GDP per capita is quite well correlated with happiness (https://ourworldindata.org/grapher/gdp-vs-happiness https://ourworldindata.org/grapher/gdp-vs-happiness)

GDP per capita is quite well correlated with happiness (https://ourworldindata.org/grapher/gdp-vs-happiness https://ourworldindata.org/grapher/gdp-vs-happiness). There’s reasonable concerns about microtargeting, but being able to afford expensive stuff solves quite a lot of the problems that make people unhappy.