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Perhaps CPA is not the right metric. But a bunch of hype that glosses over the fact that Facebook doesn't really actually make very much money is not the right
by bunderbunder 14y ago
Perhaps CPA is not the right metric. But a bunch of hype that glosses over the fact that Facebook doesn't really actually make very much money is not the right metric, either.
- chii 14y agoBut i thought facebook's revenues are in the billions? Where is that money coming from?
- joelrunyon 14y agoA little over 3.5 billion. I think he was saying that the revenue considering the company size and user base (almost 1 billion) is not very much.
- bunderbunder 14y agoYup. Especially considering their revenue has also been falling, that there are concrete reasons to think that it will continue to do so, and that they're operating in a notoriously brutal and fickle space. There's money there, but not enough to cushion a fall.