7 ms·

Well hopefully we can figure out ways to integrate advertising so deeply into every aspect of our lives that you can no longer escape marketing with pi holes an

by umvi 6y ago

Well hopefully we can figure out ways to integrate advertising so deeply into every aspect of our lives that you can no longer escape marketing with pi holes and hammers. Imagine using a public urinal and you can watch an LCD screen while taking care of business. Filling up your car with gas? Fill your mind with ads while you do it! Imagine glasses that show augmented-reality ads based on your current location and what you are looking at, that would be incredible. Any place people rest their eyeballs should contain ads. Digital picture frames that show family photos in your home should occasionally flash ads, etc. Hopefully the National Park Service can install some satellite base stations so that hikers and campers can get the urgent advertising they need to be aware of the latest survival gear while out in nature. Basically, we need to prevent people from having quiet time and thinking - we need to come with as many ways as possible to aggressively interrupt and intrude thoughts with gentle reminders that the economy needs stimulating and that the only way to truly be happy is with more stuff.

frakt0x90 6y ago
The urinal and gas station ones are right up the street from me and I don't visit either of those facilities anymore for that reason.
- BitwiseFool 6y ago
  My corner gas station just rolled out new machines that start playing advertisements on the LCD screens as soon as the pump starts dispensing gas. It made me irrationally angry. One, that I have to deal with even more mental pollution in my daily life. And two, that the person who created this business model realized that pump-goers are quite literally a captive audience and that's the best way to force someone to watch an ad. I complained to the manager and I've never been back. Sadly, part of me knows it's just a matter of time before other gas stations gets these new machines.
  - psadauskas 6y ago
    Most of the gas pumps with ads I’ve seen are the kind with 4 arrow buttons on either side. If you push the 2nd button down on the right side, it’ll mute the audio, and you can go back to listening to traffic and breathing fumes in peace. https://imgur.com/a/D7ZIR https://imgur.com/a/D7ZIR
    - Scoundreller 6y ago
      Phew. The last thing I wanted to associate with the sweet sweet gas fumes was an ad. Let me get mildly intoxicated in relative peace, thank you.
    - bilegeek 6y ago
      Unfortunately, some gas stations have already disabled the mute button; in my personal experience, Speedway was the first in doing that. It's only a matter of time 'til all stations do that.
  - ridaj 6y ago
    Better fix: switch to an EV!
    - masklinn 6y ago
      Now you get to listen to ads for 15mn instead if 2!
    - driverdan 6y ago
      Spend $40k to avoid some ads at a gas station? I hate ads but come on... Plus you're ignoring how privacy invasive most EVs are, especially Tesla. They track everything you do.
      - thatfrenchguy 6y ago
        Buy a Chevy Bolt or a Hyundai/Kia, pretty easy to remove the modem from those.
      - novok 6y ago
        I'm sorry to break it to you, but most new gas cars are the same. New Toyotas have it, GM has had it for quite a while with OnStar, Ford probably has it, and if I bothered to dig more, almost all of them have it somewhere, cellular modem included. It's an industry problem at this point, and I really think some day we will have a mass terrorist disaster where some psychotic hacker group would hack all the badly secured cars everywhere, link into the CAN bus (because that is a GREAT idea for some braindead synergistic middle manager reasons) and cause run-away accelerations simultaneously everywhere on some clock script, killing millions and destroying trillions. I'm 50/50 hoping someone makes a popular movie about that, to scare governments world wide to force cars to have a fucking no network mode and no connections to the CAN bus and terrified if it would inspire said teenage psychopaths to do so...
  - dylan604 6y ago
