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IIRC, that's what Apple is trying to do: they'll provide all kinds of cloud services, but in a way that they know as little as possible about the content beyond
by ctdonath 11y ago
IIRC, that's what Apple is trying to do: they'll provide all kinds of cloud services, but in a way that they know as little as possible about the content beyond what's vital to providing the relevant service.
Apple is trying to sell hardware, which a robust encrypted cloud experience tied to that hardware will do.
Microsoft is trying to make money from the operating system; since they're giving it away for free, they have to sell commercial access to third parties (ads in the Start menu? really?).
Google, well, I assume they're out to mine as much data as possible, whether or not it's user-specific.
- scholia 11y agoNot actually true. Windows 10 is not free, and Microsoft is not giving away the operating system. What Microsoft is doing is giving consumers a free upgrade on Win7/8 PCs where the operating system has already been paid for. This is basically the strategy already used by Apple and Google (Android): once you have bought the OS (bundled with the hardware) then you get updates free.
- ctdonath 11y agoExcept that Apple makes its money off hardware sales, and Google makes money off data mining ... for both, the operating system is just a means to an end, a cost center required to support the separate profit centers. Microsoft is, however, has the OS as its primary product.
- Dylan16807 11y agoDoesn't matter. They make all their consumer money off of OEMs.