5 ms·

Stripe and Pinterest

98 points by thairu 11y ago

projectileboy 11y ago
Between stuff like this and the juggernaught that is Amazon, it's hard for me to see how traditional retailers are going to survive outside of certain small niche markets.
- jbob2000 11y ago
  There are a few areas where brick and mortar still beats online. I can't buy clothes online because I don't have a "standard" fit and I'm picky, so I need to try everything on. I would never buy raw food online, again, I'm picky and I want to make sure I get optimal quality fruits and veggies. Alcohol can't reasonably be sold online, and shipping liquids is pretty sketchy anyways. I'd only buy flowers online if I didn't really care about the person I'm giving them to, so I'd rather pick the bouquet out in person. Really, the only thing online retailers have killed or will kill is electronics and knick-knack stores.
- hrayr 11y ago
  Where traditional retailers can thrive, is in the H2H (human-to-human) market. Make traditional retail be a destination for the local community by organizing events related to their business, and make the actual business (retail) be the side affect of it. It may not be as profitable as they used to be, but they can remain relevant and even thrive. Radioshack comes to mind, they could have reclaimed their #1 destination for hobbyists by repurposing their shops as hacker spaces.
  - jonlucc 11y ago
    I think this is why bookstores even still exist. I know they've reduced greatly in number, but every time I'm in one, I see people sitting with friends, drinking coffee, browsing books.
    - hrayr 11y ago
      Fewer stores, stronger community, larger profits :) It's like email newsletter marketing... give away your content free to the 98%, the other 2% will buy your premium priced items and more than make up for the rest.
- antidaily 11y ago
  Not to worry. All feeds and types of feeds will soon be polluted with sponsored posts from the traditional retailers you speak of.
- makeitsuckless 11y ago
  Depends what you mean by "traditional". Traditionally, retailers have always been about niche markets in one form or the other, originally simply geographically. The massive chains are going to get buried, but I wouldn't call those traditional. And I won't miss them polluting the high streets either.
deleted 11y ago
[deleted]
yc1010 11y ago
Any more info beside "enter your email" about how this will work? Especially how delivery information is collected? How are refunds handled? how is product information displayed (i am dubious that people would buy anything by just looking at a picture)?
- uptown 11y ago
  This article has more info: http://readwrite.com/2015/06/02/pinterest-buyable-pins http://readwrite.com/2015/06/02/pinterest-buyable-pins And here's their promotional video: https://about.pinterest.com/en/buy-it https://about.pinterest.com/en/buy-it
- serg_chernata 11y ago
  Agreed, especially when it comes to sizing for items like shoes and clothes. I'm curious what changes will come from Pinterest's side.
irl_zebra 11y ago
Well, I guess its time to short Etsy stock?
- uptown 11y ago
  No, that was immediately after their IPO: https://www.google.com/finance?q=NASDAQ%3AETSY&ei=kPttVdibCcG7rgGHt4HgDQ https://www.google.com/finance?q=NASDAQ%3AETSY&ei=kPttVdibCc...
floppydisk 11y ago
Etsy moves to buy Pinterest in the next week. This would seriously undercut their market. Though how will this handle people pinning other people's products? Does the pinner get a cut if someone buys someone else's product through their pin? How do you verify legitimate retailers?
- jonbishop 11y ago
  Not going to happen. Etsy has a market cap of 1.79B[1] whereas Pinterest was valued at 11B in it's last funding round[2]. [1]https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=etsy%20market%20cap https://www.google.com/webhp?sourceid=chrome-instant&ion=1&e... [2]http://recode.net/2015/03/17/pinterest-funding-367-million/ http://recode.net/2015/03/17/pinterest-funding-367-million/
  - amirmc 11y ago
    So it happens the other way around. Pinterest buys Etsy. ... I can actually imagine that working.
    - deleted 11y ago
      [deleted]
    - jonbishop 11y ago
      It doesn't make sense and wouldn't for a while. I don't think the potential would justify the market overlap, the work surrounding an acquisition of that size, and the risk of pissing off other large partners that Pinterest needs right now. Pinterest is still in the very early stages of monetizing and I'd imagine they want to get the current stuff right first.
  - floppydisk 11y ago
    Geeze. Didn't realize they'd hit 11B in valuation, though we don't talk about them as often as AirBnB and Uber. I guess the question then becomes does Pinterest see it as being worthwhile to buy Etsy out or do they just run them out of the market? Etsy shop owners could simply "pin" links to their stuff and voila off we go. It'll probably come down to the cut Pinterest takes from the sales. If they offer a lower % than Etsy, they'll stand a chance at running Etsy out of the market and seeing a higher conversion rate.
CodeSheikh 11y ago
If the "buy" button takes the user to sellers' whatever e-commerce solution then it is a win..and I dont mind giving % to a pinner. We use Shopify for our products and Shopify is also powered by Stripe.
- simonk 11y ago
  Seems like your e-commerce solution has to be a partner. Shopify is though http://www.shopify.com/pinterest?term=buyable%20pins&Network=Search&SiteTarget=&mt=p&adid=66793223292&device=c&test=&BOID=core-Pinterest&adpos=1t1&gclid=CMTZgaK-8cUCFRaSfgodIH0ASQ http://www.shopify.com/pinterest?term=buyable%20pins&Network...
walterbell 11y ago
More details about Pinterest's Buy Button: http://techcrunch.com/2015/06/02/pinterest-unveils-buyable-pins-a-way-to-purchase-things-directly-from-pinterest/ http://techcrunch.com/2015/06/02/pinterest-unveils-buyable-p... "There is no fee for buyers and merchants .. Users can pay with a credit card or with Apple Pay." Yesterday's article: http://techcrunch.com/2015/06/01/pinterest-buy-button/ http://techcrunch.com/2015/06/01/pinterest-buy-button/ "big brands pass [Pinterest] pieces of data such as price that are shown on their Pins of products which they hope users will repin ... partners could soon push more data into the API, which could “enable pretty sophisticated experiences” like multi-product Buy buttons .. .. With a single tap, you could buy all [recipe] ingredients at once, have them delivered, and start cooking what you discovered on Pinterest 45 minutes later ... you could find a lamp on Pinterest and instantly add it to your Amazon Wish List thanks to a “Wish List” button powered by data Amazon sends to the Pinterest API."
- throwaway12357 11y ago
  > "There is no fee for buyers and merchants .. Users can pay with a credit card or with Apple Pay." So only a Stripe fee, if you use Stripe. So how does Pinterest make money on this?
  - adventured 11y ago
    Perhaps they'll split the fee with Stripe in exchange for being the processor.
brentm 11y ago
Stripe is just killing it with these large public partnerships.
- xasos 11y ago
  They have some huge names under their belt - Facebook, Twitter, Apple, Alipay, etc.
  - james33 11y ago
    Don't forget to add Kickstarter to that list.
tehwebguy 11y ago
I'm surprised there isn't more talk about how Pinterest stopped allowing any links with affiliate codes and started treating anyone that used them like a spammer. This new integration is cool, it's what they need, but the attack on people using affiliate links is pretty lame.
- dangrossman 11y ago
  Affiliate marketers are so good at destroying the web for everyone else (e-mail spam, forum spam, blog comment spam, facebook spam, ...) that I'd not want them on my social platform either.

