I don't think anyone has ever claimed Apple was all SJ. But Woz would have likely stayed at HP without the prodding by SJ. And since we're talking about CEOs,

I don't think anyone has ever claimed Apple was all SJ. But Woz would have likely stayed at HP without the prodding by SJ. And since we're talking about CEOs, top-level personnel decisions are one of the biggest impacts a CEO can make. SJ promoted Ive to director of design, he also hired and eventually promoted Cook to COO.