4 ms·

> I want to support content creators, so to be fair, after a few months of blocking YouTube ads, I am now paying for YouTube Premium; Just because I can break s

by mubou 2y ago

> I want to support content creators, so to be fair, after a few months of blocking YouTube ads, I am now paying for YouTube Premium; Just because I can break something, doesn’t mean I need to. Does paying for YouTube Premium support creators? (If so, how much, compared to say Patreon?)

ozzyphantom 2y ago
Not much compared to Patreon but if you watch more than a couple YouTubers can you reasonably be expected to subscribe to every YouTuber’s Patreon? I don’t doubt any given YouTube premium subscription provides a negligible amount of income to a creator but watching their videos ad-blocked provides nothing. (I use ublock on Zen and do not make enough money to be a Patron of anyone unfortunately)
- chii 2y ago
  > watching their videos ad-blocked provides nothing. it provides the view count, for which the creator reaps rewards from as part of the boost in the algorithm from youtube. Not to mention that a lot of creators on youtube also do sponsored segments.
  - debian3 2y ago
    And that’s why there is SponsorBlock
    - hhh 2y ago
      which has horrible issues with moderation and zealots over-blocking random things in videos
      - netsharc 2y ago
        I've seen a Linus Tech Tips video where the seekbar was very colorful due to SponsorBlock, someone added all the sponsors, product placement and tangents into it. I admit I've marked segments on videos, e.g. skipping cringy jokes when I find the presenter annoying.
        pbasista 2y ago
        To clarify, are you saying that these segments were marked incorrectly? If so, then it is a plain case of internet vandalism. I would just ignore such segments. But if the segments were marked correctly and there were too many of them in the video, that is the problem caused by the video creator, not by the community which publishes the segments.
        netsharc 2y ago
        They were marked correctly, but I had a feeling someone was sufficiently annoyed with all the fluff in the video, that they went to the trouble. I think it was the only time I saw an LTT video with that many SB segments.
      - imchillyb 2y ago
        Sponsor block may have issues for content creators, but as a viewer I don’t care; at all.
        hhh 2y ago
        I mean issues in that they over-mark things that are unrelated, instead of just skipping sponsor-related segments.
      - skyyler 2y ago
        "horrible" is kind of overstated, I feel. I use SponsorBlock and haven't had any issues. I enjoyed when it skipped 99% of an MKBHD video, it was kind of funny.
      - rubslopes 2y ago
        You can adjust the settings to block only actual ads
      - nfriedly 2y ago
        Really? I've been using sponsorblock for years and I don't feel like I've ever seen any of that. It's pretty rare for me to go back and watch something that was skipped, and when I do, I generally feel that skipping it was the right call.
        hhh 2y ago
        I mostly watch small to middle sized tech/sci tubers, and for example f4mi is a channel where i’ve seen this
  - dmonitor 2y ago
    Youtube has recently added a premium feature where if you skip ahead 5s, it will prompt you to skip an entire "commonly skipped" section. It seems like they've picked up on sponsorblock and are making it a feature for Premium users.
    - darthwalsh 2y ago
      I don't think I've ever had it work on my pixel. I tap ahead through all ad reads I've already decided not to buy, and it's much more reliable to just skip ahead 30s/90s/etc than hope the prompt appears. I've seen the prompt maybe 5 times.
  - jnsie 2y ago
