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I always feel really grotty about evangelising for products, but I switched to Kagi about six months ago and it really is a better experience. In almost all cas

I always feel really grotty about evangelising for products, but I switched to Kagi about six months ago and it really is a better experience. In almost all cases, the search results are as good as or better than Google, and I don't have to scroll through an increasing number of misleading ads to see them. I'm a happy customer. When I first switched, I would often click the button to run the search on google for queries that weren't immediately giving me what I wanted (rather than go through the next few pages of results), but invariably I wouldn't find it there either. I think that's what gave me confidence that Kagi's results were at least as trustworthy as anything else. (to compare, I did the same thing in my multiple abortive attempts to switch to DDG and it always came up wanting).

xnx 1y ago
> the search results are as good as or better than Google, and I don't have to scroll through an increasing number of misleading ads to see them. It's been a long time since I've clicked a search result or seen an ad. Google usually has what I need right on the page and uBlock removes the ads.
- rrr_oh_man 1y ago
  640 KB ought to be enough for anybody
- prophesi 1y ago
  These days it's often the sites in the results themselves that are either ads or highly SEO-optimized low value sites. You can manage a blacklist and a list of sites to promote/demote in the search results. And manage different "lenses" to have different buckets of blacklist/promote/demote settings tailored for what you're researching. And can also be used for their Kagi Assistant when you allow it to perform web searches. edit: This is detailed in the article, but leaving this here for those like me who first jump to the HN comments
  - thesuitonym 1y ago
    IMO this is really Kagi's killer feature. If I see a poor behaving site (Pinterest, for example), I can easily exclude the domain from every search I ever make. I don't have to carefully craft an enormous search query of all the sites I don't want to be shown. Demoting news sites that have a reputation for promoting bad takes, and prioritizing results from sites that are known to be good. The quick switch to move to reddit based search, or old web results, are also great, but for me, it's the tailoring of my results to what I actually want, and more importantly, what I don't want is what sold me.
    - lukan 1y ago
      Are there some recommended curated lists, that I could use being new to kagi? I don't like pinterest and co. either. (Specific things one likely has to tweak)
      - freediver 1y ago
        Yes, start here https://kagi.com/stats?stat=leaderboard https://kagi.com/stats?stat=leaderboard (logged in)
        jorvi 1y ago
        FWIW, it's much better to downrank a page than to outright block it. Blocking is for a page you never, ever want to see. I personally dislike Pinterest and TikTok, but sometimes it might be the only source of an image or video. Blocking means you don't get to see that result.
        thesuitonym 1y ago
        Most of the time I agree with you, and prefer downranking, but I have to take issue with your example of Pinterest, because my experience with Pinterest is that if I'm searching for a specific image, I will always get a thumbnail of exactly what I want from Pinterest, but when I click on it, I'm taken to a page of completely unrelated results. It is beyond frustrating, and specifically blocking Pinterest was one of the primary features that sold me on Kagi.
- beepbooptheory 1y ago
  I know I'm probably speaking to the choir but reports like this always make me sad. The internet and the webpages that filled it used to be so cool. Now its just like three websites that are only really judged by how useful they are to us.
  - mulmen 1y ago
    Cool sites are still out there. They never went away. Google search isn’t the web.
barbazoo 1y ago
> When I first switched, I would often click the button to run the search on google for queries that weren't immediately giving me what I wanted Same, I found it took a while to adjust my searching too. Kagi is much more sensitive to spelling things wrong. Google gets around that by only using the search query as an inspiration but that also introduces a lot of fuzziness in the result IMO. With Kagi, you get as much out of it as you put in is what it feels like to me. It's slightly harder to find things sometimes, sure, but at least we're using a product instead of being the product and that adds enough value for me for this to be the better deal overall.
- deleted 1y ago
  [deleted]
- skrtskrt 1y ago
  The increased fuzzy interpretation is Google's greatest downfall. It takes away any ability to use it as a power user or for super-specific stuff. No Google, you don't know better than me. I need something really specific and you're "smoothing" the results to what some average random searcher might want!! I am the point in my software engineering career where I simply don't need those dumbed down results. I need some niche research paper or the one guy's extremely in-depth benchmarking blog I found months ago but forgot to bookmark. It got to the point where Google simply could not help me in my day job so I see the monthly cost as an essential expense similar to my JetBrains sub.
  - metasaval 1y ago
    I'm no Google apologist (I use ecosia personally), but did you try using searching in quotes? That should force the search to only find specifically your query directly as spelled. Just curious if you did try it and there was still that "fuzziness."
    - terribleperson 1y ago
      Google overrides quotes whenever it feels like nowadays. Has for a few years.
BlackjackCF 1y ago
I wasn’t really sure about paying for Kagi but I was convinced when I couldn’t find some meme video I saw only a year ago using Google, DDG, Bing, etc., but found it almost immediately using Kagi. I hadn’t realized how bad most search providers had gotten.
