12 ms·
Yahoo tops Google in US traffic
- meritt 13y agoComScore's data is absurdly inaccurate and subject to considerable bias (usually composed of less savvy internet users that have shady software installed). Anyhow. Kudos to Yahoo!
- deleted 13y ago[deleted]
- alex_c 13y agoYahoo tops Google in number of unique visitors, not (necessarily) in US traffic. The cnet article misquotes the ComScore report.
- philip1209 13y agoI don't think the score is credible.
- brandonbloom 13y agoCorrect me if I'm making an unwarranted leap here, but why shouldn't I read this as "More Yahoo users have spyware than Google users"?
- deleted 13y ago[deleted]
- brymaster 13y agoI don't doubt that Yahoo has a shit load of traffic still, but unless Alexa/Quantcast/ComScore/Compete/Nielsen or any of these other so-called 'web traffic measurement services' have direct access to Yahoo and Google's traffic data (they don't), I'd take these all with a grain of salt. These services have never been accurate. http://moz.com/blog/testing-accuracy-visitor-data-alexa-compete-google-trends-quantcast http://moz.com/blog/testing-accuracy-visitor-data-alexa-comp...
- nfa_backward 13y agoFrom - comscore.com/Insights/Press_Releases/2009/5/comScore_Announced_Media_Metrix_360 "The new approach combines person-level measurement from comScore's proprietary 2 million person global panel with Web site server metrics in order to account for 100 percent of a Web site's audience." It's possible that Yahoo and Google are providing server metrics via javascript tagging to comScore. That would give them direct access to the traffic data. I believe that Quantcast and maybe Nielsen both offer something similar as well.
- DannyBee 13y ago"It's possible that Yahoo and Google are providing server metrics via javascript tagging to comScore." Your suggestion is essentially that Yahoo and Google are providing non-public data from which revenue growth/etc can almost be calculated, to outside companies?
- nfa_backward 13y agoThe incentive is ad dollars. Ad companies want third party verification.
- nostrademons 13y agoGoogle runs all their own advertising. They have no need for third party verification.
- nfa_backward 13y agoThat explains why debaserab2 was able to find b.scorecardresearch for Yahoo, but not Google.
- cagenut 13y agoOne of those things is not like the other. Go to yahoo.com, open devtools/firebug, scour the network tab for "b.scorecardresearch.com", that's comscore. These numbers are as accurate as can be.
- Stonewall9093 13y agoThis supposedly doesn't count yahoo's recent acquisition - Tumblr - either. http://www.forbes.com/sites/roberthof/2013/08/21/yahoo-tops-google-as-biggest-website-says-comscore-even-without-tumblr/ http://www.forbes.com/sites/roberthof/2013/08/21/yahoo-tops-...
- workbench 13y agoIt does in the sense that millions of teenagers thought after hearing about the acquisition "WTF is Yahoo?, googled them and visited them.
- kevingibbon 13y agoWhich Yahoo! properties could potentially be bringing this amount of traffic?
- mertd 13y agoFlickr
- deleted 13y ago[deleted]
- joseph_cooney 13y agotumblr
- dudus 13y agoThe article says that Tumblr is still considered a separate entity and it comes at #38
- Kiro 13y agoYahoo Answers
- jfoster 13y agoYahoo Mail, Flickr, Yahoo Finance, Yahoo News. It still doesn't smell right, though.
- jaynos 13y agoFantasy Football.
- pasbesoin 13y agoI "Google" less and less for search results, as they become increasingly crap. They are mostly best for "big name" items; also, the prominence of StackOverflow means that some computer technology queries still work pretty well. These days, I'm fortunate when I know specifically enough what I want that I can jump straight into Wikipedia and hopefully find an adequate page. Whatever you are and aren't doing about it, Google, whenever I search for something detailed that's not in StackOverflow, your results are increasingly crap, once again. Pages and pages full of very spammy results. Some time ago -- perhaps a few years ago or a bit more -- I became accustomed to fairly quickly paging several pages into the search results, where the heaviest, highly ranked spam would start to filter out and I could start to recognize more legitimate sources of information. These days... the spam results just go on and one. If there's quality somewhere in the search results, it's beyond the limit of my patience to continue paging forward and scanning. Not that I'm using Yahoo, in preference. That part... all I can think of is measuring by byte counts, and buttloads of banner ads. Probably not the right explanation, but... -- P.S. Your (Google, again) elimination of the + operator in your search queries was, again anecdotally, another factor in the declining performance of your searches for me. Being able to tell the query engine that I definitely don't want to see results that don't include term x frequently proved quite useful. Now... the damned thing shows me "whatever it feels like", whether I quote terms, beg,.... any other suggestions?
- espeed 13y agoP.S. Your (Google, again) elimination of the + operator in your search queries was, again anecdotally, another factor in the declining performance of your searches for me. +1 to that. At the least Google should have added a ++ operator to replace the co-opted +.
- gugol 13y agoProbably because Yahoo is not optimized :P
- manojlds 13y agoI think one of the reasons is that Yahoo announced that program to recirculate mail ids, and people have been visiting their long forgotten mailboxes to make sure they don't get closed.
- snogglethorpe 13y agoYahoo has always had an (insane) policy of fairly eagerly deleting all mail from dormant mailboxes after 6 months, so it's not surprising people don't trust them...
- psbp 13y agoThat was my conclusion as well. I visited yahoo for the first time in years to reaffirm my account name (and hopefully grab some other ones).