    You could stand there and be the captive audience you complain about, or you could choose to do something more productive with your life. Take the time it takes to fill up your tank to clean the windows, check the oil level in your car, check the air pressure in your tires, or just inspect the tires for wear patterns, etc.
    - buckminster 6y ago
      Where I live you need to hold a trigger on the nozzle. You can't wander off and do something else.
      - djrogers 6y ago
        That's what a tube of chapstick is for. My dad's been doing that for >50yrs, and I have continued the tradition at gas stations that remove the trigger lock.
  - npsimons 6y ago
    > Sadly, part of me knows it's just a matter of time before other gas stations gets these new machines. I'm so looking forward to home EV charging.
DavidPeiffer 6y ago
Fareway, a grocery store headquartered in Iowa with stores in Iowa and all surrounding states except Wisconsin, has tablets in the checkout queue area with a camera to show ads. I'm not sure if they just use tablets as a low cost device with a screen and internet connection, or if they're determining demographic info from the video (and possibly correlating it to transactions at the POS). Regardless, it bothered me.
- w1 6y ago
  It was one of these? https://getpopspots.com/ https://getpopspots.com/ If they’re not tracking your demographic data yet, they’re trying to...
  - monkeybutton 6y ago
    They definitely are or will be soon. From their own blog: >Thanks to the computer vision technology built into every one of our displays, we can track metrics previously limited to online advertising. For example, impressions are the standard currency for online advertising, but they aren’t yet the norm in the DOOH industry and when they are provided they’re a rough estimate. Unlike most DOOH displays, Popspots displays only run content when consumers are physically present, which means there’s a direct relation between plays and impressions. Popspots displays also count the number of consumers present and whether they’re watching the advertisement on a second-by-second basis. Using this data, marketers can understand exactly how many consumers they’ve reached and assess the effectiveness of their creative. https://getpopspots.com/blog/measuring-consumer-engagement-in-dooh-advertising/ https://getpopspots.com/blog/measuring-consumer-engagement-i...
  - DavidPeiffer 6y ago
    Yes, I believe it was.
- kickout 6y ago
  I'm all too familiar with Fareway. Knowing their budget ethos, no way they are spending $$$ to gleen demographic info.
ChrisRR 6y ago
I don't know if it's just a UK thing, but we already have screen showing ads at many of our petrol pumps
mschuster91 6y ago
> Imagine using a public urinal and you can watch an LCD screen while taking care of business. Munich Mathäser cinema already has this, there's an LCD screen embedded into the urinal.
- BitwiseFool 6y ago
  Let's just say that if I were on a jury looking to convict someone who vandalized these screens I'd ignore all the evidence and let them go scot-free.
- blacksmith_tb 6y ago
  Hard not to suspect that a giant display + embedded PC would also have a camera... "it was for eye-tracking, honest!"
tremon 6y ago
Filling up your car with gas? Fill your mind with ads while you do it! That future is now, and has been for many years in NL. The logical next step is personalized ads based on the number plate.
mikestew 6y ago
Imagine using a public urinal and you can watch an LCD screen while taking care of business. It’s the obvious next step from existing paper ads, and I’m surprised that it has taken this long. Filling up your car with gas? Fill your mind with ads while you do it! Shell was doing that 30 years ago. Hopefully the National Park Service can install some satellite base stations... Not yet, but the state of WA has already sold ad space on their outdoor (camping/hiking permits and the like) web sites. Your dystopian future is already here.
- deleted 6y ago
  [deleted]
- dredmorbius 6y ago
  ThatsTheJoke.jpg
- jjeaff 6y ago
  I believe the joke was that all of those are already happening or at least close to it. Regarding LCDs at urinals, I remember seeing those for the first time, maybe 10+ years ago in Las Vegas.
