4 ms·

Linus tech tips did a video sharing their YouTube earnings last year

• geerlingguy 4y ago
  Indeed, Linus just shared the Ad revenue for 3/4 of last year a couple days ago: https://twitter.com/linusgsebastian/status/1609468262219403264 https://twitter.com/linusgsebastian/status/16094682622194032...
  • Aeolun 4y ago
    Holy moly, 4M for a bunch of videos. Talk about passive income.
    • winrid 4y ago
      It's not passive. He has many employees.
      • ErneX 4y ago
        Yup, around a hundred: https://twitter.com/linusgsebastian/status/1609469861494951941 https://twitter.com/linusgsebastian/status/16094698614949519...
        • estomagordo 4y ago
          [flagged]
    • chillfox 4y ago
      There’s very little passive about running a YouTube channel, and if you stop publishing then traffic to your existing videos will start to drop off over time.
    • jrockway 4y ago
      If you've ever watched LTT, you'll know that his business is anything but passive. They own buildings, have employees, HR departments, R&D, and all that stuff. This sort of approach is probably not too different, except in scale, to huge media companies.
      • trollied 4y ago
        Indeed, he says he spent more than the youtube income on salaries. Of course he has other income streams - sponsorships, lttstore.com, commissioned videos etc.
    • neilv 4y ago
      I saw a standalone video ad with him the other day (on LinkedIn?) for Supermicro server products. It was clear from his voice that it was a paid promotion (not the same tone as a typical semi-objective modern product demo/review), but I'd guess that would have some reputation cost with some viewers. So I'd guess his company makes good money from that as well.