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Apple Waits as App Developers Study Who’s Buying Its Watch
- tbatchelli 11y agoI have one that I didn't pay for. I thought I wouldn't like it and at first I didn't think I had much use for it. After a week I changed my mind and I love it. It gets out of my way and it keeps my phone in my pocket. I have been leveraging its fitness tracking features quite a bit as I am somewhat sedentary, and the feedback has been quite helpful -- and motivating. One thing I noticed today is that now when I consider any app for purchase, I check for wether it has support for the watch and wether this support makes sense (e.g. today I was looking for a pomodoro timer app). None of what I write above I would have guessed from the product description and the advertisements. Whether it is useful to you or not will depend on the apps that exist and your lifestyle. It's hard to predict and expensive to test. YMMV
- IBM 11y agoI haven't tried it yet but this isn't surprising to me at all. Every recent Apple product has had a slow burn until mainstream adoption except for the iPad which exploded out of the gate. I think the Mac might have had the slowest burn of them all without really penetrating the mainstream until the early 2000s with the Intel switch and the iPod acting as a gateway drug. Heck the Mac is still growing long after the PC market matured and even while it's declining. That is what the end game for iPhone will be in my opinion. When the global smartphone market finally becomes saturated, the iPhone can still grow at the expense of Android from switchers (that's when being the highly differentiated product will help the most).
- minthd 11y ago>> that's when being the highly differentiated product will help the most But the iPhone does seem to lose differentiation. Android apps have recently become well designed using material design, there's an app saturation, and 90% of the time people spend in phones is inside apps anyway,so it's harder to differentiate on the OS.
- madeofpalk 11y ago> 90% of the time people spend in phones is inside apps anyway,so it's harder to differentiate on the OS. But the app does not run within isolation, the OS impacts a lot on the app experience. e.g. iOS Share Sheets/Android Intents. How a tweet is shared from the Twitter app is dictated by the OS
- minthd 11y agoEven with that, Android itself is well designed. Currently it seems that apple is taking the battle to curation. I'm not sure it has the advantage there - but than again, content quality is very subjective and hard to compare,and than it becomes a marketing game - and Apple is much stronger in marketing.
- seanmcdirmid 11y agoMacs were top sellers before their recent success in the personal computing market. Their share only dropped in the 90s, but if you are around earlier, they are clearly on a nice roller coaster ride. And who doesn't remember the Mac SE, the Mac II, the first PowerBook?
- spike021 11y agoI feel the same way about my Pebble. It does a few things well and causes me to take my phone out of my pocket a lot less often. It's handy (no pun intended) and useful for what it is.
- eridius 11y agoKind of a weird article. Sure, many companies are waiting because they're not sure how to make a compelling experience for their app on the Watch. But that seems kind of obvious. The article said that 5 of the top 20 apps (by popularity) have Watch apps. It suggests this is a bad sign. My reaction is, really, that many? Just because an app is popular on iOS does not mean it lends itself to the watch form factor. On a related note, a quote from the article: > The lack of support from Facebook — and from other popular app makers like Snapchat and Google, which also do not have apps for Apple Watch — [...] I get why it would make some sense to have a Watch app for Facebook, although it's still a challenge to design a great UX on such a tiny space, but Snapchat and Google? I can't even imagine how that would work on the watch. You certainly can't take photos on the watch, and I wouldn't want to try and view an ephemeral photo on the watch because it's so small. And similarly, what would Google offer? The article mentioned Google Mail, but you can already get your Google Mail on your watch by using the built-in Mail app.
- zik 11y agoI think Facebook have misunderstood the niche of smartwatches. Saying that they're trying to deliver a "good Facebook experience" on such a small screen shows that they thinks it's just a smaller smartphone. But the strength of smartwatches is in notifications, not detailed content delivery. Instead of trying to deliver entire feeds they should be trying to deliver notifications and summaries with just enough information to let the user decide whether to pull out their phone and use the full facebook app.
- deleted 11y ago[deleted]
- gfosco 11y agoThat is all part of what makes a watch app a "good experience." I guarantee the notifications handling would be the main focus of it.