  - saagarjha 6y ago
    I mean, that's one way to get fairly good targeting…
- tdeck 6y ago
  Some public schools sell as space on their students' lockers. Remember, any moment of attention can be monetized through advertising - and therefore it should be. Any tine a person is thinking their own thoughts is a wasted opportunity.
rorykoehler 6y ago
You joke but I can see the hiker thing with one click purchase and instant drone delivery becoming a popular service. You won’t even have to prepare or carry anything with you to go into the wild.
- LargoLasskhyfv 6y ago
  Then you have the buzz of delivery drones all over the wilderness? What's the point of going there anymore, then?
  - rorykoehler 6y ago
    I never said I liked it
TedDoesntTalk 6y ago
> Filling up your car with gas? Fill your mind with ads while you do it! Shell gas stations already do this where I live. There is an LCD panel with blaring audio above the pumps. I no longer buy Shell gas.
- johnbrodie 6y ago
  Most pumps around here will mute the sound by pressing the right button, second from the top, beside the screen. Some pumps require a different button to mute so I just spam all the buttons around the screen if at a new station. They are incredibly loud and obnoxious sometimes.
Gys 6y ago
We will also have AR glasses that automatically cover all screens around you with a color or your own photos. Of course these glasses can be free: for the glasses to project other ads on those screens ;-)
reaperducer 6y ago
You just described the world of Max Headroom, where TVs were everywhere, and having an off switch would get you prison time.
- LargoLasskhyfv 6y ago
  1949 https://en.wikipedia.org/wiki/Telescreen https://en.wikipedia.org/wiki/Telescreen out of https://en.wikipedia.org/wiki/Nineteen_Eighty-Four https://en.wikipedia.org/wiki/Nineteen_Eighty-Four by https://en.wikipedia.org/wiki/George_Orwell https://en.wikipedia.org/wiki/George_Orwell Welcome to your future past... :-)
reaperducer 6y ago
Imagine using a public urinal and you can watch an LCD screen while taking care of business. This exists. I've seen it in Las Vegas. There's also a video screen on the faucet, and in the mirror for when you wash your hands. Filling up your car with gas? Fill your mind with ads while you do it! I've also seen this. Also in Las Vegas. I remember that Cheddar provided the content.
- LargoLasskhyfv 6y ago
  > Imagine using a public urinal and you can watch an LCD screen while taking care of business. This would tempt me to aim very high...
GrinningFool 6y ago
A few years ago Delta started force-feeding adverts to me pre-takeoff on the seatback screens. Pressing the off button turned it off for a moment, then it turned back on to continue the advert. That happened once, I haven't flown with them since. I don't look forward for the day when I will no longer have that option.
Mediterraneo10 6y ago
> Imagine using a public urinal and you can watch an LCD screen while taking care of business. Paper ads at the urinal are already common in some countries, because advertisers know that you have no choice but to look straight ahead. Now that you mention it, it is surprising that LCDs haven't been installed yet.
- mbrameld 6y ago
  I remember seeing video screens above the urinals in a parking garage in Maastricht, Netherlands some time between 2004 and 2006. They primarily showed ads, but also had a camera pointed at you, so you'd be watching an ad and then it would switch to showing your face. The camera also tilted and would begin tilting down. It would get your heart racing, but it only tilted down a few degrees before it tilted back up so it never showed your dangley bits.
thatfrenchguy 6y ago
> Filling up your car with gas? Fill your mind with ads while you do it! This exists in the United States. Good thing EVs don't have this problem.
- maest 6y ago
  I was shocked to see ads at gas stations and in cabs in the US. Truly dystopian.
npsimons 6y ago
You sir, more than my introversion and social anxiety, more than COVID-19, have convinced me I should never leave my house again. Ever.