    Is this the new artists-doing-free-work-for-exposure?
- chgs 2y ago
  They get far more from a premium viewer than an ad viewer.
  - kebman 2y ago
    Could you please substantiate that claim?
    - nickthegreek 2y ago
      https://support.google.com/youtube/answer/7060016?hl=en https://support.google.com/youtube/answer/7060016?hl=en > If you're a YouTube Premium member, you won't see ads, so we share your monthly membership fee with creators. Best of all, the more videos you watch from your favorite creators, the more money they make. https://www.reddit.com/r/youtube/comments/177353i/you_should_at_least_know_that_55_of_youtube/ https://www.reddit.com/r/youtube/comments/177353i/you_should...
      - chgs 2y ago
        Looking at my YouTube watch video, and that creates get about 45%, it tends to be about 50p an hour (I watch about 12 hours a month and pay about £12) so say 10 cents per 10 minute video. From what I see ad views tend to net about $1-5 per thousand views, or well under 1 cent per video. Ie a creator makes 20-100 times as much per view from me rather than a typical viewer. Im not sure how it works if you end up watching music on repeat for 200 hours a month and 10 hours of new content. Probably fairer than the way Spotify distributes my subscription fee.
alwyn 2y ago
Supposedly creators get a bigger share from YT Premium users' compared to regular, ad-watching views, simply because skipped ads mean no revenue. It's still marginal because most people don't have Premium though.
- diggan 2y ago
  > Supposedly creators get a bigger share from YT Premium users' I've heard this multiple times before, but every time I go hunting for a source from Google/YouTube, I cannot find any official statements or confirmed information about this, seems this is mostly based on 3rd party analysis afaik.
  - parasti 2y ago
    I've released an album via Distrokid which distributes the release to YouTube as well. You can look at detailed reports there. Youtube revenue is split into Ads, ContentID and Red (which I believe is the old name for Youtube Premium). I just checked and I am currently getting a bigger share from Ads than from Red, per play.
    - hnaccount_rng 2y ago
      Is "per play" the correct metric to use? What I'd like to compare are the hypotheticals "everyone is on Premium" and "everyone runs all the ads", but I'm not sure how to extrapolate this from some random split (I assume you don't see the ratio of your viewers) of Premium-to-ad..
  - kalleboo 2y ago
    I found this screenshot of the partner program contract that says it's a 55% split for either https://imgur.com/YjOHAAr https://imgur.com/YjOHAAr But for Premium the amount is distributed by watch time, whereas for ad-supported users it's by number of ad views. This means that for short videos where the value of the ad is higher then the value of the watch time, a "free" user wins, but for longer form videos where the watch time is longer, the Premium user wins. LinusTechTips once showed the YouTube income breakdowns for some of their videos that showed this - for their hour+ long PC build streams, Premium income was higher and for shorter videos, Ads income was higher.
dtech 2y ago
> Does paying for YouTube Premium support creators? (If so, how much, compared to say Patreon?) Yes. Recent info is sparse, but when they initially released it as Youtube Red it was generally much more than they got from ads per view.
chippiewill 2y ago
Yes,.more than ads, less than patreon. It's based off of watch time rather than ad impressions so creators with long form content do a lot better from it.
- ta1243 2y ago
  Well it would be less than patreon, youtube the platform obviously costs more to run than patreon the platform