- Tallain 1y ago
  I'm curious because I go through this experience a little more often than I'd like to admit, and typically end up frustrated and without any results (admittedly without using Kagi, yet). Did you just search for a phrase from the video, or what did you do to find what you needed with Kagi?
  - rrr_oh_man 1y ago
    Try Yandex...
    - throw123xz 1y ago
      Not a bad solution if you're looking for things that are usually removed from results in the west, eg, torrents and stuff like that.
      - rustcleaner 1y ago
        So streaming didn't kill the warez scene, it just got massively shadowbanned?
        ujkhsjkdhf234 1y ago
        Yes and no. Because of aggressive action from IP holders a lot of these sites went underground and deliberately aren't indexed in the US and EU but providers from Russia or Switzerland got shadowbanned.
        throw123xz 1y ago
        It's certainly not dead, but having access to cheap, high quality, easy to use alternatives certainly stopped many from using "pirated" content. With price increases, more subscriptions needed, more restrictions, etc, we'll probably see more people sailing the high seas.
jorvi 1y ago
> I always feel really grotty about evangelising for products You shouldn't. Word-of-mouth should be the primary way people discover products. In ye olden days, a region's best bakery or blacksmith didn't become well-known because they put up signposts everywhere, but because the quality of their craft made their name known far and wide. I feel very comfortable recommending products that are actually good, ran by a UX-first company and reasonably priced.
- kevincox 1y ago
  Exactly. If you don't advertise what is good or bad through word-of-mouth and true reviews then the primary method of learning and evaluating productions is paid marketing. As you may suspect the opinion given by paid marketing is not reflective of product quality. This means that product quality has very little influence on market selection and we end up with tons of crap like we do now. Information from trusted independent sources is the most useful tool we have to actually incentivize the market to actually create quality products that actually provide value to their users.
  - AuthAuth 1y ago
    Word of mouth is great. In my opinion its the most trustworthy form of product review. However I've noticed more and more companies advertising via 'word of mouth' they call it guerilla marketing and in my opinion its disgusting and a violation of internet users trust. Reddit is absolutely filled to the brime with this kind of marketing.
- drannex 1y ago
  > In ye olden days, a region's best bakery or blacksmith didn't become well-known because they put up signposts everywhere, but because the quality of their craft made their name known far and wide. To be fair, advertising has always been a major thing, for example, The romans had a tonne of visual advertising[1] [1}; https://imperiumromanum.pl/en/article/advertising-in-ancient-rome/ https://imperiumromanum.pl/en/article/advertising-in-ancient...
- LexiMax 1y ago
coldpie 1y ago
> In almost all cases, the search results are as good as or better than Google Could you (or someone) share some specific search terms that you feel are better than Google? I've tried Kagi a few times and felt no significant difference in the results.
- decimalenough 1y ago
  Try anything related to visas. "us esta", "canada eta". On Kagi, the official government site is always the first result. On Google, it's buried beneath an avalanche of scammy lookalike services that pay for ads and SEO.
  - coldpie 1y ago
    The government sites are the first result for both searches on Google for me. https://smokingonabike.com/images/upload/kagi_20250717_1.png https://smokingonabike.com/images/upload/kagi_20250717_1.png https://smokingonabike.com/images/upload/kagi_20250717_2.png https://smokingonabike.com/images/upload/kagi_20250717_2.png
    - jmhammond 1y ago
      You probably have an adblocker running. I also did this test with ‘Canada eta’ and got the expected result on top. But when I reloaded the page without my content blockers, the official Canadian website was more than 1.5 iPad screen scrolls down.
      - coldpie 1y ago
        > You probably have an adblocker running. Yeah, of course. Anyone with a brain does. But "Kagi doesn't have ads" is a different statement than "Kagi's results are better than Google's." I've never seen anyone actually give a search term that Kagi does better at.
        lostlogin 1y ago
al_borland 1y ago
I had a similar experience. When using DDG my results were never very good and I’d always end up using !g to throw the search to Google. With Kagi, when I checked other engines it would come up empty as well. On more than one occasion I was on an outage call at work where there were many people using Google to find an answer (for hours), and I joined and did a quick search in Kagi and found the answer.
Scotrix 1y ago
I switched as well and I actually use the AI assistant since then primarily. It’s awesome to connect search directly with AI, almost always get what I want immediately.
- mvieira38 1y ago
  I'm curious, how is the AI assistant experience different from Perplexity or even ChatGPT's search feature? Is it just the convenience of having several models there or are the outputs inherently better because the results are from Kagi's engine instead of google?
TheBozzCL 1y ago
To me, the killer feature has been the ability to filter out sites from my search results. I removed all of Pinterest, several tabloids and conspiracy sites, any obvious AI-generated sites that I run into, and just with that my search result quality has increased drastically. It's a feature that I'd like other search engines to adopt natively.
- rustcleaner 1y ago
  Imagine if they analyzed all the user-blacklisted domains and deranked them from other (new) users' results. Death of SEO!
mebizzle 1y ago
I switched last year and haven't looked back as well. Only thing I miss for convenience sake is the Shopping tab but obviously the privacy concerns arent worth that convenience.

