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I think that’s why Apple is very slow at rolling out AI if it ever actually will. Downside is way too big than the upside.

sillyfluke 1y ago
They already rolled out an "AI" product. Got humiliated pretty bad, and rolled it back. [0] [0] https://www.bbc.com/news/articles/cq5ggew08eyo https://www.bbc.com/news/articles/cq5ggew08eyo
- furyofantares 1y ago
  They also have text thread and email summaries. I still think it counts as a slow rollout.
- VenturingVole 1y ago
  They had an opportunity to actually adapt, to embrace getting rapid feedback/iterating: But they are not equipped for it culturally. Major lost opportunity as it could have been a driver of internal change. I'm certain they'll get it right soon enough though. People were writing off Google in terms of AI until this year.. and oh how attitudes have changed.
  - tonyhart7 1y ago
    "to embrace getting rapid feedback/iterating" that's the problem noo?? big company is sucks at that, you cant do that in certain company because sometimes its just not possible
  - skinkestek 1y ago
    > People were writing off Google in terms of AI until this year.. and oh how attitudes have changed. Just give Google a year or two. Google has a pretty amazing history of both messing up products generally and especially "ai like" things, including search. (Yes I used to defend Google until a few years ago.)
zdragnar 1y ago
Investors seem to be starved for novelty right now. Web 2.0 is a given, web 3.0 is old, crypto has lost the shine, all that's left to jump on at the moment is AI. Apple fumbled a bit with Siri, and I'm guessing they're not too keen to keep chasing everyone else, since outside of limited applications it turns out half baked at best. Sadly, unless something shinier comes along soon, we're going to have to accept that everything everywhere else is just going to be awful. Hallucinations in your doctor's notes, legal rulings, in your coffee and laundry and everything else that hasn't yet been IoT-ified.
- VenturingVole 1y ago
  "all that's left to jump on at the moment is AI" -> No, it's the effective applications of AI. It's unprecedented. I was in the VC space for a while previously, most pitch decks claimed to be using AI: But doing even the briefest of DD - it was generally BS. Now it's real. With respect to everything being awful: One might say that's always been the case. However, now there's a chance (and requirement) to build in place safeguards/checks/evals and massively improve both speed and quality of services through AI. Don't judge for the problems: Look at the exponential curve, think about how to solve the problems. Otherwise, you will get left behind.
  - zdragnar 1y ago
    The problem isn't AI; it's just a tool. The problem is the people using it incorrectly because they don't understand it beyond the hype and surface details they hear about it. Every week for the last few months, I get a recruiter for a healthcare startup note taking app with AI. It's just a rehash of all the existing products out there, but "with AI". It's the last place I want an overworked non-technical user relying on the computer to do the right thing, yet I've had at least four companies reach out with exactly that product. A few have been similar. All of them have been "with AI". It's great that it is getting better, but at the end of the day, there's only so much it can be relied upon for, and I can't wait for something else to take away the spotlight.
    - VenturingVole 1y ago
m3kw9 1y ago
When you got 1-2billion users a day doing maybe 10 billion prompts a day, it’s risky
saintfire 1y ago
You say slowly, but in my opinion Apple made an out of character misstep by releasing a terrible UX to everyone. Apple intelligence is a running joke now. Yes they didn't push it as hard as, say, copilot. I still think they got in way too deep way too fast.
- stogot 1y ago
  Fast!? They were two years slow and still fell face flat, and then rolled back the software
  - MichaelZuo 1y ago
    “Two years slow” relative to what? Henry Ford was 23 years “slow” relative to Karl Benz.
    - the_doctah 1y ago
      Apple innovation glazing makes me ill
      - MichaelZuo 1y ago
        What does this mean?
- manmal 1y ago
  Remember „You are a bad user, I am a good bing“? Apple is just slower in fixing and improving things.
- throwaway2037 1y ago
  > Apple made an out of character misstep by releasing a terrible UX to everyone What about Apple Maps? That roll-out was awful.
  - miki123211 1y ago
    Apple had their hand forced by Google on that one afaik. Yes they knew Apple maps was bad and not up to standard yet, but they didn't really have any other choice.
poink 1y ago
Yet Apple has reenabled Apple Intelligence multiple times on my devices after OS updates despite me very deliberately and angrily disabling it multiple times
jmaker 1y ago
Even the iOS and macOS typing correction engine has been getting worse for me over the past few OS updates. I’m now typing this on iOS, and it’s really annoying how it injects completely unrelated words, replaces minor typos with completely irrelevant words. Same in Safari on macOS. The previous release felt better than now, but still worse than a couple years ago.
- TylerE 1y ago
  It’s not just you. iOS auto correct has gotten damn near malicious. E seen it insert entire words out of nowhere
  - trilbyglens 1y ago
    Spellcheck is an absolutely perfect example of what happens with technology long-term. Once the hype cycle is over for a certain tech, it gets left to languish, slowly degrading until it's completely useless. We should be far more outraged at how poor basic things like this still are in 2025. They are embarrassingly bad.
    - nottorp 1y ago
      > it gets left to languish, slowly degrading until it's completely useless What do you mean? Code shouldn't degrade if it's not changed. But the iOS spell checker is actively getting worse, meaning someone is updating it.
      - TylerE 1y ago
        Real code has dependencies and they sometimes change, including growing undocumented behavior or new bugs.
  - throwway120385 1y ago
    Yeah it finishes my sentences and goes back and replaces entire words with other words that are not even in the same category of noun, then replaces pronouns and conjunctions to completely make up a new sentence for me in something I've already typed. I'm not stupid and I meant what I typed. If I didn't mean what I typed I would have typed something else. Which I didn't.
gambiting 1y ago
>>if it ever actually will. If they don't then I'd hope they get absolutely crucified by trade comissions everywhere, currently there are bilboards in my city advertising Apple AI even though it doesn't even exist yet - if it's never brought to the market then it's a serious case of misleading advertising.

