Right, the incumbent is all but trying to drive people away but can't even do it. In the 2000s, deliberate and conscientious users still made up a big enough pa

Right, the incumbent is all but trying to drive people away but can't even do it. In the 2000s, deliberate and conscientious users still made up a big enough part of the audience that they could swing a migration away from MySpace or Digg. Today the internet is made up of the whole population, period. They're overall too passive and docile to look for something better.