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1. The products are barely competitive, and the design is dated. 2. The Cybertruck is no F-150. 3. The CEO built the brand on a cult of personality, and then

1. The products are barely competitive, and the design is dated. 2. The Cybertruck is no F-150. 3. The CEO built the brand on a cult of personality, and then went fascist. It's a free country, be an asshole if you want, and pay the price personally, whatever. But don't link your asshole personality to the brand that you and thousands of your employees depend on to make sales. It's just not difficult to understand at all.

nomel 10mo ago
> 2. The Cybertruck is no F-150. The electric F-150 is also no F-150, and was cancelled [1]. Electric just doesn't work for towing yet, with the range and charging compromise. [1] https://www.npr.org/2025/12/15/nx-s1-5645147/ford-discontinues-all-electric-f-150-lightning https://www.npr.org/2025/12/15/nx-s1-5645147/ford-discontinu...
- jeffrallen 10mo ago
  Many (most?) F-150 buyers do not tow anything. This is a distraction. It would obviously be possible to make something electric that's better than a bottom of the line F-150, that's what Tesla should have done.
  - nomel 10mo ago
    Why do you think it wasn't attractive to their F-150 audience? Are you saying all the people who didn't buy them were tricked?
    - jeffrallen 10mo ago
      The Cybertruck was a bold vision of the future. Like Daft Punk. F-150 buyers are not bold visionaries, and that's ok. They are more Kelly Clarkson. The Ford customers Tesla could have targeted are the ones who never tow anything, want to know they could put a 4x8 sheet of plywood in it (but never do), and who want lane following, good cupholders and seat heaters. That was probably 5% of the F-150 market, which is such an enormous market that even a 5% slice would have been bigger than what the Cybertruck market turned out to be.
amelius 10mo ago
The reality is that there's little technological novelty in EVs, except for maybe the battery. Everybody can build EVs. Of course you can add a lot of functionality based on computers, but most people just want to go from A to B, and the economics of adding unnecessary features doesn't play out.

nomel 10mo ago

> 2. The Cybertruck is no F-150. The electric F-150 is also no F-150, and was cancelled [1]. Electric just doesn't work for towing yet, with the range and charging compromise. [1] https://www.npr.org/2025/12/15/nx-s1-5645147/ford-discontinues-all-electric-f-150-lightning https://www.npr.org/2025/12/15/nx-s1-5645147/ford-discontinu...

jeffrallen 10mo ago
Many (most?) F-150 buyers do not tow anything. This is a distraction. It would obviously be possible to make something electric that's better than a bottom of the line F-150, that's what Tesla should have done.
- nomel 10mo ago
  Why do you think it wasn't attractive to their F-150 audience? Are you saying all the people who didn't buy them were tricked?
  - jeffrallen 10mo ago
    The Cybertruck was a bold vision of the future. Like Daft Punk. F-150 buyers are not bold visionaries, and that's ok. They are more Kelly Clarkson. The Ford customers Tesla could have targeted are the ones who never tow anything, want to know they could put a 4x8 sheet of plywood in it (but never do), and who want lane following, good cupholders and seat heaters. That was probably 5% of the F-150 market, which is such an enormous market that even a 5% slice would have been bigger than what the Cybertruck market turned out to be.

amelius 10mo ago

The reality is that there's little technological novelty in EVs, except for maybe the battery. Everybody can build EVs. Of course you can add a lot of functionality based on computers, but most people just want to go from A to B, and the economics of adding unnecessary features doesn't play out.