98 points by thairu 11y ago

Between stuff like this and the juggernaught that is Amazon, it's hard for me to see how traditional retailers are going to survive outside of certain small niche markets.

jbob2000 11y ago
There are a few areas where brick and mortar still beats online. I can't buy clothes online because I don't have a "standard" fit and I'm picky, so I need to try everything on. I would never buy raw food online, again, I'm picky and I want to make sure I get optimal quality fruits and veggies. Alcohol can't reasonably be sold online, and shipping liquids is pretty sketchy anyways. I'd only buy flowers online if I didn't really care about the person I'm giving them to, so I'd rather pick the bouquet out in person. Really, the only thing online retailers have killed or will kill is electronics and knick-knack stores.
hrayr 11y ago
Where traditional retailers can thrive, is in the H2H (human-to-human) market. Make traditional retail be a destination for the local community by organizing events related to their business, and make the actual business (retail) be the side affect of it. It may not be as profitable as they used to be, but they can remain relevant and even thrive. Radioshack comes to mind, they could have reclaimed their #1 destination for hobbyists by repurposing their shops as hacker spaces.
- jonlucc 11y ago
  I think this is why bookstores even still exist. I know they've reduced greatly in number, but every time I'm in one, I see people sitting with friends, drinking coffee, browsing books.
  - hrayr 11y ago
    Fewer stores, stronger community, larger profits :) It's like email newsletter marketing... give away your content free to the 98%, the other 2% will buy your premium priced items and more than make up for the rest.
antidaily 11y ago
Not to worry. All feeds and types of feeds will soon be polluted with sponsored posts from the traditional retailers you speak of.
makeitsuckless 11y ago
Depends what you mean by "traditional". Traditionally, retailers have always been about niche markets in one form or the other, originally simply geographically. The massive chains are going to get buried, but I wouldn't call those traditional. And I won't miss them polluting the high streets either.

deleted 11y ago

[deleted]

yc1010 11y ago

Any more info beside "enter your email" about how this will work? Especially how delivery information is collected? How are refunds handled? how is product information displayed (i am dubious that people would buy anything by just looking at a picture)?

uptown 11y ago
This article has more info: http://readwrite.com/2015/06/02/pinterest-buyable-pins http://readwrite.com/2015/06/02/pinterest-buyable-pins And here's their promotional video: https://about.pinterest.com/en/buy-it https://about.pinterest.com/en/buy-it
serg_chernata 11y ago
Agreed, especially when it comes to sizing for items like shoes and clothes. I'm curious what changes will come from Pinterest's side.

