8 ms·

"...analysts have noted that many who bought one were confused by its more complicated setup and what they were supposed to use it for in their daily lives." T

"...analysts have noted that many who bought one were confused by its more complicated setup and what they were supposed to use it for in their daily lives." There's the root of the problem right there. Apple's best successes had a very clear purpose in mind from the beginning: - iPod: 1,000 songs in your pocket - iPhone: A phone, an internet communicator, an iPod - iPad: Media consumption AVP didn't have a clear purpose right out the door, and it's very un-Apple to launch a new product category without figuring that out first.

jdmoreira 2y ago
Headphones for your eyes. That's the product and its inevitable in some form or another. Its just too early
- bitwize 2y ago
  > Headphones for your eyes. "I need a SinoLogic 16, Sogo-7 data gloves, a GPL stealth module, one Burdine intelligent translator, and Thomson eyephones."
- HumblyTossed 2y ago
  People don't like stuff on their face. People wear contacts or get surgery to avoid wearing glasses. People don't like stuff on their face. I paid for college working in the eyeglass industry and it's nearly universal that people "wish they didn't have to wear glasses". People don't like stuff on their face.
  - hengheng 2y ago
    > People don't like stuff on their face. If there's one thing we were able to learn with 100% certainty over the last couple years, it is this. I still think it'll have to be transparent, or at least Google Glass like, to achieve mass adoption.
  - jdmoreira 2y ago
    I didn't like headphones before AirPods. It might take a long time... maybe it's even a neuro plug at some point. I don't know but people will want to hijack their vision for sure.
    - HumblyTossed 2y ago
      Not the same. Many people have no problem wearing a hat either. Your _face_ is different. Maybe it's a biological protection mechanism, but _it is different_.
dawnerd 2y ago
I returned mine. It was amazing, but very uncomfortable like all other VR head units. I spent an entire workday in it. The next day got half way through the day before getting a massive headache. My neck was sore for a week following. Apple store employees said I wasn't the only one. They need to focus on weight, them making it have the glass front+screen and being made of metal was a terrible idea.
- lagniappe 2y ago
  >My neck was sore for a week following. neither here nor there, and I know you didn't ask, but from one tech worker to another, this isn't normal and unless you had some condition before you should be addressing this with exercise.
  - adastra22 2y ago
    How old are you? Once you get of a certain age, doing anything new or different to your body leaves it aching for a week. You’re right that you address it with exercise though.
    - lolinder 2y ago
      Where "a certain age" is no later than 30. Peaking physically at 25 is no exaggeration.
      - allarm 2y ago
        I’m in my middle fourties and I don’t have this issue.
  - foldr 2y ago
    Seems pretty normal after spending an entire day with a weight attached to your head? Your neck muscles obviously won’t be adapted to the additional load.
  - dawnerd 2y ago
    > you should be addressing this with exercise. Oh 100%, not afraid to admit that! And it probably wasn't wise to just dive right into it without building up to all day use.
wrsh07 2y ago
I'm not sure that's right. Apple launched the watch thinking "apps like iphone" A few versions in, they settled on "watches are for health and fitness" Ben Thompson discusses the AVP as an immersive iPad, and that's kind of the problem. It's too locked down to be my productivity device (something that could justifiably command a premium price), and my entertainment budget isn't that high for one person (I already have a tv in that price range - cheaper tbh - that's really really good)
- lancesells 2y ago
  And a TV can be viewed by other people at the same time. And you can get up and answer the door, or use the bathroom, or watch it out of the corner of your eye while you cook dinner. Even watching the VR sports that they are trying to make happen, you'll be doing that alone. For a lot of people watching sports is a communal experience and you'll never get that with the Vision Pro.
- taeric 2y ago
  The watch is a bit odd, though? It is, far and away, more of a fashion purchase than it is anything else. Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it.
  - crazygringo 2y ago
    > Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it. I think you're just mistaken, then. Health and fitness absolutely is the driver. They tried to market it as a fashion purchase in v1, and then gave up on that. It can still be fun with different straps, but I don't know of anyone who considers it a fashion purchase.
    - taeric 2y ago
      I'm comfortable disagreeing here. Watches are, by and large, a fashion piece. Even without getting custom bands. To the point that it is not at all uncommon for people to have a watch on that is dead. Happy to see data proving otherwise. I'm also more than willing to believe a lot of people will use some of the asserted benefits as a reason to justify getting the fashion item. But even the enthusiasts I know that get some of the health tracking rings and such drop off after a hilariously short honeymoon with the devices. The only exception I have seen to this, so far, are active users that are more likely to have a garmin.
elicash 2y ago
I think Apple gave it a clear purpose: productivity and media. Basically, it's a giant screen anywhere you go. It's just not that useful, or alternatively way too expensive. But I think they communicated their theory pretty well.
deleted 2y ago
[deleted]
- deleted 2y ago
  [deleted]