xnx 1y ago

> the search results are as good as or better than Google, and I don't have to scroll through an increasing number of misleading ads to see them. It's been a long time since I've clicked a search result or seen an ad. Google usually has what I need right on the page and uBlock removes the ads.

rrr_oh_man 1y ago
640 KB ought to be enough for anybody
prophesi 1y ago
These days it's often the sites in the results themselves that are either ads or highly SEO-optimized low value sites. You can manage a blacklist and a list of sites to promote/demote in the search results. And manage different "lenses" to have different buckets of blacklist/promote/demote settings tailored for what you're researching. And can also be used for their Kagi Assistant when you allow it to perform web searches. edit: This is detailed in the article, but leaving this here for those like me who first jump to the HN comments
- thesuitonym 1y ago
  IMO this is really Kagi's killer feature. If I see a poor behaving site (Pinterest, for example), I can easily exclude the domain from every search I ever make. I don't have to carefully craft an enormous search query of all the sites I don't want to be shown. Demoting news sites that have a reputation for promoting bad takes, and prioritizing results from sites that are known to be good. The quick switch to move to reddit based search, or old web results, are also great, but for me, it's the tailoring of my results to what I actually want, and more importantly, what I don't want is what sold me.
  - lukan 1y ago
    Are there some recommended curated lists, that I could use being new to kagi? I don't like pinterest and co. either. (Specific things one likely has to tweak)
    - freediver 1y ago
      Yes, start here https://kagi.com/stats?stat=leaderboard https://kagi.com/stats?stat=leaderboard (logged in)
      - jorvi 1y ago
        FWIW, it's much better to downrank a page than to outright block it. Blocking is for a page you never, ever want to see. I personally dislike Pinterest and TikTok, but sometimes it might be the only source of an image or video. Blocking means you don't get to see that result.
        thesuitonym 1y ago
        Most of the time I agree with you, and prefer downranking, but I have to take issue with your example of Pinterest, because my experience with Pinterest is that if I'm searching for a specific image, I will always get a thumbnail of exactly what I want from Pinterest, but when I click on it, I'm taken to a page of completely unrelated results. It is beyond frustrating, and specifically blocking Pinterest was one of the primary features that sold me on Kagi.
beepbooptheory 1y ago
I know I'm probably speaking to the choir but reports like this always make me sad. The internet and the webpages that filled it used to be so cool. Now its just like three websites that are only really judged by how useful they are to us.
- mulmen 1y ago
  Cool sites are still out there. They never went away. Google search isn’t the web.