- eksith 13y agoI've been experimenting with DuckDuckGo and I must say, I'm finding what I'm looking for pretty quickly (minus junk results) in the first few results. Their WolframAlpha results are actually pretty good too. I hope they can move into image searching that isn't dependent on Google or Bing though. I'm still curious as to what criteria they used to differentiate Yahoo traffic under "Yahoo! Sites" though. Did they also include Flickr and other acquisitions as well? (Tumblr seems to be on its own still)
- nazgulnarsil 13y agoDDGs bang notation is amazing. Now when I use other people's browsers It feels clunky.
- oinksoft 13y agoI used DDG for a while and really wanted it to work for me, but for any non-obvious search, it simply falls on its face. It's easy to take for granted how good Google is at determining equivalent keywords based on context, or at grokking context in general. I only adopted DDG over privacy concerns, and StartPage is filling this need wonderfully. Hopefully it stays up.
- eksith 13y agoAh yes, if I'm searching for something non-obvious, it does get a bit tedious. It's not like Google where I still find it after the 3 or 4th page; the results just get further and further from what I expect. DDG's biggest problem so far is "grokking context" as you put it.
- oinksoft 13y agoThe contrast was/is starker: DDG would return pages of irrelevant crap, and Google/StartPage would have exactly what I wanted in the first 1-3 results, with usually 8 of the top ten being relevant. Google is simply leagues ahead of the competition right now in both index quality and query recognition.
- kulpreet 13y agoI just finished a 10 week internship at Yahoo and while I can't say much about where the company is headed strategically, I can say that it's a super exciting time to be working there :)
- asperous 13y agoYou mean you aren't allowed to say, or you aren't really sure?
- mahmud 13y agoHe/she was an intern. Typically, interns are neither privy to strategy, nor are they sure of where things are headed.
- reid 13y agoI work at Yahoo!. Our interns attend weekly meetings where strategy is discussed. :)
- mahmud 13y agoTactics you mean. Tactics change frequently, to align projections with actual results and market changes. Strategy doesn't change as often, and has a longer lifespan. If your strategy needs reviewing weekly you probably don't want to disclose it.
- Abundnce10 13y agoCorrect me if I'm wrong but these numbers don't include smartphone or tablet numbers, correct? comScore's Multi-Platform numbers for July haven't been released yet (that I'm aware of). http://www.comscore.com/Products/Audience_Analytics/Media_Metrix_Multi-Platform http://www.comscore.com/Products/Audience_Analytics/Media_Me...
- deleted 13y ago[deleted]
- chatman 13y agoThis is a hoax, I am certain Yahoo is gaming the ComScore metrics in their instrumentation.
- dpcan 13y agoI believe it. I love the Yahoo homepage. And when I'm with a group and someone mentioned something obscure... just about everyone mutters - "oh yeah, I saw that on Yahoo." Keep in mind, these are not a geeky bunch, I'm the only redditor among them. We're talking about people who use their phones for everything and the computer to browse the web or answer an email.
- acchow 13y agoWhere do you live? I just went to Yahoo.com. I believe this is my first time. The frontpage articles are "Jennifer Aniston's vacation bikini", "Bizarre Russian beach scene", "Horned sea monster is a mystery", "Forgot something, Lindsay?", and "Tycoons giving wealth away." And that's the last time I go to yahoo.com
- deleted 13y ago[deleted]
- GFischer 13y agoSounds like linkbaity links the average guy would like to click on :) (heck, I might check out Jennifer's vacation bikini myself :) ). My GF uses Yahoo, they redesigned the webmail recently and she was quite confused (couldn't attach a file, we found that drag n' drop worked, but I didn't find the attachment option).
- psbp 13y agoI don't use Yahoo, but I do like that the site is useful for casual information junkies. There's a very pleasant inundation of news in various media that you don't get from sources like google news or newspaper sites.
- AznHisoka 13y agoI go to Yahoo maybe once a day. I can't read intellectual stuff that makes me think every single time. When I need to read casual stuff, I head to Yahoo and they always satisfy that need.
- psbp 13y agoCould this possibly be the reason? http://yahoo.tumblr.com/post/52805929240/yourname-yahoo-com-can-be-yours http://yahoo.tumblr.com/post/52805929240/yourname-yahoo-com-... I went to yahoo for the first time in 3 years because of this opportunity.
- mslate 13y agoThis "news" is meaningless. Quality, not quantity is the name of the game.
- skizm 13y agoFantasy Football begins. Seriously, that's all I use yahoo for but I use it a hell of a lot during football season.
- Maro 13y agoTraffic is a vanity metric.
- adrianlmm 13y agoTry searching this on Yahoo or ddgo and then on Google: ruby sinatra cors Google still gives me the best results.
- ConceitedCode 13y agoWhat constitutes "internet property"? Is this exclusively search or does this include other products such as Tumblr?
- omilu 13y agogoogle could just buy yahoo couldn't they
- constapop 13y agoActual comScore data: http://www.comscore.com/Insights/Press_Releases/2013/8/comScore_Media_Metrix_Ranks_Top_50_U.S._Web_Properties_for_July_2013 http://www.comscore.com/Insights/Press_Releases/2013/8/comSc...
- fatjokes 13y agoThe reason is porn on Tumblr. People going through pages and pages of porn on Tumblr...
- zoom 13y agoBecause of their malware "search" toolbar still on your grandmas computer? Congrats yahoo.
- ChrisArchitect 13y agoarticles like this drive me nuts because now I've got a manager kicking ideas around like must focus on yahoo/get web properties moving in yahoo....(which shouldn't be a concern, indexed sites are indexed)...but it's so murky trying to explain or even see yourself the clear situation