Here are the facts - Apple makes tons (read: billions of dollars) from ads. Hence, Apple is in the business of ads, have sales people working with advertisers

Here are the facts - Apple makes tons (read: billions of dollars) from ads. Hence, Apple is in the business of ads, have sales people working with advertisers to make targeting, personalization work. I take no side in "ads are bad" argument, but you have to accept that Apple is in the ads business, whether you like ads or not.