jdmoreira 2y ago

Headphones for your eyes. That's the product and its inevitable in some form or another. Its just too early

bitwize 2y ago
> Headphones for your eyes. "I need a SinoLogic 16, Sogo-7 data gloves, a GPL stealth module, one Burdine intelligent translator, and Thomson eyephones."
HumblyTossed 2y ago
People don't like stuff on their face. People wear contacts or get surgery to avoid wearing glasses. People don't like stuff on their face. I paid for college working in the eyeglass industry and it's nearly universal that people "wish they didn't have to wear glasses". People don't like stuff on their face.
- hengheng 2y ago
  > People don't like stuff on their face. If there's one thing we were able to learn with 100% certainty over the last couple years, it is this. I still think it'll have to be transparent, or at least Google Glass like, to achieve mass adoption.
- jdmoreira 2y ago
  I didn't like headphones before AirPods. It might take a long time... maybe it's even a neuro plug at some point. I don't know but people will want to hijack their vision for sure.
  - HumblyTossed 2y ago
    Not the same. Many people have no problem wearing a hat either. Your _face_ is different. Maybe it's a biological protection mechanism, but _it is different_.

dawnerd 2y ago

I returned mine. It was amazing, but very uncomfortable like all other VR head units. I spent an entire workday in it. The next day got half way through the day before getting a massive headache. My neck was sore for a week following. Apple store employees said I wasn't the only one. They need to focus on weight, them making it have the glass front+screen and being made of metal was a terrible idea.

lagniappe 2y ago
>My neck was sore for a week following. neither here nor there, and I know you didn't ask, but from one tech worker to another, this isn't normal and unless you had some condition before you should be addressing this with exercise.
- adastra22 2y ago
  How old are you? Once you get of a certain age, doing anything new or different to your body leaves it aching for a week. You’re right that you address it with exercise though.
  - lolinder 2y ago
    Where "a certain age" is no later than 30. Peaking physically at 25 is no exaggeration.
    - allarm 2y ago
      I’m in my middle fourties and I don’t have this issue.
- foldr 2y ago
  Seems pretty normal after spending an entire day with a weight attached to your head? Your neck muscles obviously won’t be adapted to the additional load.
- dawnerd 2y ago
  > you should be addressing this with exercise. Oh 100%, not afraid to admit that! And it probably wasn't wise to just dive right into it without building up to all day use.

wrsh07 2y ago

I'm not sure that's right. Apple launched the watch thinking "apps like iphone" A few versions in, they settled on "watches are for health and fitness" Ben Thompson discusses the AVP as an immersive iPad, and that's kind of the problem. It's too locked down to be my productivity device (something that could justifiably command a premium price), and my entertainment budget isn't that high for one person (I already have a tv in that price range - cheaper tbh - that's really really good)

lancesells 2y ago
And a TV can be viewed by other people at the same time. And you can get up and answer the door, or use the bathroom, or watch it out of the corner of your eye while you cook dinner. Even watching the VR sports that they are trying to make happen, you'll be doing that alone. For a lot of people watching sports is a communal experience and you'll never get that with the Vision Pro.
taeric 2y ago
The watch is a bit odd, though? It is, far and away, more of a fashion purchase than it is anything else. Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it.
- crazygringo 2y ago
  > Yes, I think it has some good uses for health/fitness. I can't bring myself to think it is the driver for people buying it. I think you're just mistaken, then. Health and fitness absolutely is the driver. They tried to market it as a fashion purchase in v1, and then gave up on that. It can still be fun with different straps, but I don't know of anyone who considers it a fashion purchase.
  - taeric 2y ago
    I'm comfortable disagreeing here. Watches are, by and large, a fashion piece. Even without getting custom bands. To the point that it is not at all uncommon for people to have a watch on that is dead. Happy to see data proving otherwise. I'm also more than willing to believe a lot of people will use some of the asserted benefits as a reason to justify getting the fashion item. But even the enthusiasts I know that get some of the health tracking rings and such drop off after a hilariously short honeymoon with the devices. The only exception I have seen to this, so far, are active users that are more likely to have a garmin.

elicash 2y ago

I think Apple gave it a clear purpose: productivity and media. Basically, it's a giant screen anywhere you go. It's just not that useful, or alternatively way too expensive. But I think they communicated their theory pretty well.

deleted 2y ago

[deleted]

deleted 2y ago
[deleted]