sillyfluke 1y ago

They already rolled out an "AI" product. Got humiliated pretty bad, and rolled it back. [0] [0] https://www.bbc.com/news/articles/cq5ggew08eyo https://www.bbc.com/news/articles/cq5ggew08eyo

furyofantares 1y ago
They also have text thread and email summaries. I still think it counts as a slow rollout.
VenturingVole 1y ago
They had an opportunity to actually adapt, to embrace getting rapid feedback/iterating: But they are not equipped for it culturally. Major lost opportunity as it could have been a driver of internal change. I'm certain they'll get it right soon enough though. People were writing off Google in terms of AI until this year.. and oh how attitudes have changed.
- tonyhart7 1y ago
  "to embrace getting rapid feedback/iterating" that's the problem noo?? big company is sucks at that, you cant do that in certain company because sometimes its just not possible
- skinkestek 1y ago
  > People were writing off Google in terms of AI until this year.. and oh how attitudes have changed. Just give Google a year or two. Google has a pretty amazing history of both messing up products generally and especially "ai like" things, including search. (Yes I used to defend Google until a few years ago.)

zdragnar 1y ago

Investors seem to be starved for novelty right now. Web 2.0 is a given, web 3.0 is old, crypto has lost the shine, all that's left to jump on at the moment is AI. Apple fumbled a bit with Siri, and I'm guessing they're not too keen to keep chasing everyone else, since outside of limited applications it turns out half baked at best. Sadly, unless something shinier comes along soon, we're going to have to accept that everything everywhere else is just going to be awful. Hallucinations in your doctor's notes, legal rulings, in your coffee and laundry and everything else that hasn't yet been IoT-ified.

