> An Uber-like, magical experience that you can trust to show up on time, do the right thing on your behalf, and fractionalize prices in an antiquated industry.

> An Uber-like, magical experience that you can trust to show up on time, do the right thing on your behalf, and fractionalize prices in an antiquated industry. I can summon an Uber and, by magic, I have a rather high chance of getting a distracted driver in a run-down car with a bunch of nasty air fresheners If Uber does this to me, I will still probably be unharmed at the end of the ride and I’m done which it. If an HVAC contractor does that, I have years of suckage ahead of me.