I do think server-side ads are way, way more OK than client-side ads: you don't eat _my_ resources, malware injection is harder, you have to know in advance whi

I do think server-side ads are way, way more OK than client-side ads: you don't eat _my_ resources, malware injection is harder, you have to know in advance which ads to serve me (so ads are related to the content i watch and not to whatever shit you think i'm using considering my demographics). I could block server-side ads on a specific website that use the same div classname for every ads (all server-side). I do not do it: those ads are silent and relatively OK (some are animated shit, but not all, and even then, it's tame), and actually recommend me product i do buy (books in this case). a few years ago, a similar website (on music and not books) did the same thing, and it was really OK. I'm not sure what server-side ads would look like on youtube tbh, but it cannot be worse than client-side injection (i'm a premium user anyway). [edit] Also with server-side ads, it might let YT be directly liable in case of scam, so hopefully they will curate their list more.