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Segway worked exactly as advertised. They are still being made and sold. The problem is that the product didn't _mean_ what the company hoped.
by browningstreet 3y ago
Segway worked exactly as advertised. They are still being made and sold. The problem is that the product didn't _mean_ what the company hoped.
- paulcole 3y ago> Segway worked exactly as advertised No. Their PR and marketing was AWFUL to build the level of hype they did around the product they released. If you're releasing a scooter for mall cops and tourists you don't go on Good Morning America to advertise it as a world-changing technology. They advertised the release of a world-changing technology and released nothing like that.
- deleted 3y ago[deleted]
- unsupp0rted 3y ago"Entire cities will be redesigned around this new product, which I can't tell you about. But you should try to guess, it'll be fun."
- laborcontract 3y agoI remember the marketing around it. I was so incredibly excited too. They really marketed it as having discovered a room temperature superconductor. Takes me back to a time when you were still able to shroud things with mystique and excitement. The Matrix, Blair Witch Project, and the PlayStation 2 with the emotion engine were all larger than life. Cloverfield was the last of that kind.
- JohnFen 3y agoTrue, the Segway was not a scam at all. It was just amazingly overhyped and that's what killed it as a consumer product.