barbazoo 1y ago

> When I first switched, I would often click the button to run the search on google for queries that weren't immediately giving me what I wanted Same, I found it took a while to adjust my searching too. Kagi is much more sensitive to spelling things wrong. Google gets around that by only using the search query as an inspiration but that also introduces a lot of fuzziness in the result IMO. With Kagi, you get as much out of it as you put in is what it feels like to me. It's slightly harder to find things sometimes, sure, but at least we're using a product instead of being the product and that adds enough value for me for this to be the better deal overall.

deleted 1y ago
[deleted]
skrtskrt 1y ago
The increased fuzzy interpretation is Google's greatest downfall. It takes away any ability to use it as a power user or for super-specific stuff. No Google, you don't know better than me. I need something really specific and you're "smoothing" the results to what some average random searcher might want!! I am the point in my software engineering career where I simply don't need those dumbed down results. I need some niche research paper or the one guy's extremely in-depth benchmarking blog I found months ago but forgot to bookmark. It got to the point where Google simply could not help me in my day job so I see the monthly cost as an essential expense similar to my JetBrains sub.
- metasaval 1y ago
  I'm no Google apologist (I use ecosia personally), but did you try using searching in quotes? That should force the search to only find specifically your query directly as spelled. Just curious if you did try it and there was still that "fuzziness."
  - terribleperson 1y ago
    Google overrides quotes whenever it feels like nowadays. Has for a few years.

BlackjackCF 1y ago

I wasn’t really sure about paying for Kagi but I was convinced when I couldn’t find some meme video I saw only a year ago using Google, DDG, Bing, etc., but found it almost immediately using Kagi. I hadn’t realized how bad most search providers had gotten.

Tallain 1y ago
I'm curious because I go through this experience a little more often than I'd like to admit, and typically end up frustrated and without any results (admittedly without using Kagi, yet). Did you just search for a phrase from the video, or what did you do to find what you needed with Kagi?
- rrr_oh_man 1y ago
  Try Yandex...
  - throw123xz 1y ago
    Not a bad solution if you're looking for things that are usually removed from results in the west, eg, torrents and stuff like that.
    - rustcleaner 1y ago
      So streaming didn't kill the warez scene, it just got massively shadowbanned?
      - ujkhsjkdhf234 1y ago
        Yes and no. Because of aggressive action from IP holders a lot of these sites went underground and deliberately aren't indexed in the US and EU but providers from Russia or Switzerland got shadowbanned.
      - throw123xz 1y ago
        It's certainly not dead, but having access to cheap, high quality, easy to use alternatives certainly stopped many from using "pirated" content. With price increases, more subscriptions needed, more restrictions, etc, we'll probably see more people sailing the high seas.

jorvi 1y ago

> I always feel really grotty about evangelising for products You shouldn't. Word-of-mouth should be the primary way people discover products. In ye olden days, a region's best bakery or blacksmith didn't become well-known because they put up signposts everywhere, but because the quality of their craft made their name known far and wide. I feel very comfortable recommending products that are actually good, ran by a UX-first company and reasonably priced.

