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Would it be click through rather than impression? I don't see how impressions would be hard to burn through I guess unless it were targeted too narrowly for t

Would it be click through rather than impression? I don't see how impressions would be hard to burn through I guess unless it were targeted too narrowly for the site's audience

chrisjj 8mo ago
> I don't see how impressions would be hard to burn through It would only take a drop in Ars traffic since the sale. Such as if traffic followed quality...