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>Newspapers get less traffic, can't use social media even if they wanted to Newspapers want to sell subscriptions for their local area, on paper or on their WE
by jmclnx 2mo ago
>Newspapers get less traffic, can't use social media even if they wanted to
Newspapers want to sell subscriptions for their local area, on paper or on their WEB site. I would say getting clicks from non-subscribers has no value for them.
- pj_mukh 2mo agoWhat’s the top of the funnel for getting subscriptions?
- Arnt 2mo agoFinding the right people. A small subset of the general audience. Trying to get your word in front of all eyeballs in the hope of hitting the right ones at the right time is a hopeful strategy, not a well-considered one.
- bell-cot 2mo ago> I would say getting clicks from non-subscribers has no value for them. So the newspaper gets no revenue when non-subscribers view (and perhaps click) ads on the newspaper's web site? TIL, I guess...