Facebook is right in the middle of pissing off just about everyone with a FB page, and Oculus is all excited about advancing VR by pairing with Facebook. Seriou

Facebook is right in the middle of pissing off just about everyone with a FB page, and Oculus is all excited about advancing VR by pairing with Facebook. Seriously, a simple geek campaign like "let's call it the Facebook Oculus from now on" would probably have a good chance at destroying the project. It's not that I personally have anything against either FB or Oculus, but it seems like a huge business risk to everyone involved. The one point that sticks out as a plus is the "this will advance VR no matter what" point. You can safely bet (probably) that this will contribute to the future of VR.