2 ms·
That's almost certainly a prepaid impression deal that never got fully delivered. game flopped commercially so the traffic never burned through the contract. ch
by Furozq 8mo ago
That's almost certainly a prepaid impression deal that never got fully delivered. game flopped commercially so the traffic never burned through the contract. cheaper for ars to just keep running it than to renegotiate
- ex-aws-dude 8mo agoWould it be click through rather than impression? I don't see how impressions would be hard to burn through I guess unless it were targeted too narrowly for the site's audience
- chrisjj 8mo ago> I don't see how impressions would be hard to burn through It would only take a drop in Ars traffic since the sale. Such as if traffic followed quality...
- chrisjj 8mo agoAnd cheap is the look, too. If Ars /is/ saving money by not reselling that space, I assume Ars is having a hard time selling its space.