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He is monetizing Twitter in a way that advertisers like better than what Twitter's own advertising department came up with. That has to be worth something to a
by jonknee 14y ago
He is monetizing Twitter in a way that advertisers like better than what Twitter's own advertising department came up with. That has to be worth something to a company desperate for revenue.
- adventured 14y agoGiven the small scale of the data points in question, there's no way to make the claim that advertisers in general like his product more than Twitter's. Even if I find that entirely plausible, I have to disagree with making such a dramatic statement without much larger scale testing. Even in the case of this all being true, the real problem is the ability of in-house people to ignore reality and refuse to favor a not-made-here product. Always difficult to tell which way the wind will blow on that. Companies make really stupid decisions all the time.
- unreal37 14y agoForget ads, advertisers would love to be able to pay to increase their follower counts. Like a force follow feature. Make it $1 for every follower, straight-up no ads or nothing. For $100,000 I can get 100,000 more real human followers on my account. Advertisers would love that better than promoted tweets or bot favorites. But is that good for the users?