by mubou 2y ago

ozzyphantom 2y ago

Not much compared to Patreon but if you watch more than a couple YouTubers can you reasonably be expected to subscribe to every YouTuber’s Patreon? I don’t doubt any given YouTube premium subscription provides a negligible amount of income to a creator but watching their videos ad-blocked provides nothing. (I use ublock on Zen and do not make enough money to be a Patron of anyone unfortunately)

chii 2y ago
> watching their videos ad-blocked provides nothing. it provides the view count, for which the creator reaps rewards from as part of the boost in the algorithm from youtube. Not to mention that a lot of creators on youtube also do sponsored segments.
- debian3 2y ago
  And that’s why there is SponsorBlock
  - hhh 2y ago
    which has horrible issues with moderation and zealots over-blocking random things in videos
    - netsharc 2y ago
      I've seen a Linus Tech Tips video where the seekbar was very colorful due to SponsorBlock, someone added all the sponsors, product placement and tangents into it. I admit I've marked segments on videos, e.g. skipping cringy jokes when I find the presenter annoying.
      - pbasista 2y ago
        To clarify, are you saying that these segments were marked incorrectly? If so, then it is a plain case of internet vandalism. I would just ignore such segments. But if the segments were marked correctly and there were too many of them in the video, that is the problem caused by the video creator, not by the community which publishes the segments.
        netsharc 2y ago
        They were marked correctly, but I had a feeling someone was sufficiently annoyed with all the fluff in the video, that they went to the trouble. I think it was the only time I saw an LTT video with that many SB segments.
    - imchillyb 2y ago
      Sponsor block may have issues for content creators, but as a viewer I don’t care; at all.
      - hhh 2y ago
        I mean issues in that they over-mark things that are unrelated, instead of just skipping sponsor-related segments.
    - skyyler 2y ago
      "horrible" is kind of overstated, I feel. I use SponsorBlock and haven't had any issues. I enjoyed when it skipped 99% of an MKBHD video, it was kind of funny.
    - rubslopes 2y ago
      You can adjust the settings to block only actual ads
    - nfriedly 2y ago
      Really? I've been using sponsorblock for years and I don't feel like I've ever seen any of that. It's pretty rare for me to go back and watch something that was skipped, and when I do, I generally feel that skipping it was the right call.
      - hhh 2y ago
        I mostly watch small to middle sized tech/sci tubers, and for example f4mi is a channel where i’ve seen this
- dmonitor 2y ago
  Youtube has recently added a premium feature where if you skip ahead 5s, it will prompt you to skip an entire "commonly skipped" section. It seems like they've picked up on sponsorblock and are making it a feature for Premium users.
  - darthwalsh 2y ago
    I don't think I've ever had it work on my pixel. I tap ahead through all ad reads I've already decided not to buy, and it's much more reliable to just skip ahead 30s/90s/etc than hope the prompt appears. I've seen the prompt maybe 5 times.
- jnsie 2y ago
  Is this the new artists-doing-free-work-for-exposure?
chgs 2y ago
They get far more from a premium viewer than an ad viewer.
- kebman 2y ago
  Could you please substantiate that claim?
  - nickthegreek 2y ago
    https://support.google.com/youtube/answer/7060016?hl=en https://support.google.com/youtube/answer/7060016?hl=en > If you're a YouTube Premium member, you won't see ads, so we share your monthly membership fee with creators. Best of all, the more videos you watch from your favorite creators, the more money they make. https://www.reddit.com/r/youtube/comments/177353i/you_should_at_least_know_that_55_of_youtube/ https://www.reddit.com/r/youtube/comments/177353i/you_should...
    - chgs 2y ago
      Looking at my YouTube watch video, and that creates get about 45%, it tends to be about 50p an hour (I watch about 12 hours a month and pay about £12) so say 10 cents per 10 minute video. From what I see ad views tend to net about $1-5 per thousand views, or well under 1 cent per video. Ie a creator makes 20-100 times as much per view from me rather than a typical viewer. Im not sure how it works if you end up watching music on repeat for 200 hours a month and 10 hours of new content. Probably fairer than the way Spotify distributes my subscription fee.

alwyn 2y ago

Supposedly creators get a bigger share from YT Premium users' compared to regular, ad-watching views, simply because skipped ads mean no revenue. It's still marginal because most people don't have Premium though.

diggan 2y ago
> Supposedly creators get a bigger share from YT Premium users' I've heard this multiple times before, but every time I go hunting for a source from Google/YouTube, I cannot find any official statements or confirmed information about this, seems this is mostly based on 3rd party analysis afaik.
- parasti 2y ago
  I've released an album via Distrokid which distributes the release to YouTube as well. You can look at detailed reports there. Youtube revenue is split into Ads, ContentID and Red (which I believe is the old name for Youtube Premium). I just checked and I am currently getting a bigger share from Ads than from Red, per play.
  - hnaccount_rng 2y ago
    Is "per play" the correct metric to use? What I'd like to compare are the hypotheticals "everyone is on Premium" and "everyone runs all the ads", but I'm not sure how to extrapolate this from some random split (I assume you don't see the ratio of your viewers) of Premium-to-ad..
- kalleboo 2y ago
  I found this screenshot of the partner program contract that says it's a 55% split for either https://imgur.com/YjOHAAr https://imgur.com/YjOHAAr But for Premium the amount is distributed by watch time, whereas for ad-supported users it's by number of ad views. This means that for short videos where the value of the ad is higher then the value of the watch time, a "free" user wins, but for longer form videos where the watch time is longer, the Premium user wins. LinusTechTips once showed the YouTube income breakdowns for some of their videos that showed this - for their hour+ long PC build streams, Premium income was higher and for shorter videos, Ads income was higher.

dtech 2y ago

> Does paying for YouTube Premium support creators? (If so, how much, compared to say Patreon?) Yes. Recent info is sparse, but when they initially released it as Youtube Red it was generally much more than they got from ads per view.

chippiewill 2y ago

Yes,.more than ads, less than patreon. It's based off of watch time rather than ad impressions so creators with long form content do a lot better from it.

ta1243 2y ago
Well it would be less than patreon, youtube the platform obviously costs more to run than patreon the platform