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Apple does not have what it takes to build anything like that. They need to partner with somebody. I bought a Pixel 9 just to get access to more Google AI fea
by dekhn 1y ago
Apple does not have what it takes to build anything like that. They need to partner with somebody. I bought a Pixel 9 just to get access to more Google AI features and it's really amazing how much progress they made in a short time (especially compared to Assistant, which was downright terrible). I think Apple's phones will continue to be much more popular, and I'm not really a typical user, but they are going to fall behind in features quickly.
I think the only realistic option at this point is that they augment Tim Cook with an AI-first leader who has control over the future of the iPhone and the budget required- and given the current rates for top AI leaders and their clear disadvantage in this space, that will not come cheap. Apple built a war chest and it's time to deploy it, at scale, and quickly.