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It is very difficult to get somebody to understand something when they have some amount of income depending on not understanding it. Of course site owners are a
by fchollet 12y ago
It is very difficult to get somebody to understand something when they have some amount of income depending on not understanding it. Of course site owners are always going to stand behind the ad-supported model of the web, even though it creates all the wrong incentives for content creators and massively degrades the user experience. And generally, degrades the very value proposition of the web.
(disclaimer: I run a 5k DAU social network with no ads).
- tech-no-logical 12y agotrue. but as long as site owners use ad-providers that track me, I don't really care. I will gladly reconsider my blocking ads if and when ad-providers are used that don't do this. maybe site-owners should pressure ad-providers to provide a track-free service ?
- dspillett 12y agoThe lower targeting potential reduces the value of the ad site as it is sold down the chain, so if the site owners are using the ads to fund themselves they are unlikely to as for this en-mass as it would reduce their income. Of course you could argue the moral and inconvenience cases as sites make these judgements when choosing advert networks already but "a bit of tracking" does not have the same moral weight to most as "porn and gambling" or "the annoyance of pop-ups/unders and drive-by install attempts" when deciding where they are comfortable to take money from.
- mitchty 12y agoThen why don't the sites provide the same options that you get with some ios apps. Default is free with ads, otherwise pay a nominal fee to remove the ads. Without the latter the ads being compulsory is just enforcing advertising on your users without knowing if they even want it.
- dspillett 12y agoProbably because it is more work in that environment. To accept payments for an ad-free version you need to create and maintain some sort of payment processing, and of course user authentication & session management. With iOS apps a lot of this is baked in. Also it is much easier (for a non-technical user at least) to just skip the ads on the web using browser plug-ins, than it is to get around them in an app, so to an extent this extra work may be wasted and the number of people who take up the "pay for no ads" option might not be enough to warrant the work that goes into maintaining it. There are some sites that offer the "ads or pay" option so it presumably works out worthwhile for some sites, but I've not seen it often.
- GrinningFool 12y agoI will happily accept advertisements as long as they are self-hosted in a way that doesn't report back to any external entity. The problem [for me] is not the advertising as long as it's reasonably done (static, textual, non-invasive). It's the fact that every third party has their own behaviours, and I have no idea what any of them are. I instead must rely on the judgement of the person running the site - and most of them appear fairly unaware of the privacy implications associated with both advertisements and analytics services.
- nfoz 12y agoAt least part of the problem is that we, as a society, have no idea how to fund the development of creative / digital works. We can't find good business models for this in general. I agree that ad-supported is terrible. But how else? I'm hopeful for donation-crowdfunding and simple, liquid micropayment options online. But I don't know that that could significantly displace ads.
- king_jester 12y ago> At least part of the problem is that we, as a society, have no idea how to fund the development of creative / digital works. We can't find good business models for this in general. Very true. This says something about how we as a society values those works and how our economic organization discourages some kinds of work/content.