by umvi 6y ago

frakt0x90 6y ago

The urinal and gas station ones are right up the street from me and I don't visit either of those facilities anymore for that reason.

BitwiseFool 6y ago
My corner gas station just rolled out new machines that start playing advertisements on the LCD screens as soon as the pump starts dispensing gas. It made me irrationally angry. One, that I have to deal with even more mental pollution in my daily life. And two, that the person who created this business model realized that pump-goers are quite literally a captive audience and that's the best way to force someone to watch an ad. I complained to the manager and I've never been back. Sadly, part of me knows it's just a matter of time before other gas stations gets these new machines.
- psadauskas 6y ago
  Most of the gas pumps with ads I’ve seen are the kind with 4 arrow buttons on either side. If you push the 2nd button down on the right side, it’ll mute the audio, and you can go back to listening to traffic and breathing fumes in peace. https://imgur.com/a/D7ZIR https://imgur.com/a/D7ZIR
  - Scoundreller 6y ago
    Phew. The last thing I wanted to associate with the sweet sweet gas fumes was an ad. Let me get mildly intoxicated in relative peace, thank you.
  - bilegeek 6y ago
    Unfortunately, some gas stations have already disabled the mute button; in my personal experience, Speedway was the first in doing that. It's only a matter of time 'til all stations do that.
- ridaj 6y ago
  Better fix: switch to an EV!
  - masklinn 6y ago
    Now you get to listen to ads for 15mn instead if 2!
  - driverdan 6y ago
    Spend $40k to avoid some ads at a gas station? I hate ads but come on... Plus you're ignoring how privacy invasive most EVs are, especially Tesla. They track everything you do.
    - thatfrenchguy 6y ago
      Buy a Chevy Bolt or a Hyundai/Kia, pretty easy to remove the modem from those.
    - novok 6y ago
      I'm sorry to break it to you, but most new gas cars are the same. New Toyotas have it, GM has had it for quite a while with OnStar, Ford probably has it, and if I bothered to dig more, almost all of them have it somewhere, cellular modem included. It's an industry problem at this point, and I really think some day we will have a mass terrorist disaster where some psychotic hacker group would hack all the badly secured cars everywhere, link into the CAN bus (because that is a GREAT idea for some braindead synergistic middle manager reasons) and cause run-away accelerations simultaneously everywhere on some clock script, killing millions and destroying trillions. I'm 50/50 hoping someone makes a popular movie about that, to scare governments world wide to force cars to have a fucking no network mode and no connections to the CAN bus and terrified if it would inspire said teenage psychopaths to do so...
- dylan604 6y ago
  You could stand there and be the captive audience you complain about, or you could choose to do something more productive with your life. Take the time it takes to fill up your tank to clean the windows, check the oil level in your car, check the air pressure in your tires, or just inspect the tires for wear patterns, etc.
  - buckminster 6y ago
    Where I live you need to hold a trigger on the nozzle. You can't wander off and do something else.
    - djrogers 6y ago
      That's what a tube of chapstick is for. My dad's been doing that for >50yrs, and I have continued the tradition at gas stations that remove the trigger lock.
- npsimons 6y ago
  > Sadly, part of me knows it's just a matter of time before other gas stations gets these new machines. I'm so looking forward to home EV charging.

DavidPeiffer 6y ago

Fareway, a grocery store headquartered in Iowa with stores in Iowa and all surrounding states except Wisconsin, has tablets in the checkout queue area with a camera to show ads. I'm not sure if they just use tablets as a low cost device with a screen and internet connection, or if they're determining demographic info from the video (and possibly correlating it to transactions at the POS). Regardless, it bothered me.

w1 6y ago
It was one of these? https://getpopspots.com/ https://getpopspots.com/ If they’re not tracking your demographic data yet, they’re trying to...
- monkeybutton 6y ago
  They definitely are or will be soon. From their own blog: >Thanks to the computer vision technology built into every one of our displays, we can track metrics previously limited to online advertising. For example, impressions are the standard currency for online advertising, but they aren’t yet the norm in the DOOH industry and when they are provided they’re a rough estimate. Unlike most DOOH displays, Popspots displays only run content when consumers are physically present, which means there’s a direct relation between plays and impressions. Popspots displays also count the number of consumers present and whether they’re watching the advertisement on a second-by-second basis. Using this data, marketers can understand exactly how many consumers they’ve reached and assess the effectiveness of their creative. https://getpopspots.com/blog/measuring-consumer-engagement-in-dooh-advertising/ https://getpopspots.com/blog/measuring-consumer-engagement-i...
- DavidPeiffer 6y ago
  Yes, I believe it was.
kickout 6y ago
I'm all too familiar with Fareway. Knowing their budget ethos, no way they are spending $$$ to gleen demographic info.

ChrisRR 6y ago

I don't know if it's just a UK thing, but we already have screen showing ads at many of our petrol pumps

mschuster91 6y ago

> Imagine using a public urinal and you can watch an LCD screen while taking care of business. Munich Mathäser cinema already has this, there's an LCD screen embedded into the urinal.

BitwiseFool 6y ago
Let's just say that if I were on a jury looking to convict someone who vandalized these screens I'd ignore all the evidence and let them go scot-free.
blacksmith_tb 6y ago
Hard not to suspect that a giant display + embedded PC would also have a camera... "it was for eye-tracking, honest!"

tremon 6y ago

Filling up your car with gas? Fill your mind with ads while you do it! That future is now, and has been for many years in NL. The logical next step is personalized ads based on the number plate.

mikestew 6y ago

Imagine using a public urinal and you can watch an LCD screen while taking care of business. It’s the obvious next step from existing paper ads, and I’m surprised that it has taken this long. Filling up your car with gas? Fill your mind with ads while you do it! Shell was doing that 30 years ago. Hopefully the National Park Service can install some satellite base stations... Not yet, but the state of WA has already sold ad space on their outdoor (camping/hiking permits and the like) web sites. Your dystopian future is already here.

