2 ms·
> They need a name they can trademark, and common words can't be trademarked Iunno, pretty sure a car manufacturer will sue me for trademark infringement if I
by Scoundreller 2mo ago
> They need a name they can trademark, and common words can't be trademarked
Iunno, pretty sure a car manufacturer will sue me for trademark infringement if I try to manufacture a Beetle under my brand name.
The bigger answer is regulations in some places against the drug name inferring what it treats.
If you want to do global marketing; you gotta go for lowest common denominator: something meaningless in every language/slang.