- kylen 11y agoThe phone is about consuming/producing content and that's what many popular apps (like FB, Instagram, etc) are all about. No FB app on the watch indicates that the standard FB experience doesnt work on the platform, in the same way it wouldnt work on your kettle. That doesnt mean the kettle is a failure. The watch is all about quick access to small, self-contained nuggets of information and simple actions. Previously, these have been limited to "what's the time?", "what's the date?", etc. With smart watches we can now have "what's next on my calendar?", "what's the weather like today?", "pay for this coffee", etc. They sound simple but they can quickly become habits. Developers will eventually work out which of these work, but this is a genuinely new platform - it will take time and iteration. Additionally, any comparison to the iPad launch is unfair. The iPad, in terms of how it is used, really is just a big iPhone.
- rebootthesystem 11y agoReally? Are we at an age when taking the phone out of our pocket is an inconvenience? Frankly, I live my life in front of a computer on a desk. My calendar and a million other things are one click away and in a format far more convenient than a phone or a a watch. I think the watch will, in the long term, be a flop. Apple needs to find a real killer app for it or it is toast. I already have a $500 iPhone in my pocket or on my desk and a $5,000 computer on my desk. They are going to have to pull off a really interesting trick to justify a $500 watch that is redundant. Yes, they are selling bunches of them, but I fail to see this as a long term product unless they pull a rabbit out of a hat. How many of you developed iPhone apps? Us? Over a dozen. How many of you are developing Apple Watch apps. Us? Zero. No interest in working for Apple for free. Down-vote away. I know the truth hurts.
- amirmc 11y ago> "Frankly, I live my life in front of a computer on a desk. My calendar and a million other things are one click away and in a format far more convenient than a phone ..." This exact argument also applied to smartphones, yet we've seen what can happen if you put a computer in people's pockets and let people figure things out. I'm not suggesting the watch will displace the phone (the way the phone can displace laptops for many users) but I believe there's huge scope for augmenting it. > "Yes, they are selling bunches of them, but I fail to see this as a long term product unless they pull a rabbit out of a hat." Selling bunches of them is enough to indicate that something will happen in this space (i.e. people are already spending their money on it). Whether this iteration or the next will be the one that nails it remains to be seen. For example, the upcoming changes to allow native watch apps (as opposed to only having the UI there) should allow developers a bit more freedom.
- somberi 11y agoI have had the apple watch for a week, and I am indifferent to having or not having it. This I think is its problem. It is probably the first Apple Device that has been released without a sharp use case. I mean it is cool that I can answer phone calls from my wrist (A candidate who I interviewed for an hour could not tell I was talking from my Apple Watch). But it is not a necessity. This is in essence the problem with wearables. To quote an article from the Economist : "One measure of a wearable device's success is whether you would turn around for it if you were halfway to work—as you would for a smartphone. Yet market research suggests that consumers are not willing to make an about-face and fetch their fitness trackers" Ref: An year old. http://www.economist.com/news/business-and-finance/21613925-potential-market-personal-fitness-tracking-devices-over-hyped-shedding-wearables http://www.economist.com/news/business-and-finance/21613925-...
- amirmc 11y agoThat's an utterly ridiculous criterion/comparison. Of course, I'd turn around and go back home for the device that people expect to reach me on (irrespective of how 'smart' that device is - it's my phone after all). The thing that smartwatches bring that fitness trackers didn't is a multi-function device. Each feature is incremental and by itself might not be compelling enough to care about long term, but add enough of them together and maybe then it can jump the chasm into everyday use (e.g. telling the time + fitness tracking + alerts + payments + quick comms + ???).
- psionides 11y agoI know who isn't buying it - anyone like me who doesn't live in one of those lucky 16 countries... It's still not available globally and it's not clear when it will be, so either they have a terrible supply of them, or there's still quite a lot of demand in the countries where it's being sold.
- raverbashing 11y agoLousy excuse If someone wants it they'll find a way of getting it shipped or brought by someone that is traveling to a country where it is available
- doodyhead 11y agoRe-shipping services like myus.com for the US and parcelmotel.com for the UK/Ireland make this an easily surmountable problem. I'm in Ireland, ordered mine from the UK on a Sunday night, had it by Thursday. Supply seems to be stable by now and I imagine they'll start shipping further afield soon.
- psionides 11y agoI don't know if I want a small or a big one though, and I can't just go to an Apple Store to try both on... As soon as I have a chance of checking how they feel on my wrist, I'll think about ordering them through some unofficial channels.
