It's part of GigaPower (their 300Mbps, soon-to-be 1Gbps FTTH service they rolled out quickly after the Google Fiber announcement). AT&T does a good job of obscu

It's part of GigaPower (their 300Mbps, soon-to-be 1Gbps FTTH service they rolled out quickly after the Google Fiber announcement). AT&T does a good job of obscuring it on their website[0], but if you click "See offer details", you'll find that the $70/month price is a "special" that requires you opting in to "AT&T Internet Preferences", which is their euphemism for DPI. It's not explained there, but if you opt out, you lose the "special" and your price goes to $99/month. From just a random googling, here's the first news article I found detailing the plan.[1] (See the last three paragraphs.) [0]: http://att.com/gigapower http://att.com/gigapower [1]: http://news.cnet.com/8301-1035_3-57615246-94/at-t-delivers-gigapower-fiber-network-to-austin/ http://news.cnet.com/8301-1035_3-57615246-94/at-t-delivers-g...