2 ms·

I've seen this argument thrown around but I'm not sure I understand how it holds up. Why didn't android just completely copy apple's marketing, then? What did a

• spogbiper 11mo ago
  There is some value to the idea as Apple was a single manufacture with a somewhat high end image vs Android being on every random company, some who were decidedly budget/low end. So we seem some real tacky advertising for Android devices vs more polished ads for iPhone. But there is more to the story than just this factor
• squeaky-clean 11mo ago
  Their whole marketing campaign was basically "You've never seen anything like this before, no one has made a phone capable of all this". You can't really copy that marketing if you're the second company making such a product unless you want to be laughed at.
• IcyWindows 11mo ago
  They had a deal with AT&T with a data plan that no one else could get. It made every other what phone useless in comparison.