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> but he correctly realized that it would ultimately be the most profitable to him if he could build legions of cars and had a large customer base that could af
by simonebrunozzi 5mo ago
> but he correctly realized that it would ultimately be the most profitable to him if he could build legions of cars and had a large customer base that could afford them
I think that this is a common misconception. I can't find the reference, but I remember reading that this might have been a "marketing" or PR spin, rather than reality - which was, simply, that he needed to pay well to keep talented workers or take them from other industries.
- bandrami 5mo agoAlso the "five dollar day" was kind of a marketing gimmick too. Your daily pay was still $2.50, but if you stayed two years, went to church on Sundays, tithed, didn't go to bars, didn't go to union meetings, kept your house clean, and didn't send remittances overseas (and he had people checking on all of these things), you got the rest as a bonus in the form of savings bonds.
- applicative 5mo agoHe even advised V I Lenin to emulate the same structure.