I somewhat differ: The feed's >contents< are the message. And >the feed< is easily abused by content providers who have a PROFIT (Ferengi!) motive. BUT I agre

I somewhat differ: The feed's >contents< are the message. And >the feed< is easily abused by content providers who have a PROFIT (Ferengi!) motive. BUT I agree that The Feed is tightly intertwined with The Message. It is the enabler for HUGE audience capture. Versus the much smaller old-school audience capture of cult-psychology tactics.