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Prices in the US don't include sales tax (VAT). In the UK they do. Take the new iPad for example. $499, add 20% UK VAT ~$599 which at today's rate is ~£385. Th
by coob 14y ago
Prices in the US don't include sales tax (VAT). In the UK they do. Take the new iPad for example. $499, add 20% UK VAT ~$599 which at today's rate is ~£385.
The UK price for the same iPad is £399. Yes there is a discrepancy, but you're not being ripped off as much as you think you are.
Unless you buy an Apple TV, that is.
- papalalu 14y agothanks! this makes a lot more sense now..
- mibbitier 14y agoCould also be due to licensing regulations etc etc. There seem to be a million and one EU directives regarding different levies placed on tech. For example if something can record more than 30 seconds of video I believe it's classed in a separate category and carries with it hefty levies.
- dan85 14y agoAlso, if I remember right, in Europe, electronic devices must come with at least 2 year warranty, compared to 1 year in the US.
- goatforce5 14y agoHigher operating expenses too: staff, store rental, etc.
- juliano_q 14y agoIt seems wonderful compared to Brazil, where $599 is "converted" to R$1.549,00 ($766), even if there is a Foxconn factory here now. It makes no sense at all.