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> That fat Nano was quirky. It was also, in hindsight, obviously a mistake. I’m quite sure that inside Apple there were designers and product people who thought

> That fat Nano was quirky. It was also, in hindsight, obviously a mistake. I’m quite sure that inside Apple there were designers and product people who thought it was a mistake before it shipped. Steve Jobs shipped it anyway, surely because his gut told him it was the right thing to try. Tim Cook’s Apple doesn’t make mistakes like that. Look, I'm willing to accept a certain level of fanboyish Apple defense, especially from Gruber. It does seem like a bit of a stretch to say the fat iPod Nano was a failure for selling 10 million+ units but the Vision Pro somehow wasn't a mistake by comparison.

itronitron 2y ago
hopefully at some point they'll return to non-fat iphones as well
emsy 2y ago
I love the fat nano. I was said when its battery died. I love my iPhone Mini (besides iOS being a bit too dumbed down still). Apple should make more hardware for niches.
MBCook 2y ago
He didn’t say it was a flop. I know people who liked it. But Apple obviously didn’t think it was the right track because they abandoned it and went back towards the previous form factor. I’d say the Vision Pro is different. I’m not sure they got the form factor wrong. Maybe some adjustments needed, but I don’t think the core design is wrong. Also a ton of the Vision Pros issues have nothing to do with the physical design. The cost is massive to get components (mostly the screens) that can achieve what they want. Their normal profit margins makes it worse. OS and App Store policies blunt the utility. Refusing to let developers have them until release meant no/few killer apps. US only for 6 months made all that worse. In my mind it’s a totally different thing.
tpmoney 2y ago
He doesn't say the iPod Nano was a flop, he says it was a mistake. And there is a difference. For example, the iPhone 4 was a mistake (remember antenna gate?) and yet, it sold plenty units. But the 4s antennas were a new design and by the 5 they'd started moving the antennas back inside the phone. The butterfly keyboard and the touch bar were mistakes. Their models still sold millions of units.

itronitron 2y ago

hopefully at some point they'll return to non-fat iphones as well

emsy 2y ago

I love the fat nano. I was said when its battery died. I love my iPhone Mini (besides iOS being a bit too dumbed down still). Apple should make more hardware for niches.

MBCook 2y ago

He didn’t say it was a flop. I know people who liked it. But Apple obviously didn’t think it was the right track because they abandoned it and went back towards the previous form factor. I’d say the Vision Pro is different. I’m not sure they got the form factor wrong. Maybe some adjustments needed, but I don’t think the core design is wrong. Also a ton of the Vision Pros issues have nothing to do with the physical design. The cost is massive to get components (mostly the screens) that can achieve what they want. Their normal profit margins makes it worse. OS and App Store policies blunt the utility. Refusing to let developers have them until release meant no/few killer apps. US only for 6 months made all that worse. In my mind it’s a totally different thing.

tpmoney 2y ago

He doesn't say the iPod Nano was a flop, he says it was a mistake. And there is a difference. For example, the iPhone 4 was a mistake (remember antenna gate?) and yet, it sold plenty units. But the 4s antennas were a new design and by the 5 they'd started moving the antennas back inside the phone. The butterfly keyboard and the touch bar were mistakes. Their models still sold millions of units.