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Alex Lieberman is rewriting the rules of B2B marketing—and most people missed it. Some of his takes: — Company social that’s “unhinged” but strategic. — Execs
by dotMartin 2y ago
Alex Lieberman is rewriting the rules of B2B marketing—and most people missed it.
Some of his takes:
— Company social that’s “unhinged” but strategic.
— Execs getting real, specific, and not salesy on socials.
— Go-To Email newsletters that aren’t optional.
— Blog content? SEO-aware, but not SEO-driven.
— IRL experiences that actually stand out.