I'm not sure his model adds much in itself, but... I think he adds tremendous value in his write-ups. He explains what he's doing in pretty good detail, and p

I'm not sure his model adds much in itself, but... I think he adds tremendous value in his write-ups. He explains what he's doing in pretty good detail, and provides some insight into what he believes it means. If you're seriously into it, you'll find places you disagree with him (same as it works in any other field when people are into it), but even if you're just casually interested you'll come away with some additional understanding. Or at the very least some additional questions of your own. And he manages to write it in such a way that general audiences can pick up some of it, and come away with the impression that there's a lot more there. Not saying it's not a true impression, just that the fact that they get the impression at all is what matters.