deleted 6y ago
[deleted]
dredmorbius 6y ago
ThatsTheJoke.jpg
jjeaff 6y ago
I believe the joke was that all of those are already happening or at least close to it. Regarding LCDs at urinals, I remember seeing those for the first time, maybe 10+ years ago in Las Vegas.
- saagarjha 6y ago
  I mean, that's one way to get fairly good targeting…
tdeck 6y ago
Some public schools sell as space on their students' lockers. Remember, any moment of attention can be monetized through advertising - and therefore it should be. Any tine a person is thinking their own thoughts is a wasted opportunity.

rorykoehler 6y ago

You joke but I can see the hiker thing with one click purchase and instant drone delivery becoming a popular service. You won’t even have to prepare or carry anything with you to go into the wild.

LargoLasskhyfv 6y ago
Then you have the buzz of delivery drones all over the wilderness? What's the point of going there anymore, then?
- rorykoehler 6y ago
  I never said I liked it

TedDoesntTalk 6y ago

> Filling up your car with gas? Fill your mind with ads while you do it! Shell gas stations already do this where I live. There is an LCD panel with blaring audio above the pumps. I no longer buy Shell gas.

johnbrodie 6y ago
Most pumps around here will mute the sound by pressing the right button, second from the top, beside the screen. Some pumps require a different button to mute so I just spam all the buttons around the screen if at a new station. They are incredibly loud and obnoxious sometimes.

Gys 6y ago

We will also have AR glasses that automatically cover all screens around you with a color or your own photos. Of course these glasses can be free: for the glasses to project other ads on those screens ;-)

reaperducer 6y ago

You just described the world of Max Headroom, where TVs were everywhere, and having an off switch would get you prison time.

LargoLasskhyfv 6y ago
1949 https://en.wikipedia.org/wiki/Telescreen https://en.wikipedia.org/wiki/Telescreen out of https://en.wikipedia.org/wiki/Nineteen_Eighty-Four https://en.wikipedia.org/wiki/Nineteen_Eighty-Four by https://en.wikipedia.org/wiki/George_Orwell https://en.wikipedia.org/wiki/George_Orwell Welcome to your future past... :-)

reaperducer 6y ago

Imagine using a public urinal and you can watch an LCD screen while taking care of business. This exists. I've seen it in Las Vegas. There's also a video screen on the faucet, and in the mirror for when you wash your hands. Filling up your car with gas? Fill your mind with ads while you do it! I've also seen this. Also in Las Vegas. I remember that Cheddar provided the content.

LargoLasskhyfv 6y ago
> Imagine using a public urinal and you can watch an LCD screen while taking care of business. This would tempt me to aim very high...

GrinningFool 6y ago

A few years ago Delta started force-feeding adverts to me pre-takeoff on the seatback screens. Pressing the off button turned it off for a moment, then it turned back on to continue the advert. That happened once, I haven't flown with them since. I don't look forward for the day when I will no longer have that option.

Mediterraneo10 6y ago

> Imagine using a public urinal and you can watch an LCD screen while taking care of business. Paper ads at the urinal are already common in some countries, because advertisers know that you have no choice but to look straight ahead. Now that you mention it, it is surprising that LCDs haven't been installed yet.

mbrameld 6y ago
I remember seeing video screens above the urinals in a parking garage in Maastricht, Netherlands some time between 2004 and 2006. They primarily showed ads, but also had a camera pointed at you, so you'd be watching an ad and then it would switch to showing your face. The camera also tilted and would begin tilting down. It would get your heart racing, but it only tilted down a few degrees before it tilted back up so it never showed your dangley bits.

thatfrenchguy 6y ago

> Filling up your car with gas? Fill your mind with ads while you do it! This exists in the United States. Good thing EVs don't have this problem.

maest 6y ago
I was shocked to see ads at gas stations and in cabs in the US. Truly dystopian.

npsimons 6y ago

You sir, more than my introversion and social anxiety, more than COVID-19, have convinced me I should never leave my house again. Ever.