VenturingVole 1y ago
"all that's left to jump on at the moment is AI" -> No, it's the effective applications of AI. It's unprecedented. I was in the VC space for a while previously, most pitch decks claimed to be using AI: But doing even the briefest of DD - it was generally BS. Now it's real. With respect to everything being awful: One might say that's always been the case. However, now there's a chance (and requirement) to build in place safeguards/checks/evals and massively improve both speed and quality of services through AI. Don't judge for the problems: Look at the exponential curve, think about how to solve the problems. Otherwise, you will get left behind.
- zdragnar 1y ago
  The problem isn't AI; it's just a tool. The problem is the people using it incorrectly because they don't understand it beyond the hype and surface details they hear about it. Every week for the last few months, I get a recruiter for a healthcare startup note taking app with AI. It's just a rehash of all the existing products out there, but "with AI". It's the last place I want an overworked non-technical user relying on the computer to do the right thing, yet I've had at least four companies reach out with exactly that product. A few have been similar. All of them have been "with AI". It's great that it is getting better, but at the end of the day, there's only so much it can be relied upon for, and I can't wait for something else to take away the spotlight.
  - VenturingVole 1y ago

m3kw9 1y ago

When you got 1-2billion users a day doing maybe 10 billion prompts a day, it’s risky

saintfire 1y ago

You say slowly, but in my opinion Apple made an out of character misstep by releasing a terrible UX to everyone. Apple intelligence is a running joke now. Yes they didn't push it as hard as, say, copilot. I still think they got in way too deep way too fast.

stogot 1y ago
Fast!? They were two years slow and still fell face flat, and then rolled back the software
- MichaelZuo 1y ago
  “Two years slow” relative to what? Henry Ford was 23 years “slow” relative to Karl Benz.
  - the_doctah 1y ago
    Apple innovation glazing makes me ill
    - MichaelZuo 1y ago
      What does this mean?
manmal 1y ago
Remember „You are a bad user, I am a good bing“? Apple is just slower in fixing and improving things.
throwaway2037 1y ago
> Apple made an out of character misstep by releasing a terrible UX to everyone What about Apple Maps? That roll-out was awful.
- miki123211 1y ago
  Apple had their hand forced by Google on that one afaik. Yes they knew Apple maps was bad and not up to standard yet, but they didn't really have any other choice.

poink 1y ago

Yet Apple has reenabled Apple Intelligence multiple times on my devices after OS updates despite me very deliberately and angrily disabling it multiple times

jmaker 1y ago

Even the iOS and macOS typing correction engine has been getting worse for me over the past few OS updates. I’m now typing this on iOS, and it’s really annoying how it injects completely unrelated words, replaces minor typos with completely irrelevant words. Same in Safari on macOS. The previous release felt better than now, but still worse than a couple years ago.

TylerE 1y ago
It’s not just you. iOS auto correct has gotten damn near malicious. E seen it insert entire words out of nowhere
- trilbyglens 1y ago
  Spellcheck is an absolutely perfect example of what happens with technology long-term. Once the hype cycle is over for a certain tech, it gets left to languish, slowly degrading until it's completely useless. We should be far more outraged at how poor basic things like this still are in 2025. They are embarrassingly bad.
  - nottorp 1y ago
    > it gets left to languish, slowly degrading until it's completely useless What do you mean? Code shouldn't degrade if it's not changed. But the iOS spell checker is actively getting worse, meaning someone is updating it.
    - TylerE 1y ago
      Real code has dependencies and they sometimes change, including growing undocumented behavior or new bugs.
- throwway120385 1y ago
  Yeah it finishes my sentences and goes back and replaces entire words with other words that are not even in the same category of noun, then replaces pronouns and conjunctions to completely make up a new sentence for me in something I've already typed. I'm not stupid and I meant what I typed. If I didn't mean what I typed I would have typed something else. Which I didn't.

gambiting 1y ago

>>if it ever actually will. If they don't then I'd hope they get absolutely crucified by trade comissions everywhere, currently there are bilboards in my city advertising Apple AI even though it doesn't even exist yet - if it's never brought to the market then it's a serious case of misleading advertising.