kevincox 1y ago
Exactly. If you don't advertise what is good or bad through word-of-mouth and true reviews then the primary method of learning and evaluating productions is paid marketing. As you may suspect the opinion given by paid marketing is not reflective of product quality. This means that product quality has very little influence on market selection and we end up with tons of crap like we do now. Information from trusted independent sources is the most useful tool we have to actually incentivize the market to actually create quality products that actually provide value to their users.
- AuthAuth 1y ago
  Word of mouth is great. In my opinion its the most trustworthy form of product review. However I've noticed more and more companies advertising via 'word of mouth' they call it guerilla marketing and in my opinion its disgusting and a violation of internet users trust. Reddit is absolutely filled to the brime with this kind of marketing.
drannex 1y ago
> In ye olden days, a region's best bakery or blacksmith didn't become well-known because they put up signposts everywhere, but because the quality of their craft made their name known far and wide. To be fair, advertising has always been a major thing, for example, The romans had a tonne of visual advertising[1] [1}; https://imperiumromanum.pl/en/article/advertising-in-ancient-rome/ https://imperiumromanum.pl/en/article/advertising-in-ancient...
LexiMax 1y ago

coldpie 1y ago

> In almost all cases, the search results are as good as or better than Google Could you (or someone) share some specific search terms that you feel are better than Google? I've tried Kagi a few times and felt no significant difference in the results.

decimalenough 1y ago
Try anything related to visas. "us esta", "canada eta". On Kagi, the official government site is always the first result. On Google, it's buried beneath an avalanche of scammy lookalike services that pay for ads and SEO.
- coldpie 1y ago
  The government sites are the first result for both searches on Google for me. https://smokingonabike.com/images/upload/kagi_20250717_1.png https://smokingonabike.com/images/upload/kagi_20250717_1.png https://smokingonabike.com/images/upload/kagi_20250717_2.png https://smokingonabike.com/images/upload/kagi_20250717_2.png
  - jmhammond 1y ago
    You probably have an adblocker running. I also did this test with ‘Canada eta’ and got the expected result on top. But when I reloaded the page without my content blockers, the official Canadian website was more than 1.5 iPad screen scrolls down.
    - coldpie 1y ago
      > You probably have an adblocker running. Yeah, of course. Anyone with a brain does. But "Kagi doesn't have ads" is a different statement than "Kagi's results are better than Google's." I've never seen anyone actually give a search term that Kagi does better at.
      - lostlogin 1y ago

al_borland 1y ago

I had a similar experience. When using DDG my results were never very good and I’d always end up using !g to throw the search to Google. With Kagi, when I checked other engines it would come up empty as well. On more than one occasion I was on an outage call at work where there were many people using Google to find an answer (for hours), and I joined and did a quick search in Kagi and found the answer.

Scotrix 1y ago

I switched as well and I actually use the AI assistant since then primarily. It’s awesome to connect search directly with AI, almost always get what I want immediately.

mvieira38 1y ago
I'm curious, how is the AI assistant experience different from Perplexity or even ChatGPT's search feature? Is it just the convenience of having several models there or are the outputs inherently better because the results are from Kagi's engine instead of google?

TheBozzCL 1y ago

To me, the killer feature has been the ability to filter out sites from my search results. I removed all of Pinterest, several tabloids and conspiracy sites, any obvious AI-generated sites that I run into, and just with that my search result quality has increased drastically. It's a feature that I'd like other search engines to adopt natively.

rustcleaner 1y ago
Imagine if they analyzed all the user-blacklisted domains and deranked them from other (new) users' results. Death of SEO!

mebizzle 1y ago

I switched last year and haven't looked back as well. Only thing I miss for convenience sake is the Shopping tab but obviously the privacy concerns arent worth that convenience.