>Apps & designers want their own brand identity This is the main issue as I see it. Obviously I'd prefer to need to customize less, but as long as I have the o

>Apps & designers want their own brand identity This is the main issue as I see it. Obviously I'd prefer to need to customize less, but as long as I have the option to override the defaults, I don't care much about what those defaults are. But the concept of "branding" flies right in the face of this.