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That's crazy cool. What financial incentive do they have to do this?
by solarkraft 3y ago
That's crazy cool. What financial incentive do they have to do this?
- dharmab 3y agoMaybe they have a lot of these cars sitting on dealer lots off lease they want to sell.
- 486sx33 3y ago+1 this possible too. I never think about this because I’m in Canada and every off lease vehicle goes straight to the US
- 486sx33 3y agoI don’t know for sure but … Their airplay license for wired might somehow work for wireless too. So maybe it’s just a dealer visit. Dealer visits cost Honda money as the dealers get to charge for it, and dealers love the upsell opportunity when your car is in their hands… so this could be a move to kiss their dealers asses for some other misstep… For Honda overall, they’ve always been able to command a higher upfront price for longevity and high resale. I’d say Honda is #1 for both holding resale value and longevity. Parts are freaking expensive, but they do last. A move like this to further the consumer impression that Hondas hold their value and last a long time both drives higher purchase value and makes it easier for the dealer to avoid negotiating lower prices on new vehicles. I guess to sum it up, it’s a long play :)