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"Buy" would be "Bai" in Japanese. It depends entirely on the audience and the brand. Maybe it'll be marketed as Rakuten in Japan and Buy.com in the West?
by kmfrk 14y ago
"Buy" would be "Bai" in Japanese. It depends entirely on the audience and the brand.
Maybe it'll be marketed as Rakuten in Japan and Buy.com in the West?
- sirn 14y agoJapan already has Rakuten.co.jp, which is a parent company of Rakuten.com. I believe they're simply rebranding all of their international chain to match the parent name. AFAIK most of their international store already using the Rakuten brand except in few countries that is a result of a buyout. (Buy.com in US, Play.com in UK, PriceMinister in France and TARAD.com in Thailand)
- seanmcdirmid 14y agoOr in Chinese, bai could mean white or hundred. Rakuten sounds like Rasputin, a good Russian brand?
- deleted 14y ago[deleted]