irl_zebra 11y ago

Well, I guess its time to short Etsy stock?

uptown 11y ago
No, that was immediately after their IPO: https://www.google.com/finance?q=NASDAQ%3AETSY&ei=kPttVdibCcG7rgGHt4HgDQ https://www.google.com/finance?q=NASDAQ%3AETSY&ei=kPttVdibCc...

floppydisk 11y ago

Etsy moves to buy Pinterest in the next week. This would seriously undercut their market. Though how will this handle people pinning other people's products? Does the pinner get a cut if someone buys someone else's product through their pin? How do you verify legitimate retailers?

jonbishop 11y ago
Not going to happen. Etsy has a market cap of 1.79B[1] whereas Pinterest was valued at 11B in it's last funding round[2]. [1]https://www.google.com/webhp?sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=etsy%20market%20cap https://www.google.com/webhp?sourceid=chrome-instant&ion=1&e... [2]http://recode.net/2015/03/17/pinterest-funding-367-million/ http://recode.net/2015/03/17/pinterest-funding-367-million/
- amirmc 11y ago
  So it happens the other way around. Pinterest buys Etsy. ... I can actually imagine that working.
  - deleted 11y ago
    [deleted]
  - jonbishop 11y ago
    It doesn't make sense and wouldn't for a while. I don't think the potential would justify the market overlap, the work surrounding an acquisition of that size, and the risk of pissing off other large partners that Pinterest needs right now. Pinterest is still in the very early stages of monetizing and I'd imagine they want to get the current stuff right first.
- floppydisk 11y ago
  Geeze. Didn't realize they'd hit 11B in valuation, though we don't talk about them as often as AirBnB and Uber. I guess the question then becomes does Pinterest see it as being worthwhile to buy Etsy out or do they just run them out of the market? Etsy shop owners could simply "pin" links to their stuff and voila off we go. It'll probably come down to the cut Pinterest takes from the sales. If they offer a lower % than Etsy, they'll stand a chance at running Etsy out of the market and seeing a higher conversion rate.

CodeSheikh 11y ago

If the "buy" button takes the user to sellers' whatever e-commerce solution then it is a win..and I dont mind giving % to a pinner. We use Shopify for our products and Shopify is also powered by Stripe.

simonk 11y ago
Seems like your e-commerce solution has to be a partner. Shopify is though http://www.shopify.com/pinterest?term=buyable%20pins&Network=Search&SiteTarget=&mt=p&adid=66793223292&device=c&test=&BOID=core-Pinterest&adpos=1t1&gclid=CMTZgaK-8cUCFRaSfgodIH0ASQ http://www.shopify.com/pinterest?term=buyable%20pins&Network...

walterbell 11y ago

More details about Pinterest's Buy Button: http://techcrunch.com/2015/06/02/pinterest-unveils-buyable-pins-a-way-to-purchase-things-directly-from-pinterest/ http://techcrunch.com/2015/06/02/pinterest-unveils-buyable-p... "There is no fee for buyers and merchants .. Users can pay with a credit card or with Apple Pay." Yesterday's article: http://techcrunch.com/2015/06/01/pinterest-buy-button/ http://techcrunch.com/2015/06/01/pinterest-buy-button/ "big brands pass [Pinterest] pieces of data such as price that are shown on their Pins of products which they hope users will repin ... partners could soon push more data into the API, which could “enable pretty sophisticated experiences” like multi-product Buy buttons .. .. With a single tap, you could buy all [recipe] ingredients at once, have them delivered, and start cooking what you discovered on Pinterest 45 minutes later ... you could find a lamp on Pinterest and instantly add it to your Amazon Wish List thanks to a “Wish List” button powered by data Amazon sends to the Pinterest API."

throwaway12357 11y ago
> "There is no fee for buyers and merchants .. Users can pay with a credit card or with Apple Pay." So only a Stripe fee, if you use Stripe. So how does Pinterest make money on this?
- adventured 11y ago
  Perhaps they'll split the fee with Stripe in exchange for being the processor.

brentm 11y ago

Stripe is just killing it with these large public partnerships.

xasos 11y ago
They have some huge names under their belt - Facebook, Twitter, Apple, Alipay, etc.
- james33 11y ago
  Don't forget to add Kickstarter to that list.

tehwebguy 11y ago

I'm surprised there isn't more talk about how Pinterest stopped allowing any links with affiliate codes and started treating anyone that used them like a spammer. This new integration is cool, it's what they need, but the attack on people using affiliate links is pretty lame.

dangrossman 11y ago
Affiliate marketers are so good at destroying the web for everyone else (e-mail spam, forum spam, blog comment spam, facebook spam, ...) that I'd not want them on my social platform either.