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Apple throwing a tantrum like this doesn’t seem like a winning strategy. It’s a giant finger for devs and consumers in Europe.

by isodev 2y ago

Rinzler89 2y ago
>It’s a giant finger for devs and consumers in Europe. If EU would have a VC sector anywhere near the US or even Chinese ones, this is actually the perfect time and market opportunity for a local EU competitor to come out and launch a privacy focused smartphone that's compliant with local market regulations and also includes the AI features that Apple refuses to release out of spite. Apple only does shit like this because they know that the alternatives EU has in the consumer facing smartphone tech space is weak AF and poses no significant competition and no threat to them, unlike in China where Huawei and Xiaomi are ready to pounce if Apple were to slip. Regulations are good, but having domestic alternative competitors is even better, and the EU is lacking here and Apple knows this hence it can play chicken.
- isodev 2y ago
  I will be more than happy to get additional alternatives. Apple is big here, but not as dominant as it is in the US. It won’t be a big deal for folks to skip an upgrade cycle or turn to Samsung, Fairphone and others.
  - Rinzler89 2y ago
    Apple users in the EU aren't going to abandon their iPhones, ecosystem ties and AppStore purchases en masse, and move to Android or some boutique maker like Fairphone just because Apple disabled AI feature for them. A handful might but not enough to scare Apple. Once people are tied to an ecosystem for many years, they're not just gonna abandon it without a major life inconvenience.
alwillis 2y ago
It's not a tantrum; it's Apple saying to EU regulators we can't provide these features securely and privately while also while also making them DMA-compliant. Many Apple Intelligence won't fully rollout until sometime in 2025, so there's time for the EU to decide what they want to do.
- Rinzler89 2y ago
  > it's Apple saying to EU regulators we can't provide these features securely and privately They can't, or they won't? Just because they say they can't do something doesn't mean it's true, especially when that something can negatively affect their profits and market share, so then they weaponize it as "think of your security!". Considering Apple's insane wealth and technical expertise, it's definitely possible, they just don't want to do it because they want things their way not the government's way, unless that government is China, then everything is suddenly technically possible. Using Chinese cloud providers for iCloud? You got it. CCP backdoors for everything? Consider it done. So no, it's just a tantrum.
  - alwillis 2y ago
    The EU accounted for more than $24 billion in revenue last quarter, the most revenue outside of North America. Obviously this isn't something Apple takes lightly. Take a look at Apple's Private Cloud Compute white paper [1] and explain how Apple's supposed to make it DMA-compliant without sacrificing its security and privacy guarantees. Short answer: they can't without essentially starting over. EU residents will get all of the other iOS 18 features but not Apple Intelligence and a couple of others. The average EU citizen won't even know anything is missing. Even for those who are paying attention, they're used to getting tech features long after they're available to the rest of the world. [1]: https://security.apple.com/blog/private-cloud-compute/ https://security.apple.com/blog/private-cloud-compute/
    - archagon 2y ago
      Why did they not take the DMA into consideration when designing Apple Intelligence?
    - Aloisius 2y ago
      > The EU accounted for more than $24 billion in revenue last quarter, the most revenue outside of North America. Obviously this isn't something Apple takes lightly. "Europe", not the EU. And Apple's "Europe" segment isn't even just Europe. It also includes India, the Middle East and Africa.

Apple throwing a tantrum like this doesn’t seem like a winning strategy. It’s a giant finger for devs and consumers in Europe.

by isodev 2y ago

Apple throwing a tantrum like this doesn’t seem like a winning strategy. It’s a giant finger for devs and consumers in Europe.

Rinzler89 2y ago

>It’s a giant finger for devs and consumers in Europe. If EU would have a VC sector anywhere near the US or even Chinese ones, this is actually the perfect time and market opportunity for a local EU competitor to come out and launch a privacy focused smartphone that's compliant with local market regulations and also includes the AI features that Apple refuses to release out of spite. Apple only does shit like this because they know that the alternatives EU has in the consumer facing smartphone tech space is weak AF and poses no significant competition and no threat to them, unlike in China where Huawei and Xiaomi are ready to pounce if Apple were to slip. Regulations are good, but having domestic alternative competitors is even better, and the EU is lacking here and Apple knows this hence it can play chicken.

isodev 2y ago
I will be more than happy to get additional alternatives. Apple is big here, but not as dominant as it is in the US. It won’t be a big deal for folks to skip an upgrade cycle or turn to Samsung, Fairphone and others.
- Rinzler89 2y ago
  Apple users in the EU aren't going to abandon their iPhones, ecosystem ties and AppStore purchases en masse, and move to Android or some boutique maker like Fairphone just because Apple disabled AI feature for them. A handful might but not enough to scare Apple. Once people are tied to an ecosystem for many years, they're not just gonna abandon it without a major life inconvenience.

alwillis 2y ago

It's not a tantrum; it's Apple saying to EU regulators we can't provide these features securely and privately while also while also making them DMA-compliant. Many Apple Intelligence won't fully rollout until sometime in 2025, so there's time for the EU to decide what they want to do.

Rinzler89 2y ago
> it's Apple saying to EU regulators we can't provide these features securely and privately They can't, or they won't? Just because they say they can't do something doesn't mean it's true, especially when that something can negatively affect their profits and market share, so then they weaponize it as "think of your security!". Considering Apple's insane wealth and technical expertise, it's definitely possible, they just don't want to do it because they want things their way not the government's way, unless that government is China, then everything is suddenly technically possible. Using Chinese cloud providers for iCloud? You got it. CCP backdoors for everything? Consider it done. So no, it's just a tantrum.
- alwillis 2y ago
  The EU accounted for more than $24 billion in revenue last quarter, the most revenue outside of North America. Obviously this isn't something Apple takes lightly. Take a look at Apple's Private Cloud Compute white paper [1] and explain how Apple's supposed to make it DMA-compliant without sacrificing its security and privacy guarantees. Short answer: they can't without essentially starting over. EU residents will get all of the other iOS 18 features but not Apple Intelligence and a couple of others. The average EU citizen won't even know anything is missing. Even for those who are paying attention, they're used to getting tech features long after they're available to the rest of the world. [1]: https://security.apple.com/blog/private-cloud-compute/ https://security.apple.com/blog/private-cloud-compute/
  - archagon 2y ago
    Why did they not take the DMA into consideration when designing Apple Intelligence?
  - Aloisius 2y ago
    > The EU accounted for more than $24 billion in revenue last quarter, the most revenue outside of North America. Obviously this isn't something Apple takes lightly. "Europe", not the EU. And Apple's "Europe" segment isn't even just Europe. It also includes India, the Middle East and Africa.