless remains faithful to that simplicity. A more illustrative term might be more easily understandable, at the cost of elegance (in simplicity and constraint) and surprise (from your underestimation of the work based on its name). The term is branding. BTW another reference is Maurizio Amadei's "One Piece" work. Here's an installation/artwork he did that makes it easy to understand: https://lucentement.com/blogs/journal/m-a-by-maurizio-amadei-one-piece-project https://lucentement.com/blogs/journal/m-a-by-maurizio-amadei... He also has many products labeled "One Piece [X]" such as "One Piece Wallet" or "One Piece Boot", where they are made from a single piece of leather (never cut into multiple pieces) and with a minimal number of seams. He chooses a similarly simple term, "One Piece", with enigmatic effect.
- wahnfrieden 11mo agoNo, you just aren’t familiar with the term. It has a specific meaning in the context. It’s this: https://www.moma.org/collection/works/100361 https://www.moma.org/collection/works/100361 and it’s well known to customers familiar with the popular Issey Miyake label (which does something like $85 million in sales) In tech we also use common words or phrases to trademark new ideas. It's not ridiculous or unusual. But it may be unfamiliar to you if you are not interested in fashion (common in these parts, as apparent in this thread) and fashion topics are easy targets for technical brothers.
- pseudalopex 11mo agoA–POC (A Piece of Clothing) and a piece of cloth communicate different ideas to most people. The MoMA article showed how the press release could have been written to be clear to anyone interested. And tech people should consider this in their writing.
- wahnfrieden 11mo ago"Cloth" is the correct one, sorry for not reading the link closely. I chose to share that one because of the illustrative photo, but they are incorrect in calling it "piece of clothing" See: https://www.metmuseum.org/art/collection/search/185792 https://www.metmuseum.org/art/collection/search/185792 and https://us.isseymiyake.com/pages/apocable?srsltid=AfmBOopZJL-3rlPeIxIPJa-wkEr024ELU0NMtnohILlDv4gE9hbDxNPQ#section1 https://us.isseymiyake.com/pages/apocable?srsltid=AfmBOopZJL... (You can also see an archival garment in the Met article that closely resembles the iPhone Pocket btw)
- pseudalopex 11mo agoA–POC (A Piece of Cloth) and a piece of cloth communicate different ideas to most people. The Met article showed how the press release could have been written to be clear to anyone interested.
- wahnfrieden 11mo ago
- TOMDM 11mo agoIt honestly reads like low effort engagement bait I'd expect to see on Twitter
- RHSeeger 11mo agoI dunno, this was pretty good too > The design of iPhone Pocket speaks to the bond between iPhone and its user Like it's a pet or something
- steve1977 11mo agoApple must be trolling us at this point. Also I cannot help but read this in the voice of Jony Ive.
- t-writescode 11mo agoThey didn’t buy Beats by Dre for the sound quality.
- deleted 11mo ago[deleted]
- rinze 11mo agoCould be AI-knitted. They lost an opportunity right there.
- jsheard 11mo ago> Is Apple expanding to the "luxury" fashion market? They've been flirting with it for a while, remember they made a $17,000 solid gold variant of the first gen Apple Watch (which is no longer supported lol), and today they sell luxury Hermès edition watches at a 2-3x premium over the regular titanium models.
- RandomBacon 11mo agoI think that's different. That's just premium flair for their product, whereas this is just a stupid fashion product.
- pseudalopex 11mo agoBoth products could be viewed both ways.
- coldtea 11mo ago>they made a $17,000 solid gold variant of the first gen Apple Watch (which is no longer supported lol) I don't think the kind of people to spend $17K on a digital watch care that it's no longer supported - it's pocket change for them
- smugma 11mo agoI got an Hermes (plastic?) strap as a gift and it’s way better than any other strap I’ve ever had. Plastic and steel still look brand new. Is it worth 10-20X the price of a normal strap? No, but it’s called disposable income for a reason.
- deleted 11mo ago[deleted]
- mrguyorama 11mo ago>Is Apple expanding to the "luxury" fashion market? Apple has been dealing in luxury fashion goods since at least the early 2000s. You think they made computers look like that, with a circular mouse, because it was better? You think putting the charging port on the bottom of yet another mouse was about sharp product focus? Apple sells what it does because it's a Lifestyle Brand.
- wahnfrieden 11mo agoIt has a meaning as technical jargon in textiles https://www.uniqlo.com/eu/en/news/sp/topics/2022011301/ https://www.uniqlo.com/eu/en/news/sp/topics/2022011301/ which was chosen as being similar to Issey Miyake’s piece of cloth construction: https://www.moma.org/collection/works/100361 https://www.moma.org/collection/works/100361 You seem more eager to shit on this aspect of it than to understand something you’re unfamiliar with. Not that you need to become familiar with something you’re uninterested in, especially with luxury market products, but since you’re here talking about it and this isn't "Hater News"… It does have higher production cost but the price of this item is priced for it being designed by Issey Miyake (not Apple) and sold as a luxury fashion item. If you want a cheaper strap they sell that too.
- rvba 11mo agoI imagine that a lot of poor people will pay this, in order to try to show off as rich
- deleted 11mo ago[deleted]
- cpuguy83 11mo agoMost expensive sock ever.
- jghn 11mo agoI've been seeing the headline going around today and have been assuming all day that it's some trending joke post. Nope!
- ssharp 11mo agoI get the sentiment but was this actually some big launch announcement? When I look at the store online, you have to dig a bit just to even find the product.
- coldtea 11mo agoIt's embarassing enough that it exists as a product, regardless of the size of the announcement.
- deleted 11mo ago[deleted]
- bartvk 11mo agoReally? Why? I think it fits right in. Apple products are heavily designed, and this is a fashion item that adds something.
- tempestn 11mo agoInspired by the concept of "a piece of cloth", we give you this "3d-knitted" piece of cloth to put your phone in. It's kind of difficult to actually get a phone into and out of, and it looks a bit ridiculous, but don't worry, it's only $160 (unless you want the long strap). Like, if you were doing this as an April Fools joke post, what would you even change?
- bartvk 11mo agoI get what you’re saying, to you it feels ridiculous. But the thing is, these are professional designers that have put out a product. The product page shows their professional language and it doesn’t work for all people. But I guarantee you that they thought long and hard on this, and have very good reasons for each and every aspect of the product. It is not half assed work. I don’t see a reason to take it as a joke.
- steve1977 11mo agoHomeopaths think long and hard about homeopathy, but that doesn’t make it a proper science.
- 63stack 11mo agoIt is entirely possible that professional designers with their professional language put out a garbage product after thinking long and hard about every aspect.
- sib 11mo agoThat sounds very much like an appeal to authority... Professional designers put out the Pontiac Aztec and the Apple puck mouse.
- pxc 11mo ago
- other_herbert 11mo agoI checked the url a couple of times to make sure it really was legit... I was certain there'd be like 3 p's or a non visible character in there...
- Asad012 11mo ago[dead]