- marincounty 11y agoPersonally, I feel Apple should admit they got it wrong--on so many levels. Just let it die. Let companies like Pebble give it a go? Drop the whole concept of a smart watch. Work on getting that iPhone small enough, so it can be strapped to a wrist. If they insist on keeping this product; get the price down, and do a complete redesign. (I know they don't want to canabilize iPhone sales, but that would be years away? I would actually strap a 1 x 3 inch devise to my forearm--if I could make calls, and access the Internet. That's something I might buy?) One another note, to mechanical watch enthusiasts; I found a vintage IWC cal. 89 in a box of old broken watches. It is so old the paint on the face was worn away. I only noticed a fish on the crown. I don't think the watch has ever been servised? It's probally from the 50's. I'm in the process of getting its history from IWC. I literally thought it was a old, cheap Timex. I was bored one night, and wound it. It wound rather smoothly? "No--it must be a cheap watch, with a fish on the crown? A Horologist tossed it in the spare parts bin years ago?". Well, a day later, it was keeping perfect time? I was shocked? I timed it on a Viborgraph, and it was keeping time with an error rate of 1 min/day. They built this movement for longevity? IWC still has parts for this movement. I could pass along this watch to my nephew, and he could wear it another 70 years? (Dillon--you don't know me, and I'm sorry. Me and your father had a falling out. You seem like a great kid! This watch is yours when I pass, which may be soon?). Apple--this is why some of us love our watches. This actually happened last week. Sorry about using HN as a diary? I don't have anyone to talk to anymore.
- chippy 11y agoI enjoy your comments, marincounty! I doubt that Apple are doing the wrong thing, I suspect that people will buy into it because they are high tech, wealthy, innovators and some will buy it because they already have invested several thousand dollars in the company via all the devices and others will buy it for status reasons. But it will be a good thing in the end, it will change things, like the iPod and the iPhone - cheaper and better alternatives will be created, perhaps even devices that are designed for use in developing countries where length of life and hardiness are the main features.
- rimantas 11y ago
- Htsthbjig 11y agoRead the Innovator's dilemma to understand that when a new product is launched nobody really knows what is useful for. It happened to the Iphone, it took at least a year and a half(it had no apps at launch!!) to start being useful for something and it happened to the Ipad: people did stare at it and say "it's cool, but I don't know what I could use this for", There is a video of a news reported asking this to people about the Ipad. Selling millions of devices is the best feedback they could have. People always find crazy uses for any new tech.
- minthd 11y agoApple surely did know that apps would be a hit.That's why they gave monopoly on the iPhone to at&t - the weaker carrier at the time, in exchange for(among others) full control over the app store. And i'm sure if you've asked in a place like HN at the time - they would have talked about some killer app ideas and a marketplace. And let's not forget - we've already had android wear for some time(and the pebble before) ,and yet no great ideas, even just as prototypes or discussions.
- graffitici 11y agoI've had a Pebble for a little while, and I'm extremely happy with it. I bought it last fall for under $100 on Black Friday. My main goal was to give this smartwatch craze a try before the Apple Watch came out. The Pebble also has some apps, although in much smaller quantities, and with fairly elementary UX. But the main thing for me was the notifications. That's the killer app for me. It's hard to understand the value of this unless you use one. I frequently used to miss text messages, or even phone calls because I wouldn't feel my iPhone vibrating in my pocket. With the Pebble, I have the phone on "Do Not Disturb" at all times, and never miss any notification of importance. It's gotten to the point that the idea of having a device in your pocket broadcasting a loud noise to the entire surrounding seems like the stone age.. A little vibration on the wrist, and I know something happened. Then I can choose to take out my phone to react on it, or just postpone that. I actually found that this increases the battery life on my phone (despite Bluetooth being turned on). Since I used to miss notifications (and would look at the time..), I would frequently take out my phone, unnecessarily lighting up the screen. No more! So my idea of the perfect smartwatch is one that can provide decent notifications, and has a long battery life. I'd appreciate it if it looked good.. :)
- steaminghacker 11y agoIs there a name for the phenomenon that people tend to push back against new technology they don't have, and then once they get that technology, they're raving about how good it is. This is connected with the way people discover personal uses for new tech in ways they didn't foresee beforehand. I'm a firm believer that wearable smart devices will eventually go mainstream. A bit like mobile phones did. In 5 years everyone will wear a smart device and there will be a choice of different platforms.
- lurkinggrue 11y agoWeren't there recent articles about the sales of the Apple Watch dropping off by 90%?