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I've done some work with salesforce integrations and from my perspective, the pain comes in when trying to keep a bi-directional link between data in the CRM an

I've done some work with salesforce integrations and from my perspective, the pain comes in when trying to keep a bi-directional link between data in the CRM and data in the custom backend systems. At least in my case, there is a desire for a low latency sync so that the two data sources are as similar as possible. Salesforce, with its batch loads, open api spec, soap/rest api and 'use mulesoft' approach makes this pretty painful, and quite expensive. The dream, at least among folks I work with, is for a single pane of glass where salesforce provide contact and case management, and the internal systems provide a source of truth and the apis or screens to fix problems or complete tasks

tootie 3y ago
Salesforce really really benefits from network effects. If you survey 100 data integration tools for their list of off-the-shelf integrations, 100/100 would have Salesforce on the list.
ucarion 3y ago
You should check out https://www.stacksync.cloud/ https://www.stacksync.cloud/ (YC W24) -- they do a bidi realtime sync between CRMs and databases. Not sure if that scratches your itch! We are definitely looking to make our API public. We've built our core data model in such a way that business users can't accidentally break API users by, for example, making backwards-incompatible changes to their objects. It baffles me that everyone else in the space gets this wrong. But still, I want to feel really good about making an API that can stick around a long time before telling people to use it to run their business, and we're just not there yet.
- monknomo 3y ago
  A couple years back this may have been useful, but we've pivoted towards a different approach with less reliance on an external crm, except as a routing and presence engine
neeleshs 3y ago
Shameless plug on https://syncari.com https://syncari.com. I'm a founder and this is part of our thesis as. A single data, control and analytics plane for all systems (CRM, internal systems, marketing, support, product usage and billing)

tootie 3y ago

Salesforce really really benefits from network effects. If you survey 100 data integration tools for their list of off-the-shelf integrations, 100/100 would have Salesforce on the list.

ucarion 3y ago

You should check out https://www.stacksync.cloud/ https://www.stacksync.cloud/ (YC W24) -- they do a bidi realtime sync between CRMs and databases. Not sure if that scratches your itch! We are definitely looking to make our API public. We've built our core data model in such a way that business users can't accidentally break API users by, for example, making backwards-incompatible changes to their objects. It baffles me that everyone else in the space gets this wrong. But still, I want to feel really good about making an API that can stick around a long time before telling people to use it to run their business, and we're just not there yet.

monknomo 3y ago
A couple years back this may have been useful, but we've pivoted towards a different approach with less reliance on an external crm, except as a routing and presence engine

neeleshs 3y ago

Shameless plug on https://syncari.com https://syncari.com. I'm a founder and this is part of our thesis as. A single data, control and analytics plane for all systems (CRM, internal systems, marketing, support, product usage and billing)